Articles by Ben McConnell and Jackie Huba

Seven Reasons Why Businesses Should Blog Now
Ben McConnell and Jackie Huba posted 9/28/2004

Market Like a Rock Star
Ben McConnell and Jackie Huba posted 5/25/2004

Are You Making a Sale or Selling a Dream?
Ben McConnell and Jackie Huba posted 4/20/2004

Fight the Fear: The 10 Golden Rules of Customer Feedback
Ben McConnell and Jackie Huba posted 3/2/2004

More on How to Ignore Your Best Customers, the TiVo Way
Ben McConnell and Jackie Huba posted 12/9/2003

Worst To First: How Mark Cuban Engineered a Team’s Monumental Comeback
Ben McConnell and Jackie Huba posted 6/24/2003

A Just Cause: Creating Emotional Connections With Customers
Ben McConnell and Jackie Huba posted 5/13/2003

Bite-Sized Chunks: Getting Customers To Try Before They Buy
Ben McConnell and Jackie Huba posted 4/15/2003

Creating Customer Communities: A Surgical Approach
Ben McConnell and Jackie Huba posted 3/11/2003

8 Steps to Creating an Infectious Business
Ben McConnell and Jackie Huba posted 2/11/2003

Napsterize Your Knowledge: Give To Receive
Ben McConnell and Jackie Huba posted 1/21/2003

Top 6 Tips to Understand Customer Evangelism
Ben McConnell and Jackie Huba posted 11/26/2002

The Customer Evangelism Manifesto
Ben McConnell and Jackie Huba posted 10/22/2002

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