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Michelle Boockoff-Bajdek

Michelle Boockoff-Bajdek is executive director of client acquisition and marketing at Quaero, a leading marketing services provider.

Articles by Michelle Boockoff-Bajdek

The Evolution of B2B Marketing: Why Generating Leads Isn't Enough Anymore

Today's B2B marketers can't focus only on generating leads and turning them over to Sales. To get results, they need ... more

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