Mike Wagner : MarketingProfs Author

About the Contributor

Mike Wagner

As founder and president of White Rabbit Group, Mike Wagner has focused his energies on creating a model of branding every business leader can grasp and apply to their organization: Brand Ownership.

Mike’s understanding of creative and competitive business cultures was formed at Franklin Covey and Saturn where he witnessed how brand critical standards resulted in exceptionally successful marketing and sales processes.

In the early days of Internet marketing, Mike was instrumental in leading a web development company into Inc. Magazine’s 500 fastest growing companies. Helping clients make sense of e-business when others could not, his insight as an Internet business strategist won over clients that included Wells Fargo, Principal Financial Group, AOL Time Warner publishing, and more.

Mike speaks, trains, and coaches clients across the nation. His messages and workshops help business leaders re-imagine their brands and creatively practice enterprise-wide brand ownership. He is the author of the professional business blog, Own Your Brand.

Contributed by Mike Wagner

Aspire to Greatness: Shave Your Legs!
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Tim shaves his legs. Troubling? Yes, but as usual he has a good for doing It started as a childhood ...
Is Your Brand a Joke?
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There are at least two big ways to get laughs .... - tell a joke or do A comedian who ...
Quality Is Not Enough
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There's Something About Mary
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Some people say Mary is scary. But I say there's a lot to Mary is not a "pat-you-on-the-back-atta-boy" kind of ...
Hate My Brand... Please!
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Code Blue: Your Brand is Dying!
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She was pleasant, smiling, knowledgeable and about to let her company's brand I was standing in the lobby of my ...
5 Questions that Kill Your Brand
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Business people are practical. They are reasonable people making reasonable decisions - and that's their problem. Begin with and you ...
You're with Who, Mate?
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When Tim Jackson landed in Australia he had his work cut out for him. Tim is Masi brand manager and ...
Branding Is Dead .... Long Live Branding!
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And said branding was dead nearly two years Maybe so, but isn't so There seems to be enough left of ...