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Leigh Duncan Durst
(leigh at livepath dot net) is a 20-year veteran of marketing, e-commerce, and business and the founder of Live Path (
Authored by Leigh Duncan-Durst
Passionate About Your Product: What Brands Can Learn From Unofficial Bloggers
MarketingProfs blogger Leigh Duncan-Durst interviews unofficial Starbucks blogger Melody Overton and discusses what brands can learn from these bloggers.
Why Amazon Doesn't Understand Social Commerce
Even before the recent furor over Amazon's sale of the self-published "The Pedophile's Guide to Love and Pleasure," and the ...
Customer Experience: Do You Roll Out the Red Carpet?
MarketingProfs blogger Leigh Duncan-Durst shares ideas about how to treat every customer like they matter ... and the dangers of ...
Facebook Is The New AOL
Social Media Detectives - Power Unleashed
10 Tips for Twitter Un-Marketing
Social Marketers beware. Tapping in to highly vocal, critical, loyal, active and chatty network on Twitter may seem like a ...
Can't Buy Customer Love - SXSW Reflections
In the course of attending the SXSW conference, I had the pleasure of listening to the amazing Kathy Sierra speak. ...
Loyalty and Lifetime Value
I recently began to wonder how many of the airlines and hotel chains have really considered "Customer Lifetime Value" in ...
Categorizing Social Media
Taking a look at "social media" it is difficult to comprehend the dizzying number of sites, tools and applications that ...
The Accidental Evangelist
Last Saturday on Twitter, Whole ' "Tweet of the Day" caught my eye. The post, which "retweeted" a user's comment ...
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