Contributed by Husson University
- Using Cause Marketing to Win Hearts, Minds, and Customers
Consumers today are more than cost-conscious. They're also socially conscious. To appeal to these consumers, brands can't simply offer quality ...
About the Contributor
Husson University
Husson University, a regionally accredited nonprofit institution, has been educating New England professionals since 1898 through programs that lead to career success. When you enroll in a degree program taught online at Husson, you'll learn from professors who have excelled in their fields and who bring their extensive experience to the classroom, ensuring that the curriculum is relevant and applicable to your career goals.
