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HDTVs Could Reach 74% of Homes by 2012

Published on February 5, 2010  

Nearly two-thirds (62%) of US consumers have HDTVs in their home, and another 12% are looking to purchase one within the next two years, bringing the potential market penetration to nearly three out of four households (74%) in the US, according to a new study from ORC.

Sony Ranks Highest for High-Definition Quality

Asked to identify the one brand that comes to mind when considering HDTVs of "highest quality," consumers overwhelmingly chose Sony (43%), followed by Samsung (11%), and Panasonic (5%).


Looking for great digital marketing data? MarketingProfs reviewed more than 200 research sources and selected 64 of the best to create the Digital Marketing Factbook?a 144-page compilation of data and 110 charts, covering email marketing, search engine marketing, and social media. Also check out The State of Social Media Marketing, a 240-page original research report from MarketingProfs.



3D TV on the Horizon?

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