MarketingProfs Grapevine Marketing Seminar Series: Cultivating Juicy Conversation About Your Brand: Eight Online Seminars to Get People Talking.

Some companies seem to draw the spotlight by accident, by luck, or by sheer gumption. (Remember the casino that got tons of press by bidding thousands on the Virgin Mary cheese sandwich? That's gumption.) There are smarter ways to get the public's attention and keep it piqued, and we've assembled the experts to show you how.

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Guy Kawasaki
Kicking Butt with Twitter: Marketing Tips and Tools

Presented by: Guy Kawasaki
Recorded on: October 15, 2009


Available now on demand
See how Guy and other notables successfully stretch Twitter's limits to engage with people and drive business their way.
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Emanuel Rosen  
Anatomy of Buzz: Real Life Marketing Lessons

Presented by: Emanuel Rosen
Recorded on: November 5, 2009


Available now on demand
Web pioneers may have altered the trajectory of buzz marketing, but you still have to give folks something to talk about.
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Andy Sernovitz  
Love or Marketing? How Word-of-Mouth Will Save Your Brand

Presented by: Andy Sernovitz
Recorded on: November 6, 2009


Available now on demand
Don't rely on luck and a prayer to spread the word about your brand. Have a plan.
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Carla White

Getting Brand Exposure with an iPhone App: Easier (and Cheaper) Than You Think

Presented by: Carla White
Recorded on: December 10, 2009


Available now on demand
See what it takes to launch your own iPhone app and put your brand in everyone's pocket.
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Jeff Widman

Choosing Your Facebook Marketing Tactics: Fan Pages, Groups or Ads?

Presented by: Jeff Widman
Recorded on: December 16, 2009


Available now on demand
Learn what other businesses are doing with Facebook, then decide what's possible for your own business.
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Jeff Widman

A Killer Facebook Fan Page: Building It, Keeping It Fresh, and Integrating It into Your Marketing

Presented by: Jeff Widman
Recorded on: December 17, 2009


Available now on demand
A well-built Fan Page will turn visitors into fans, turn fans into customers, and help make customers your evangelists.
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Tim McAtee
The Naked Truth: Insights from Our Social Media Marketing Research

Presented by: Tim McAtee
Thursday, January 14, 2010–12pm ET


Available now on demand
MarketingProfs own Director of Research dishes out the data about the leading channels of consumer chatter.
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Seth Godin Guy Kawasaki
Getting and Keeping Attention: Ten Predictions in 2010

Presented by: Seth Godin and Guy Kawasaki
Thursday, January 7, 2010–12pm ET


Available now on demand

Two of the most prolific and admired marketing minds of our time talk about ... talk!
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