MarketingProfs Member
Michael Harris
About me
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- Biography:
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As CEO of Insight Demand, I enjoy working with salespeople to become more effective at selling value & differentiating their product to today's empowered buyers. This results in higher close rates, shorter sales cycles, and higher margins through Insight Storytelling Sales Training.
Author of Insight Selling: Sell Value & Differentiate Your Product With Insight Scenarios, voted one of the top seven sales books for 2014 by Inc Magazine, and published in the Harvard Business Review.
With a graduate degree in Finance and 12-years on Wall Street, I have learned how to build business value. I then ran a finance company that grew to 125 employees and 250MM sales, and it was here I learned the power of loading the lips of your salespeople with the right messages. I then worked as a Business Partner at a Solution Selling Sales Training company and, after 5-years, I refined the totality of my many years of experience and formed Insight Demand.
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