For more than 20 years, Stephen Wayhart has built a solid reputation as a strategic marketing campaign maker from his Ad Agency days with General Motors’ Cadillac and Oldsmobile Dealer Marketing Groups to McDonald’s Corporation to helping launch Sprint PCS. As principal of BrandMill, he has consulted with MARC USA, Allegheny Energy, EDMC, Ford Motor Company, Kennywood Entertainment, Vocelli Pizza, Sprint PCS and True Value Hardware.
Key achievements include; creating the initial marketing plan for “The Club”; leading McDonald’s most successful public relations event, “Big Mac’s 25th Anniversary”; launching Baja Fresh Mexican Grill in Pennsylvania and “In the Locker Room with Tunch and Wolf” on FOX Sports Radio 970AM and now Comcast On Demand.
Stephen serves on several boards such as the American Marketing Association – Pittsburgh Chapter as President Elect, and the American Cancer Society of western Pennsylvania as Marketing Chair. He received his BBA in Marketing from Kent State University and earned his MBA in Marketing and Management from Duquesne University.
About BrandMill For companies who need to quickly and profitably build their brand and grow revenue, BrandMill creates effective marketing solutions and operating systems that save them a minimum of 20% in time or money guaranteed. Unlike a typical Advertising Agency or in–house marketing department with expensive overhead, limited personnel and marketing brainpower, BrandMill draws from its extensive franchise marketing background and global network to deploy unique teams of marketing experts for every engagement to satisfy a firm’s key marketing needs on time and on budget. For more information visit www.brandmill.com or call 412.401.0555.
