MarketingProfs Knowledge Exchange : Roxana

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COMMUNITY NAME	Roxana
Name	Roxana Luchianov
Email Address
MarketingProfs Member Since	December 20, 2004
Web Site	http://www.jurnaldemarketing.com
Occupation	Marketing Manager

Total Questions Asked	21
Total Questions Participated	116
Total Answers Accepted	81
Expert Points: Cumulative Total	8388

Question History | Accepted Answer History | Response History

Questions by Roxana [back to top]
Question Title	Status	Date
Networking strategy	Closed	2/17
Research on Our Forum	Closed	10/29
Ideas to promote web conferencing services	Closed	10/24
crisis marketing plan	Closed	10/16
Gates and Seinfeld commercial	Closed	9/19
Submit articles - where?	Closed	9/4
Subjects for a marketing blog	Closed	8/26
pricing a package composed by a book and a product	Closed	9/16
How do you call...	Closed	5/1
Starting a marketing department	Closed	4/4

Accepted Answers from Roxana [back to top]
Question Title	Status	Date
Internal communication Ideas to Re-energize employees	Accepted	5/23
Need marketing ideas utilizing the social web	Accepted	5/20
Best reasons to network face to face	Accepted	2/17
Exercises (non face-to-face) to define a brand?	Accepted	2/17
Help creating education division names	Accepted	2/12
Trade show- got the idea; need help with execution	Accepted	2/10
brand name for a fitness center	Accepted	2/7
Marketing a New to World Product	Accepted	2/6
Want to follow me on Twitter?	Accepted	2/2
Tagline for IT service	Accepted	1/30
Guerrilla Trade Show Ideas?	Accepted	10/23
idea for tea bags campaign	Accepted	10/15
Name for Annual Church Youth Event Grades 6-12	Accepted	10/14
BA HONS Business Management Dissertation	Accepted	10/14
Looking for inpouts on World children Day	Accepted	10/12
How to market Dental Clinic & Dental Care Services	Accepted	10/11
Need help with "call to action"	Accepted	10/10
New name for security company	Accepted	10/8
Name needed for training program	Accepted	10/7
Looking for an Internal Newsletter Name	Accepted	10/7
Training Ideas for Young Marketing Team	Accepted	10/7
Get wrapped up...	Accepted	10/3
Using Positive blogs to build a brand	Accepted	10/3
What do damaged/partially eaten produce cost store	Accepted	9/3
Company name that encompases us - HELP	Accepted	8/28
20 years in business	Accepted	8/28
Name for wedding planning business - help!	Accepted	8/28
Marketing a Trainer/Speaker	Accepted	8/27
Working for two bosses	Accepted	8/26
how to augment trade show results	Accepted	9/16
Evaluating Technical Sales Representative	Accepted	5/20
How as a real estate agent can I apply this?	Accepted	4/29
Is there a brand attitude measurement scale?	Accepted	3/25
I want to improve as a webdesigner.	Accepted	3/21
PITFALLS of a Corporate Name Change?	Accepted	3/21
Tagline Ideas for Video Courses Site??	Accepted	3/21
De-Bundling Products from Development	Accepted	3/21
Architectural Software postcard	Accepted	3/17
How did you benefit from ideas in this forum	Accepted	3/17
best strategy to promote e-procurement portal	Accepted	3/13
e-business strategy for a small restaurant	Accepted	3/12
Market penetratration for a new company	Accepted	3/7
advantages and disadvantages of outsourcing by LMS	Accepted	3/2
Doubt about work title related to events & promos	Accepted	3/2
Generating leads for on-site computer services	Accepted	3/1
Impact of internet on personal consumer banking	Accepted	3/1
Seeking websites offering novelty & 'good lessons'	Accepted	2/24
how to write dental shop marketing plan ?	Accepted	2/24
Cultural Diversity…So What? Why Bring It Up?	Accepted	2/22
Differences between online user and customer	Accepted	2/22
How does story-telling serve as a marketing tool?	Accepted	2/22
Ideas on goal setting presentation 20min	Accepted	2/21
Great Idea for a slogan and commercial	Accepted	2/21
Effective comms programme	Accepted	2/21
how do I conduct Senstivity training sessions	Accepted	2/21
Metrics to Assess "Relationship"	Accepted	2/18
Need a better cover headline	Accepted	2/18
Brandname for Project Management services	Accepted	2/17
Evaluate design and copy for new rate card...	Accepted	2/15
The natural choice	Accepted	2/14
Global Strategy Levers- Nordic Europe cell indust.	Accepted	2/14
research or articles about marketing to men	Accepted	2/12
What are the key elements of a Value Proposition	Accepted	2/10
Sustaining Competitve Advantage - Strategic issues	Accepted	2/9
promoting Corporate Communications Dep. internally	Accepted	2/5
Feedback requested on landing page...	Accepted	2/4
Scope for a Marketer and Marketing in Software	Accepted	2/4
How Should I Market a Staffing Company?	Accepted	1/31
Pricing my Valentine gift	Accepted	1/28
To launch a new fruit juice product in India	Accepted	1/28
Menu Comparison Study	Accepted	1/28
Ethics of pricing & buying	Accepted	1/28
Favorite colors by ethnics	Accepted	1/27
We need a slogan to ONLINE Dance Music Shop	Accepted	1/27
Tagline for a training Company	Accepted	1/22
Have responses to B2B adverts dropped 80%?	Accepted	1/21
Slogan for telecom company	Accepted	1/21
How do I market a marketing company on the web?	Accepted	1/19
US Economy Transportation-Based Percentage	Accepted	1/18
product launches: Tea	Accepted	1/16
how do I write a winning sales letter	Accepted	1/7

Responses from Roxana [back to top]
Question Title	Status	Date
Lead/Prospect Definition	Closed	2/6
Ideas to promote web conferencing services	Closed	10/24
How to start a marketing department?	Closed	10/15
Horizontal Innovation versus Vertical Innovation	Closed	10/13
Guerillas Needed!	Closed	10/10
Looking to name a coaching company	Closed	10/8
Submit articles - where?	Closed	9/4
Subjects for a marketing blog	Closed	8/26
How to build product awareness on a local basis	Closed	11/4
pricing a package composed by a book and a product	Closed	9/16
Is it just me.....	Closed	5/22
Community Newsletter Title	Closed	5/2
How do you call...	Closed	5/1
Purchase two backpacks get a $20 gift card	Closed	4/15
Starting a marketing department	Closed	4/4
Valuable site content written by users	Closed	3/26
20's-something Female Real Estate Duo - Team name and/or slogan	Closed	3/21
Suppose you meet No 1 Specialist in eMarketing..	Closed	3/12
Candy Bar Name Suggestions - Part 2	Closed	3/8
reticence to invest in ex-communist countries?	Closed	3/7
USP ideas for marketing a Real Estate Project?	Closed	3/4
Need a funny idea for a candy bar....	Closed	3/3
Tagline for an outsourcing company (software)	Closed	2/21
One liner for best solution provider	Closed	2/17
how an event management help brand extension?	Closed	2/15
Innovative Marketing Ideas - New brand, old school	Closed	2/8
Wracking my brains for the right company name	Closed	2/3
How often do I change my value propostion?	Closed	2/3
Launching a new product.	Closed	2/1
Need noteworthy buzz for a niche nonprofit	Closed	1/31
What type of advertorial is the best?	Closed	1/28
Environmental company needs tagline!	Closed	1/28
Need a Tagline for Human Rights	Closed	1/27
Author ? Advertising is romance...	Closed	1/21
Clients for remote software developers	Closed	12/20

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