MarketingProfs Knowledge Exchange : billc24

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Member Profile

COMMUNITY NAME	billc24
Email Address
MarketingProfs Member Since	January 22, 2005
Web Site
Occupation	Marketing Management

Bio	I am a veteran marketing and operations guy who has more than 20 years experience creating and implmenting creative, effective solutions to marketing problems. I am currently in between positions and therefore interested in talking with anyone who has the need for a marketeer, on a full-time or temporary basis

Total Questions Asked	2
Total Questions Participated	278
Total Answers Accepted	198
Expert Points: Cumulative Total	16416

Question History | Accepted Answer History | Response History

Questions by billc24 [back to top]
Question Title	Status	Date
Use of technology to create targeted mailing lists	Closed	4/11
Marketing Community Colleges	Closed	3/10

Accepted Answers from billc24 [back to top]
Question Title	Status	Date
Retail - Need fresh ideas	Accepted	6/27
Event Marketing Works!	Accepted	6/16
survey sample size and response rate	Accepted	6/13
Do I need to take Economics?	Accepted	6/13
How to weight variable/data?	Accepted	6/12
Value proposition	Accepted	6/12
Need suggestions on a computer recycling business	Accepted	6/11
How effective is Billboard and / or Balloon ads	Accepted	6/10
need name for my branding project	Accepted	6/10
Ratio of marketers to sales people in tech/telecom	Accepted	6/9
slogan/tagline for biodiesel	Accepted	6/9
Selling snow shovels in June	Accepted	6/8
The Importance of Consistency in Advertising	Accepted	6/8
what is ghost marketing	Accepted	6/8
Website Critique - Web Design Company	Accepted	6/8
Advertising and Research: killer presentation	Accepted	6/7
Direct Mail Offer - Dollar Off vs. Percentage Off	Accepted	6/6
Employee Training Programs-Financial	Accepted	6/6
Resort Direct marketing outer envelope strategy	Accepted	6/6
Company name exercise	Accepted	6/6
Marketing and branding for young photographer	Accepted	6/4
Creative ideas on promoting a casino	Accepted	6/3
pest management company - tagline	Accepted	6/2
What differentiates B2C supply chain from B2B?	Accepted	6/2
Customers before the Business	Accepted	6/2
Neccessary to have formal MM education?	Accepted	6/2
Persuasive Sales Letters	Accepted	6/1
slogan for a guide dog school -	Accepted	6/1
Signage works?!	Accepted	6/1
Need for IT Sales Lead Company	Accepted	6/1
Co-Marketing through Email	Accepted	6/1
% of total intranet rollout budget 4 communication	Accepted	6/1
Do you know how ad agencies work?	Accepted	6/1
Elevator Digital Advertising Media	Accepted	6/1
Tagline & Company name for a wood flooring company	Accepted	5/31
Creating a tagline	Accepted	5/29
How can I attract more customers? (Toys)	Accepted	5/29
Help with a Dog sitting/walking flyer	Accepted	5/28
new pr buisness needs catchy name & slogan in rual	Accepted	5/24
Ideas/theme for Horse convention in Louisville KY	Accepted	5/24
New name for Biotech company	Accepted	5/24
what are the historical developments of marketing?	Accepted	5/23
How to organise	Accepted	5/22
Is it just me.....	Accepted	5/22
I need tag lines for mental health counseling business	Accepted	5/21
How to catogorize different elements of Branding	Accepted	5/21
Blogs as a marketing tool	Accepted	5/20
what is value proposition	Accepted	5/20
slogan for a mortgage company	Accepted	5/20
Best Media for 60+ Clothing Purchasers	Accepted	5/20
Juice bar brand names	Accepted	5/20
Setting up a market test	Accepted	5/19
CRM&Loyalty, can you help me with my dissertation?	Accepted	5/19
New town Logo	Accepted	5/18
Anybody use postcards to stay in touch w/clients?	Accepted	5/17
How would you go about marketing a new franchise?	Accepted	5/17
Telemarketing are our calculations correct?	Accepted	5/17
branding tips and events	Accepted	5/17
Www.cardcorp.co.uk targeting trade customers	Accepted	5/16
Stats re: passing on good vs bad service	Accepted	5/16
Why viral marketing?	Accepted	5/15
how to conduct succesfull focus groups	Accepted	5/15
Changing Design Based on Web Metrics	Accepted	5/15
Market potential	Accepted	5/15
What are some effective fundraising ideas?	Accepted	5/15
How do you find celebrity sponsors?	Accepted	5/15
Marketing Blunders	Accepted	5/15
Flier for Prepaid Legal--ideas--direct delivery	Accepted	5/13
Web Alliance/Online Joint Venture Marketing	Accepted	5/13
best usage of PR in B2B or B2C Website Promotion	Accepted	5/13
need a detail write up on testimonial advertising	Accepted	5/12
Internship Query	Accepted	5/11
Combined Consulting/Software Product	Accepted	5/11
Help needed naming and branding a VC services co.	Accepted	5/10
Cost effective direct marketing to pet owners	Accepted	5/10
How do adult students choose a school?	Accepted	5/10
friendly, inexpensive "point of sale" ideas needed	Accepted	5/10
Tips for running informal focus groups please?	Accepted	5/10
Cold Calling for Commercial Real Estate Leasing	Accepted	5/10
should a radio advertise itself when its a medium	Accepted	5/10
How do I become a Grammar King?	Accepted	5/10
A creative department?	Accepted	5/10
what's the difference web metrics vs web analytics	Accepted	5/10
How do I make the Doctors notice me?	Accepted	5/10
Any New Bussiness Ideas that Could work in US	Accepted	5/10
HELP NEEDED ON SETTING UP ONLINE STORE PLEASE	Accepted	5/9
Broadcast messaging copy guidelines	Accepted	5/9
Email Newsletters created Quickly and in Budget	Accepted	5/9
Types of research papers	Accepted	5/9
Is Marketing the neglected child?	Accepted	5/9
Best way to market my mortgage broker services?	Accepted	5/9
writing a great company overview markting brochure	Accepted	5/6
Top Ten Marketing Gurus of All Time!	Accepted	5/6
How to build a company prospectus for a Contractor	Accepted	5/6
Data on abandon rate related to page load speed?	Accepted	5/6
Endorser Brand-What are examples.	Accepted	5/4
product standardization and adoption in int. mktin	Accepted	5/4
Feedback on names for import store	Accepted	5/3
How to attract new moms to a Teleclass	Accepted	5/3
Perfect paper Designs	Accepted	5/3
Sign template software name	Accepted	5/3
Community Newsletter Title	Accepted	5/2
How do I set up a bsic marketing plan	Accepted	4/30
I need a strong brand for a tough NYC market	Accepted	4/29
how do I write a profesional presentation letter?	Accepted	4/29
Marketing Questions	Accepted	4/29
how does brand create value	Accepted	4/25
Real Estate Slogans....any ideas???	Accepted	4/19
Real Estate Slogans....any ideas???	Accepted	4/19
Catchy name & tagline for client BBQ event	Accepted	4/19
How can I improve conversion rates?	Accepted	4/19
software company increase brand by campaign	Accepted	4/19
My difficult problem!	Accepted	4/19
Market Cannibalization	Accepted	4/19
how can i centeralize distribution goods	Accepted	4/19
how to estimate market potential of a product	Accepted	4/18
Financial Services - Recruitment Campaign	Accepted	4/18
can prepaid card system work in retail environment	Accepted	4/18
Need help on Real estate slogan in new location FL	Accepted	4/18
Real Estate Business Slogan	Accepted	4/16
Slogan for a health and fitness	Accepted	4/16
Purchase two backpacks get a $20 gift card	Accepted	4/15
Why do we say “Thank You”? Does it really Matter?	Accepted	4/14
How would you market Japanese tubs in States?	Accepted	4/14
Marketing A Book To Financial And HR Organisations	Accepted	4/11
how do you win back lost customer?	Accepted	4/11
Psychology Behind Shapes in Advertising	Accepted	4/11
expansion, how does one implement this correctly	Accepted	4/11
Need Catchy Name for Cafe in a Small Farming Town	Accepted	4/10
how typography and graphics contribute to branding	Accepted	4/9
real estate slogan	Accepted	4/8
Which One is the most Important Marketing TooLs?	Accepted	4/8
what exactly is the power of storytelling?	Accepted	4/8
ON-LINE SURVEYS FOR STAFFING FIRM MARKETING	Accepted	4/7
Marketing Portrait photography	Accepted	4/7
Need Help With PR.MKTG Proposal	Accepted	4/7
Who wants a game ticket for the cell phone?	Accepted	4/7
Writing A press release	Accepted	4/7
Marketing Nursing Homes	Accepted	4/7
How do you sell a stapler to a paperless office	Accepted	4/7
Tag Line for Time Management	Accepted	4/7
marketing books for a student be4 going to college	Accepted	4/6
What do you think of my brand name for whisky?	Accepted	4/6
Am I an expert in my field?	Accepted	4/6
marketing plan	Accepted	4/6
Critique this site before we go live...	Accepted	4/6
What are ideas/options for brochure substitutions?	Accepted	4/6
How can I find out which websites are the best?	Accepted	4/6
Need tagline for Online Dog Boutique	Accepted	4/5
Website design picked	Accepted	4/5
How to market a product with zero marketing budget	Accepted	4/5
Foreign Trade marketing tips?	Accepted	4/5
Name Suggestion!	Accepted	4/5
MULTI-BRAND marketing strategy - problems	Accepted	4/4
How-Providing On Line Advertising for Local Salons	Accepted	4/3
NEED A CREATIVE, CATCHY SLOGAN	Accepted	4/2
Marketing Strategy	Accepted	4/2
Nonprofit mag needs sponsors..how do I hook them?	Accepted	4/1
Trade Show - Advice Needed	Accepted	4/1
Manage websites regionally or globally?	Accepted	4/1
How do I promote my products?	Accepted	4/1
what roles are there in a advertising agency	Accepted	4/1
Can we justify a budget redistribution?	Accepted	4/1
Sample Website User Surveys?	Accepted	3/31
Survey targeted to females (20-35) from EU zone	Accepted	3/30
What is the best way to market staffing services?	Accepted	3/28
Creative, FUN and inexpensive marketing ideas need	Accepted	3/23
Small-town Restaurant Name	Accepted	3/21
Human Resource Management	Accepted	3/21
VW Phaeton. is it a Disaster?	Accepted	3/20
How to reach potential investment partners	Accepted	3/17
Architectural Software postcard	Accepted	3/17
Tagline promoting family values thru communication	Accepted	3/15
Do you think our direct email partner stuffed up?	Accepted	3/14
Frozen Chicken. I need a brand name	Accepted	3/14
How to measure brand perception of a travel agency	Accepted	3/14
Future of Marketing Managers?	Accepted	3/13
Website Content CopyWriting for SEO	Accepted	3/13
Cross-selling, Upselling, Back-selling?	Accepted	3/13
how do I get a foot in the door?	Accepted	3/13
as an mba aspirant,why choose mba marketing?	Accepted	3/13
Can a white paper be an effective marketing tool?	Accepted	3/11
Ebook sells!	Accepted	3/11
difference between marketing and selling	Accepted	3/11
Feedback on new website	Accepted	3/10
Physician-backed coupon	Accepted	3/10
How to introduce my new skin care products	Accepted	3/10
How to grow our retail and b2b business	Accepted	3/10
New blog design: need your feedback	Accepted	3/10
Upcoming Marketing/ Branding field	Accepted	3/9
CUSTOMER CALL CENTRE	Accepted	3/9
Billboard CPM	Accepted	3/8
Lloyds TSB marketing strategies 4 current accounts	Accepted	3/7
Promo Title for Restaurant Business! help needed	Accepted	3/6
The destination image of Switzerland	Accepted	3/2
Travel industry forums and networking	Accepted	3/1
Tradeshows - Firms that offer contest packages	Accepted	2/28
Benefits of applying same brand to all products?	Accepted	2/4

Responses from billc24 [back to top]
Question Title	Status	Date
Any small business owners seeking an assistant?	Closed	6/13
eBay's direct and indirect competitors	Closed	6/13
French/English company name	Closed	6/12
Getting respondents take Action	Closed	6/12
What is effective corporate communications?	Closed	6/11
marketing camaign for hosted CRM	Closed	6/7
Create a tag line for a Dietitian	Closed	6/7
Tag line for boarding kennels	Closed	6/7
Online Beauty Supply	Closed	6/1
Choosing TV Media Options	Closed	6/1
Can you think of best way to evaluate?	Closed	6/1
Tagline for a .COM entertainment corporation	Closed	6/1
when do you change your marketing strategy?	Closed	6/1
FAKE BANK STATEMENT STRATEGY	Closed	5/27
Soliciting from elected officials	Closed	5/24
Slogan ideas for a flooring business	Closed	5/19
Master Thesis	Closed	5/19
Need Name for Book Sellers	Closed	5/17
Distributor also manufacturers competing products	Closed	5/16
concepts of Brand management	Closed	5/15
IT vs. Marketing Web Development	Closed	5/12
starting my own venture immediately	Closed	5/12
Marketing ROI	Closed	5/11
New Business	Closed	5/11
rite a marketin plan for the launch of a new produ	Closed	5/10
Reference Number	Closed	5/10
Tagline Help & Suggestions wanted!	Closed	5/9
Freelance sales person relations	Closed	5/9
how to write a business proposal	Closed	5/9
SHOP NAMES	Closed	5/8
How to start a baby boutique	Closed	5/7
Office Move Public Relations and Prmotions	Closed	5/6
Make my logo come to life, please!	Closed	5/5
What are common factors of failing Hisp mark campg	Closed	5/5
The role of marketing	Closed	5/3
Customer Points Programs	Closed	5/3
concert proposal	Closed	5/3
Wellness/Fitness Program Slogan	Closed	4/29
How to succesfully organise a Teachers' event?	Closed	4/29
Agency vs Group Company	Closed	4/25
photographers rates	Closed	4/15
I need a slogan for my new venture	Closed	4/11
Use of technology to create targeted mailing lists	Closed	4/11
Newton’s Apple!	Closed	4/8
Creating about the same issue every sunday	Closed	4/7
Writing copy for motorola campaign aimed 16-24yrs	Closed	4/7
Help Naming Jewelry Biz in Vermont (and Tagline?)	Closed	4/7
Role of a Marketer?	Closed	4/6
creating a tag line	Closed	4/6
NEED A NEW NAME FOR EXISTING COMPUTER COMPANY	Closed	4/6
advertising brand names without approval	Closed	4/6
Business name for a "Healthy Hotdog Cart"	Closed	4/5
Please can u explain how easyJet can become global	Closed	4/5
B2B testing with small sample sizes	Closed	4/5
colour and buying patterns on FMCG products	Closed	4/5
recruitment campaign	Closed	4/5
Distribution strategy after changes in Sales tax	Closed	4/5
international marketing in emerging markets	Closed	4/2
How to market: tropicalislanddecor.com my new site	Closed	4/2
coverage marketing tips	Closed	3/31
Need help! Name for a Yoga Mat Spray???	Closed	3/31
' branding is the key to successful marketing '	Closed	3/25
Beer Case Study	Closed	3/23
20's-something Female Real Estate Duo - Team name and/or slogan	Closed	3/21
ipod	Closed	3/18
Why are MEN such "back-seat" consumers?	Closed	3/17
Trying to write a slogan ASAP	Closed	3/15
Print Ad Placement - Front, back or covers?	Closed	3/15
Review and Feedback on Theater Company Web site	Closed	3/14
responsibilities of a Product Manager	Closed	3/12
Dissertation: Mobile Phone, Health Hazards & Comm	Closed	3/12
what do you think of my web site?	Closed	3/11
Letter of Interest	Closed	3/11
Healthy Burger meal for Quick Service Restaurant	Closed	3/11
A succesful internet marketing career	Closed	3/11
Marketing Community Colleges	Closed	3/10
Tagline for a magazine?	Closed	3/9
How to design the website organically?	Closed	3/9
Candy Bar Name Suggestions - Part 2	Closed	3/8
Invited critics	Closed	2/1

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