MarketingProfs Knowledge Exchange : Jo Masterson

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Member Profile

COMMUNITY NAME	Jo Masterson
Name	Jo Masterson
Email Address
MarketingProfs Member Since	March 23, 2005
Company	City University of Seattle
Web Site	http://www.cityu.edu
Occupation	Marketing at City University of Seattle

Bio	Current: I work in the marketing department at City University of Seattle. - CityU provides education for working adults in seven countries with both in-class and online programs. http://www.CityU.edu Past: Director of Marketing & Operations at High 5 Software - a B2B software company in Kenmore, WA. This company provides service management /CRM software for field service businesses. www.high5software.com 2Morrow Consulting - (Part time) Small Business & Marketing Consultant Jo has over 16 years of Business & Marketing Management Experience as well as a degree in Business Administration. Currently working on her marketing MBA, she has successfully assisted a variety of small businesses with business and marketing plan . 1993-2002 As owner of a successful specialty retail business for over 9 years, Jo understands the real world issues faced by small business owners. "Do something... if it doesn't work, do something else." - Hightower

Total Questions Asked	18
Total Questions Participated	601
Total Answers Accepted	449
Expert Points: Cumulative Total	36571

Question History | Accepted Answer History | Response History

Questions by Jo Masterson [back to top]
Question Title	Status	Date
Marketing University Programs	Closed	5/16
Website Convertion Rates? Bechmarks?	Closed	2/20
Sell Yourself!	Closed	11/30
Sales Departments, Leads & Marketing	Closed	11/28
Help improving SEO on new site	Closed	11/21
Website Update (Service Software) input requested	Closed	10/27
Best Freebee Ever?	Closed	9/1
Need Tradeshow Give-a-way Ideas	Closed	9/1
My PR is Poorly Received	Closed	8/24
Top 3 Website Changes	Closed	8/23

Accepted Answers from Jo Masterson [back to top]
Question Title	Status	Date
Ethnic Minority Market research	Accepted	11/27
Launching New Concept in Corporate/Personal Gifts	Accepted	11/23
Got any e-commerce website pointers?	Accepted	11/21
What are you doing about mobile users?	Accepted	11/21
does my website give off a profesional feel?	Accepted	11/20
Failed Advertising / Marketing	Accepted	11/20
Healthcare execs. should use state architects	Accepted	11/20
Problem Boss................	Accepted	11/20
Help with a name	Accepted	11/17
Do image-based Google and Yahoo ads take longer?	Accepted	11/17
Ashling Education	Accepted	11/15
Website Name	Accepted	11/13
Desperate for business name!!!!!!!!	Accepted	11/12
Internet marketing company name needed	Accepted	11/8
mussel promotion	Accepted	11/6
How to get more clients	Accepted	11/6
Web Metrics Benchmarks - Insurance Industry	Accepted	11/3
Getting Subscribers/Monday Morning Business Mentor	Accepted	11/1
name\tagline for a retail shop	Accepted	11/1
brand name for the women fashion	Accepted	11/1
marketing art direction	Accepted	10/28
wealth management brand naming	Accepted	10/26
Branding for an Asian fashion shop	Accepted	10/26
how can I find new clients for carpet cleaning business	Accepted	10/26
video production business	Accepted	10/25
marketing education	Accepted	10/25
Brand Repositioning	Accepted	9/23
Catchy Tagline needed for Natural Gas choices	Accepted	9/23
Quality & Innovation Unit tagline	Accepted	9/17
HELP WITH A NEW IDEA!	Accepted	9/16
Township Names	Accepted	9/12
LEADBANK CORPORATE	Accepted	8/20
Name for internal newsletter	Accepted	8/18
Best training & seminar programs?	Accepted	8/12
Suggest Theme with Tagline for B-School Competitio	Accepted	8/8
Need a short tagline for my company	Accepted	8/6
Need a catchy name for Draw Down Fundraiser	Accepted	1/5
How would you visualize synergy?	Accepted	1/5
Help with tagline for cooking school	Accepted	1/4
Tagline for Software Company	Accepted	1/4
Need a business name - Handmade Jewelery	Accepted	1/3
Home Cleaning Business - Looking for eye catching	Accepted	1/3
Searching for a clever name for a business	Accepted	12/30
Desperate! Please Help! Bow Business!	Accepted	10/10
Need a childcare program tagline	Accepted	10/8
VoIP Company Tagline Revisited	Accepted	10/3
My First TRADE SHOW! Help Fast Please!	Accepted	9/26
Launch of new tea brand in West Africa	Accepted	9/22
innovative ways of advertising a herbal product	Accepted	9/21
tradeshow booth games	Accepted	9/13
Book title	Accepted	9/12
Advertising	Accepted	9/5
Launching Beta Version of New Site	Accepted	6/30
Urgently required - name and tagline	Accepted	5/13
what % of gross profit should be the mrkt budget?	Accepted	4/29
New Sales Forecasting Product. Guidance Please!	Accepted	4/14
HELP!! Re-Branding education software company	Accepted	4/13
Transport Company	Accepted	4/13
Need a Tagline/Post Card Text	Accepted	4/12
I Need Help Finding a Name for my Boutique	Accepted	4/11
Unite many disciplines under one umbrella	Accepted	4/10
The ONE & ONLY ( (( DEREMIAH, *CPE )) )......Now Can YOU BRAND YOU Effectively?	Accepted	4/5
Real Estate Team Looking for a Team Name	Accepted	4/4
Thank You Cards	Accepted	4/3
POSITIONING SURVEY FOR MARKETING ON THE WEB	Accepted	4/2
HOW DO YOU BECOME..."THE GREATEST SHOW ON EARTH"?	Accepted	4/2
What stops you answering a question on this forum?	Accepted	4/1
Daring Disappearing Act	Accepted	4/1
Please Critique New & Improved Website	Accepted	3/31
Need help on golf club menu!!!	Accepted	2/23
Survey tool suggetions?	Accepted	2/21
Tag Line for a Realtor	Accepted	2/21
Ideas for Hospital Grand Opening	Accepted	2/21
Product Strategy for a range of organic soups.	Accepted	2/21
Does the Know How Exchange need better PR?	Accepted	2/21
Assisted Living	Accepted	2/21
Definiton on "ethical brands" + "ethical consumer"	Accepted	2/21
Help not geting sales from our website	Accepted	2/20
Google AdWords & Landing Pages: Help!	Accepted	2/20
HELP with tagline for IT/Communications company	Accepted	2/14
Name for a Sales Training Program	Accepted	1/30
Tagline for Niche Real Estate Search Portal	Accepted	1/30
Freeman Realtor	Accepted	1/30
Tagline for Cancer Center Needed	Accepted	1/29
Cathcy slogan needed to pump up sales associates..	Accepted	1/26
Healthy Homes	Accepted	1/17
I need a catchy slogan for pet tear stain remover	Accepted	1/15
Different font for website and printed material?	Accepted	1/14
I think my site needs help. Help???!!!!	Accepted	1/11
NAME FOR NEWSLETTER	Accepted	1/8
Critique Sales Copy For Email Marketing Software	Accepted	1/7
Launching New Gourmet Cakes	Accepted	1/7
Need Lots of SEO HELP	Accepted	1/6
Tagline needed for our HR/Recruiting Department	Accepted	1/5
Points, Points, Points for Profiles, Profiles, Profiles	Accepted	1/4
Netrworking Wizards, please help!!	Accepted	1/4
Tagline - Used Car Dealership/Credit Challenged	Accepted	1/4
Industry Rankings	Accepted	1/4
Starting own spa from home	Accepted	1/3
will sex sell on the internet ?	Accepted	1/3
New Year's Resolutions	Accepted	12/31
New event planning company	Accepted	12/29
C.V hooklines for marketing positions	Accepted	12/29
Website name for a savings community portal	Accepted	12/28
Tagline for New Savings Card Needed	Accepted	12/28
Need a Great Campaign Name!!!!!!!	Accepted	12/27
Gathering info online from B2B prospects?	Accepted	12/22
Marketing Budget as a Percentage of Revenue	Accepted	12/21
use of VoIP in outbound marketing & lead tracking	Accepted	12/20
What's a good CRM?	Accepted	12/20
Launch of a New branch	Accepted	12/19
Need tagline for natural lifestyle company	Accepted	12/18
Hotel Tagline Help! Located right outside city	Accepted	12/13
Help with the flyer distribution business	Accepted	12/13
Need tagline/name for upscale clothing boutique	Accepted	12/12
Help with stock car racing ad theme	Accepted	12/11
Feedback on a clothing line name and tag-line?	Accepted	12/10
Urgent!!! New media company looking for tag line!!	Accepted	12/10
Looking for a catchy name/tag line...	Accepted	12/8
Golf Event	Accepted	12/8
Need your insight and feedback on company website.	Accepted	12/7
Need Postcard tips for on-site computer support Co	Accepted	12/7
Tagline for Discount Retail Optical Stores	Accepted	12/6
How big is too big for an email attachment?	Accepted	12/5
Promoting Sales Promo to Resellers	Accepted	12/5
Exclusive Buyer Agent Tagline Needed	Accepted	12/4
Tell me what you think about this site.	Accepted	12/4
Tagline for a non-profit neurological clinic	Accepted	12/4
Proposal Management Software?	Accepted	12/4
TAGLINE NEEDED>>URGENTLY	Accepted	12/1
Wiltnot My Flowers	Accepted	12/1
What would it be worth to you?	Accepted	11/29
New Ad medium is free to small local businesses	Accepted	11/29
Project Management	Accepted	11/29
Create a name & tagline for Translation Biz	Accepted	11/29
Pricing experts - What do you think?	Accepted	11/28
Recruitment Agency Name	Accepted	11/28
How to set the price of a software product	Accepted	11/28
Need help renaming a business that is reopening	Accepted	11/28
Your input is needed!	Accepted	11/27
Home Decor Shop TAGLINE & NAME	Accepted	11/27
50th Anniversary event ideas	Accepted	11/26
Sample Business Plans	Accepted	11/24
ASP model Vs. Opensource model Vs. In a box model	Accepted	11/23
Project name for Healthcare Project - URGENT	Accepted	11/23
How to make a amusementpark educational	Accepted	11/23
slogan for amusementpark	Accepted	11/23
Urology Spring Seminar Name Needed. Please help.	Accepted	11/22
Is $10 a good rate for a text link ad on PR 5 page	Accepted	11/22
What are YOU thankful for?	Accepted	11/21
Need a tagline for Seminar company	Accepted	11/20
Name Help again.....this time it is different...	Accepted	11/20
How to keep customers when you change locations?	Accepted	11/19
name a new dental office	Accepted	11/16
Tagline needed for Handywoman business	Accepted	11/15
What's the cheapest cost-effective marketing tool	Accepted	11/11
Determining Margins to offer Retailers	Accepted	11/10
DVD For Chiropractor - Good Survey Questions	Accepted	11/10
Real Estate Team Name needed for 2 women	Accepted	11/10
Your Favorite Websites for Goofing Off	Accepted	11/9
Gift Basket business tag line needed	Accepted	11/8
Need a tagline for new telecom company	Accepted	11/8
Should we add a new division	Accepted	11/7
Naming a Demo	Accepted	11/7
Last Call! Offer Your E-marketing Insight	Accepted	11/7
Ice Cream Franch 4Sale-Help To Find Buyers	Accepted	11/6
Alternative to Porter's 5 Forces Model	Accepted	11/5
your opinions please: unsolicited email in the US	Accepted	11/5
Distrubition-Dollar off vs. Percentage Off/target	Accepted	11/4
Business Cards Review & Redesign	Accepted	11/2
discriminatory pricing	Accepted	11/2
Name/Tagline for Real Estate marketing program!!!	Accepted	11/2
Re-airing a retro commercial on the Internet	Accepted	10/30
Difference Between Features & Benefits?	Accepted	10/30
By what name should we call our Employees	Accepted	10/30
make hot tea more popular among young people	Accepted	10/29
Need an Online Store Name	Accepted	10/28
friends network	Accepted	10/28
Latino Clothing Line - Need a Tagline?	Accepted	10/27
Trying to create a NEW TAGLINE	Accepted	10/27
Does my tagline do it?	Accepted	10/26
Need input regarding Consumer behavior etc	Accepted	10/26
Tagline needed for Transport Insurance Broker	Accepted	10/26
Need a catchy Tagline for a new Company	Accepted	10/23
Pls help my survey - copywriting commissions	Accepted	10/20
Auction Fundraiser for Sexual Health Centre	Accepted	10/19
Need a name/taglines for a new painting company	Accepted	10/17
Corporate Event company needs taglines	Accepted	10/17
Need Tagline for Accounting, Operations, Software	Accepted	10/13
Needs a competative slogen to my company	Accepted	10/9
In search of a tag line for company	Accepted	10/2
Administrative Business Name/Tagline	Accepted	9/17
HOW TO BRAND "ANTI-SOFTWARE" SOFTWARE	Accepted	9/17
American Diner Concept in India	Accepted	9/16
Need a catchy Tee-shirt saying for ladies b'ball	Accepted	9/15
Product or company brand?	Accepted	9/15
Tagline/name for cable company employee newsletter	Accepted	9/15
What shall I put on my logo	Accepted	9/14
New Business Name	Accepted	9/13
Need a tagline for Web development firm	Accepted	9/12
Name for a pretzel chain	Accepted	9/11
tag-line for footwear store	Accepted	9/7
Need tagline/slogan for sunscreen giveaway	Accepted	9/5
Need Marketing Mgrs. to review our site	Accepted	9/4
tagline needed for small gourmet food to go	Accepted	9/4
Advices for presentation of videoproduction co	Accepted	9/2
Tagline for real estate and mortgage company	Accepted	9/2
NOTARY SERVICES	Accepted	9/2
Predict-a-poll vs Tapoll for Web 2.0 Site	Accepted	9/2
Need alternative channels for online classifieds	Accepted	9/2
Need Tagline for an IT smart-sourcing firm	Accepted	9/2
indian MNC's doing in the global context	Accepted	9/2
Ideas for a new mortgage lender launch campaign	Accepted	9/1
Suggest a Technical Services Company Name	Accepted	9/1
Consumer Insight for Building Advertising Material	Accepted	9/1
Brand name for Stainless steel lifestyle products	Accepted	8/31
Party Planning for Corporations. Need a name.	Accepted	8/30
Establishing Channel for ERP Software Marketing	Accepted	8/30
Tagline ideeas for high-end maid service Florida	Accepted	8/29
Need feedback on my tagline?	Accepted	8/28
Help with Tagline-O Loves M Bags	Accepted	8/28
Need a tagline for administrative consulting co.	Accepted	8/28
Problem with site redirection	Accepted	8/24
Looking to get newly patented product on market	Accepted	8/23
Name for a fastfood chain serving northindian food	Accepted	8/23
Member-Get-A-Member Campaign Title	Accepted	8/23
Networking Appreciation	Accepted	8/23
Launching a new Real Estate Company	Accepted	8/23
Lunch service name and tagline	Accepted	8/23
Need to hire a graphic designer	Accepted	8/22
How to market my spa service to large hotels?	Accepted	8/22
Searching for a tag line for shopping center	Accepted	8/22
Yet another Real Estate Tagline needed!	Accepted	8/22
Realtor Tagline Help Needed	Accepted	8/22
Seasonal promotions	Accepted	8/22
Diversification of Business Focus	Accepted	8/22
Financial Services Industry Conversion Rates	Accepted	8/21
Launching Lingerie!	Accepted	8/20
mom/daughter team need a tagline	Accepted	8/20
NEED: catchy name for jewelry business	Accepted	8/19
Bring a Friend Promotion	Accepted	8/19
Marketing to Mortgage Brokers locally	Accepted	8/19
Extending Business to AMERICA, AUSTRALIA, EAUROPE	Accepted	8/19
loyalty card program site	Accepted	8/19
Tagline for small telephone company cross st. line	Accepted	8/18
Real Estate Taglines	Accepted	8/18
Buzz marketing ideas for women 35-54	Accepted	8/18
Launching Lingerie!	Accepted	8/17
NAME SUGGESTIONS FOR NON-PROFIT HOME HEALTH AGENCY	Accepted	8/17
Staffing Ratios for Marketing Departments	Accepted	8/17
Post-acquisition, old company had brand recgnition	Accepted	8/17
Looking for a tagline for my luxury travel agency	Accepted	8/17
painting company	Accepted	8/16
Tagline for ViaBuzz	Accepted	8/16
Tagline for MVP	Accepted	8/15
Name needed for my crafting business	Accepted	8/14
Billing Model	Accepted	8/14
Name for a motivational internal team meeting	Accepted	8/11
Product Tagline	Accepted	8/11
Best Friends tag team real estate market door2door	Accepted	8/11
Art gallery tagline needed	Accepted	8/11
Using physical store front as advertisements	Accepted	8/11
A Plan for Post Paid Mobile Subscribers Only	Accepted	8/11
Need BBQ Catering Name and Tag, Anyone Please??	Accepted	8/10
IT Business seeking a Slogan	Accepted	8/10
Tagline for financial services company	Accepted	8/10
IT Service Company	Accepted	8/8
Please Critique Online Sweepstakes for Marketers	Accepted	8/8
Lovejoy Properties	Accepted	8/6
Need a tagline for a 1 person bookkeeping service	Accepted	8/4
a crackers need its name:)	Accepted	8/1
Help with Painting Company Slogan Needed!	Accepted	7/28
The Fabric of Life- Creating the dream Help?????	Accepted	7/27
Following up on a phone call or direct mailer campaign	Accepted	7/11
Tag Line for JoeWoo.com	Accepted	7/10
Any Free Website Tracking Products?	Accepted	6/30
SOLICITING DONATIONS	Accepted	6/30
Help required in Promoting a medicine	Accepted	6/30
What does the name "Ivolve" suggest to you?	Accepted	5/22
Personal Assisant/Girl Friday/Errand Service	Accepted	5/21
Need Company Tagline	Accepted	5/20
Tagline for HR Confidential	Accepted	5/19
Need a tagline for golf training site...	Accepted	5/11
Need help with marketing campaign	Accepted	5/10
Tagline for NEW nursing facility	Accepted	5/3
Design Company Website	Accepted	4/3
Help with slogan for mortgage company	Accepted	3/22
need help coming up with creative team slogan	Accepted	3/22
Improving customer service through r/marketing	Accepted	3/2
Need good newsletter name!	Accepted	3/1
million dollar tag line / motto	Accepted	2/28
Need name, Slogan for a Painting Company	Accepted	2/28
Children's Consignment Event - Business Name help	Accepted	2/26
Tagline for Service targeted to web developers	Accepted	2/23
Tag Line for a VA	Accepted	2/23
Interesting Awards-Gifts for best Customers	Accepted	2/18
Need name/ tagline for healthcare consulting co.	Accepted	1/5
Title for a Customer Appreciation Dinner	Accepted	10/15
Starting a Farmers Insurance Agency	Accepted	10/14
FancyName for 'REQUEST & PROJECTS ManagementSystem	Accepted	10/14
Name for Financial Advisory Services Company	Accepted	10/13
Not Revealing Price	Accepted	10/13
Slogan for an Internet Service Provider	Accepted	10/13
How do I deal w/ a coworker that is unreliable?	Accepted	10/8
When should I send my postcards out??	Accepted	6/19
marketing strategies in a country where there is political crisis	Accepted	6/18
Tag line for Concierge business in SC	Accepted	6/18
Marketing health food to different target markets	Accepted	6/17
A name for the consulting company	Accepted	6/17
Direct mail response rates	Accepted	6/17
How do I launch a new Pet Food product in India?	Accepted	6/17
Name for Candle and Craft Business	Accepted	6/16
TagLine for new real Estate Appraisal Company	Accepted	6/16
Need a catchy name for an aviation gift shop!	Accepted	6/16
what are the new trends or discoveries posted?	Accepted	6/16
slogan/tagline for biodiesel	Accepted	6/9
Tagline required for a Sandwich Company	Accepted	6/7
need templates for customer retention programs	Accepted	5/30
Creating a tagline	Accepted	5/29
Suggest company name	Accepted	5/25
Using limited funds to create a big buzz	Accepted	5/25
name for education/business consulting com. spore	Accepted	5/24
need a great unique name for my new store	Accepted	5/24
I need a good name for a Hardware shop	Accepted	5/24
I need a superb name for a Books & Stationary shop	Accepted	5/24
new pr buisness needs catchy name & slogan in rual	Accepted	5/24
Importer/wholesaler going direct?	Accepted	5/24
Ideas/theme for Horse convention in Louisville KY	Accepted	5/24
New name for Biotech company	Accepted	5/24
Great ideas for names for a jewellry business?	Accepted	5/23
Need a slogan for my trading company	Accepted	5/23
Tagline---customized online running programs	Accepted	5/22
Wants to start own baby cloth. line, what's first?	Accepted	5/18
Name for Lacrosse Team Kids Club	Accepted	5/18
Theme for launch event of a software	Accepted	5/18
Looking For Real Estate Slogan Advice	Accepted	5/17
how can you make someone act different	Accepted	5/17
Tagline wanted for Financial services business	Accepted	5/17
TAG LINE FOR OUTSOURCING COMPANY	Accepted	5/13
Pig slogan for Real Estate/Mortgage PRofessional	Accepted	5/5
Slogan for my boutique	Accepted	5/4
How do I formulate a budget for advertising?	Accepted	5/4
Tagline for Dancewear Store	Accepted	5/4
Who has a favorite shopping cart program?	Accepted	5/4
Real estate slogans	Accepted	5/4
How to attract new moms to a Teleclass	Accepted	5/3
Any unique names for a new event planning company?	Accepted	4/30
How as a real estate agent can I apply this?	Accepted	4/29
chocolate fountain rental and catering	Accepted	4/28
Tagline for Digital Services Outsourcing Company	Accepted	4/28
Use the 4Ps to position the product	Accepted	4/28
Help w/ slogan	Accepted	4/26
Need snappy tagline for new condos in Montana	Accepted	4/26
What's it worth?	Accepted	4/26
Color in Internet Advertising	Accepted	4/26
FINAL DECISION	Accepted	4/26
Need a Clever Tagline for a plumbing Business	Accepted	4/25
Need ideas for a logo/slogan	Accepted	4/25
promotional strategies	Accepted	4/25
Plz. Suggest me for summer project in marketing	Accepted	4/25
Name for Consulting and Real Estate office GR	Accepted	4/24
Brand name for a shop of ladies fashion fabrics	Accepted	4/24
name for IT consulting company	Accepted	4/24
help with a name	Accepted	4/23
startup of a website design/hosting company	Accepted	4/22
how do i boost the business of a new hotel	Accepted	4/21
"KFC" or "Kentucky Fried Chicken"?	Accepted	4/21
Can a hi & low quality brand coexist without harm?	Accepted	4/21
How to start an Export Business?	Accepted	4/20
Marketing a nursing home to increase occupancy	Accepted	4/20
Who gets the product placement money?	Accepted	4/20
Real Estate Slogans....any ideas???	Accepted	4/19
Real Estate Slogans....any ideas???	Accepted	4/19
I need a tagline for my Real Estate Team	Accepted	4/19
Catchy name & tagline for client BBQ event	Accepted	4/19
Cancer Awareness	Accepted	4/19
tagline for a knitting business	Accepted	4/19
Help with my tag line?	Accepted	4/19
Sales Manager's Opinions are Causing Problems	Accepted	4/19
Positioning strategy for a retail chain	Accepted	4/19
Advertising/Marketing for biomaterial company	Accepted	4/18
Name for CEO section of newsletter	Accepted	4/18
need a new tagline for SALE	Accepted	4/18
Financial Services - Recruitment Campaign	Accepted	4/18
Need help on Real estate slogan in new location FL	Accepted	4/18
Naming small business for EEO	Accepted	4/16
Real Estate Business Slogan	Accepted	4/16
Slogan for a health and fitness	Accepted	4/16
How would you market Japanese tubs in States?	Accepted	4/14
estate and vacant land want to target both	Accepted	4/14
Help settle a design dispute...	Accepted	4/13
Is the tag line part of the logo?	Accepted	4/12
Name advice Discount International Calling Card co	Accepted	4/12
What's in a name?	Accepted	4/12
Marketing A Book To Financial And HR Organisations	Accepted	4/11
how do I develope a target market?	Accepted	4/11
Door hangings cost on a CPM basis?	Accepted	4/11
Tagline for California Real Estate Website	Accepted	4/11
I need a slogan for my new venture	Accepted	4/11
I am just starting out and I would like your input	Accepted	4/10
Need Catchy Name for Cafe in a Small Farming Town	Accepted	4/10
real estate slogan	Accepted	4/8
i tagged along for my tag line :)	Accepted	4/8
Tagline for a software client conference in vegas	Accepted	4/7
Accessories business needs catchy tagline	Accepted	4/7
Wave Theme for Campus Recruiting	Accepted	4/7
Conference Theme-Financial Industry	Accepted	4/7
How do you sell a stapler to a paperless office	Accepted	4/7
Help Naming Jewelry Biz in Vermont (and Tagline?)	Accepted	4/7
Am I an expert in my field?	Accepted	4/6
Please help name a yoga studio	Accepted	4/6
Newsletter Name Needed Desperately	Accepted	4/6
What are ideas/options for brochure substitutions?	Accepted	4/6
Need tagline for Online Dog Boutique	Accepted	4/5
Business name for a "Healthy Hotdog Cart"	Accepted	4/5
Fashion shop names???	Accepted	4/5
Name Suggestion!	Accepted	4/5
Suggestions for tagline	Accepted	4/4
How are medical products different from others?	Accepted	4/3
NEED A CREATIVE, CATCHY SLOGAN	Accepted	4/2
Trade Show - Advice Needed	Accepted	4/1
Company Slogan Needed	Accepted	4/1
Need help! Name for a Yoga Mat Spray???	Accepted	3/31
How do I break into Event Planning/Marketing?	Accepted	3/30
What's the best self-promotion idea you've seen?	Accepted	3/29
What are the going rates for Marketing Consultants	Accepted	3/29
Would like a new tagline for marketing myself	Accepted	3/29
Problems/Solutions - Tagline Help Please!	Accepted	3/29
Discount Realtors "Park One Properties" SLOGAN???	Accepted	3/29
Company Name	Accepted	3/29
HOSTING A SUBWAY EATING CONTEST	Accepted	3/29
Computer Repair Company requires new name	Accepted	3/28
How to market a new technology product	Accepted	3/28
Develop an educational event for school kids	Accepted	3/28
Ways to market organ donation to rural low income	Accepted	3/27
Absolut vodka marketing techniques	Accepted	3/26
Company Name Suggestions	Accepted	3/25
What do you think?	Accepted	3/23
Creative, FUN and inexpensive marketing ideas need	Accepted	3/23
Beer Case Study	Accepted	3/23
How to identify Customer Value Proposition?	Accepted	3/22
Tagline Help for a Realtor (yes, another one!)	Accepted	3/22
Business Beanstalk Tagline	Accepted	3/21
Tagline Ideas for Video Courses Site??	Accepted	3/21
Best way to market a Christian book fair	Accepted	3/21
ans to "why an mba"?for b-school interview	Accepted	3/21
A succesful internet marketing career	Accepted	3/11
how do i advertise my business	Accepted	2/28
how to write dental shop marketing plan ?	Accepted	2/24

Responses from Jo Masterson [back to top]
Question Title	Status	Date
Need Cool Tagline for Training Department - HELP!	Closed	11/13
A Tagline For an Anti-Counterfeiting Solution	Closed	9/24
Name for Golf and Curling Facility	Closed	9/24
I need help with a photography tagline..please take a look. Help needed	Closed	9/23
Conceptual brainstorming needed for tag line...	Closed	1/5
need feedback on best tagline	Closed	1/4
need a great Brand theme line for medical device	Closed	10/17
I need a name for gift shop .	Closed	10/9
Advertising clipping service	Closed	9/26
Name for company newsletter - please!	Closed	9/19
Marketing University Programs	Closed	5/16
BARQ asks for your TRADE SHOW goals and gripes.	Closed	4/30
Help name our Newsletter	Closed	4/29
home decor flyer program	Closed	4/13
Need Tagline for unusal business. Jewelry/Gifts	Closed	4/7
Approaching the Big Box stores	Closed	3/27
Name for New MarketingProfs Newsletter?	Closed	3/2
Marketing web hosted software for websites	Closed	2/28
Wedding & Event Planning Consultant	Closed	2/21
Pricing for Consulting Services - Land Developer	Closed	2/21
Call to action in a website	Closed	2/21
Website Convertion Rates? Bechmarks?	Closed	2/20
St. Patrick's Day Tagline for Promo	Closed	2/20
marketing costs	Closed	2/20
Has anyone successfully rented email lists lately?	Closed	2/20
Need a tagline/slogan for chair cover business	Closed	1/30
Tagline for Landscape Company	Closed	1/25
Strategically using a Business Card	Closed	1/8
Photo Contest Name and Prize ideas?	Closed	1/8
Name for central reporting program!	Closed	1/8
Clever Tagline Needed for SEPTIC System Co.	Closed	1/4
Need Help with Business Name	Closed	1/4
Tagline for Cake Business	Closed	12/29
Name and Tagline for Gift Baskets	Closed	12/29
Tagline for a Tech Support Co.	Closed	12/22
Marketing Services Firm Name	Closed	12/14
Association name for online pet registry	Closed	12/13
Help with Name/Tagline for a new Web Design & Hosting Company	Closed	12/12
Using telesales to jump-start B2B sales pipeline	Closed	12/12
Need your feedback on taglines	Closed	12/12
Slogan required	Closed	12/11
If u named a chanel "Duniya"	Closed	12/9
Ideas for making and launching a newspaper	Closed	12/7
What's wrong with this Website?	Closed	12/4
name for an exercise program	Closed	12/4
Tagline needed for upscale pet hotel	Closed	12/4
Getting commercial clients	Closed	12/1
Postcard prospecting	Closed	12/1
Sell Yourself!	Closed	11/30
Presentation to staff regarding SWOT Analysis	Closed	11/29
Sales Departments, Leads & Marketing	Closed	11/28
Marketing info required	Closed	11/28
Survey Timing - December vs. January	Closed	11/27
Digital strat for alpine resort	Closed	11/24
Tagline-Slogan for (1)New Realtor & (2)team	Closed	11/21
Help improving SEO on new site	Closed	11/21
New golf aid launch!	Closed	11/10
Viral marketing survey. Participants please!	Closed	11/5
Name for a marketing agency / consulting company	Closed	10/30
Tagline needed for Beach and Cruise Travel Agency	Closed	10/29
Website Update (Service Software) input requested	Closed	10/27
Need an Attention Getting Tagline	Closed	10/26
name for a resale shop	Closed	9/17
Building a loyal client base for our e-business!	Closed	9/16
DESPERATE for 10 year tagline...	Closed	9/13
tagline for - Fly Fitness	Closed	9/12
I need a Tag Line for a Day Spa & Salon	Closed	9/10
Need tagline for new next generation broadband co.	Closed	9/10
how does IT BUSINESS OPERATION MANAGER qualified?	Closed	9/2
Need Catchy Name and Tagline for Art Business	Closed	9/1
Best Freebee Ever?	Closed	9/1
Need Tradeshow Give-a-way Ideas	Closed	9/1
Need Help Naming Non-Profit Email Newsletter	Closed	8/31
California News Website Needs Help with Tagline	Closed	8/30
Feedback on company name and/or suggest a new name	Closed	8/29
Tag Line for Independent Financial Advisor	Closed	8/28
Help with a name for a fine jewelry	Closed	8/27
My PR is Poorly Received	Closed	8/24
Top 3 Website Changes	Closed	8/23
Need More Leads for Software Company	Closed	8/23
Sportswear company brand name	Closed	8/23
Name for new quilt shop	Closed	8/22
Naming a Children's store	Closed	8/21
How To Expand My Business	Closed	8/21
Hypnotherapist needs tagline	Closed	8/20
Top 5 reasons to call Home Repairs Rx	Closed	8/20
Looking for a brand name for Extra Virgin Organic	Closed	8/19
ROUND 2 - Daycare - Name and Tagline - Urgent	Closed	8/17
Catchy Name Needed for Benefit Concert	Closed	8/11
How does co-op advertising work?	Closed	8/11
Usin Brand Mangt principles to sell Celebrities	Closed	8/4
name and tagline for corporate florist business	Closed	7/31
New search engine needs a tagline	Closed	7/26
Best Email List Vendors	Closed	7/11
Re-launched site - So So results - WHY?	Closed	7/11
Need a tagline for a small community hospital	Closed	7/11
When and IF to barter for services	Closed	7/7
New Name for Refurbished Products	Closed	6/30
Need Tag Line for Mortgage Outsource Company!	Closed	6/30
Need a tagline for a manufacturing company	Closed	6/30
ICONS and WEBSITE DESIGN - Please give ur FEEDBACK	Closed	6/30
Usability Research of My Website	Closed	5/24
For the fun of it ... Success Stories	Closed	5/22
Attractive Business Name	Closed	5/11
Need a good Company Name and fast!	Closed	5/11
Marketing to Physicians	Closed	5/7
To List Prices, or not to List Prices?	Closed	5/5
Web site - How can it better meet our goals	Closed	5/5
Tracking visitors to your site	Closed	4/28
How much commission to give?	Closed	4/4
Tagline for cleaning business needed	Closed	3/22
Reinforcement Idea's!!!	Closed	3/8
Home Entertainment Contractor Looking for Tag Line	Closed	3/7
Marketing Consultant help	Closed	3/1
Marketing B2B Software - New Job	Closed	3/1
City/Community Tagline	Closed	1/6
I am a starting out real estate agent	Closed	6/19
Technology Products - Naming Convention	Closed	6/17
Freight Forwarding Company in India need tagline	Closed	6/17
Need short tagline for Construction and Cement Co	Closed	6/16
how to enter International market	Closed	5/26
Ideal frequency for new product launch	Closed	5/26
Tagline for real estate advertising	Closed	5/25
Need a good slogan for a tech school	Closed	5/24
Need Name for Book Sellers	Closed	5/17
Suggest a name for software development company	Closed	5/14
Perfect paper Designs	Closed	5/3
hi	Closed	4/27
Critique our website	Closed	4/26
Marketing an "Entrepreneur Center"	Closed	4/25
Need clever slogan for plumbing business	Closed	4/25
Looking for Name/Tagline for handmade "gamer" bags	Closed	4/19
How do I attract more customers	Closed	4/15
Why do we say “Thank You”? Does it really Matter?	Closed	4/14
Need a name for an educational consulting business	Closed	4/13
How to add A new Ciriculum at my Colege	Closed	4/12
Slogan for studio w/ great competitive advantage	Closed	4/12
What's the best promo for a freelance copywriter	Closed	4/11
Help - Database Knowledge in Marketing?	Closed	4/7
Tag Line for Time Management	Closed	4/7
creating a tag line	Closed	4/6
NEED A NEW NAME FOR EXISTING COMPUTER COMPANY	Closed	4/6
Real Estate Tag Line Help	Closed	3/31
CFOs and Marketing	Closed	3/30
how to write a roll-out announcement for branding	Closed	3/29
Skills/knowledge important to working in Marketing	Closed	3/29
Suggestion for online course in statistics	Closed	3/28
BizDev ideas for Design and Engineering Services	Closed	3/23
Tagline creation help for tax consulting business	Closed	3/23
What is the impacts to employees by high turnover	Closed	3/23
20's-something Female Real Estate Duo - Team name and/or slogan	Closed	3/21
New Real Estate Agent in San Fran seeking tag line	Closed	3/4

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MarketingProfs Knowledge Exchange : Jo Masterson

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