MarketingProfs Knowledge Exchange : Puru Gupta

Ask your question ... sign up today! It's FREE!

Member Profile

COMMUNITY NAME	Puru Gupta
Name	Puru Gupta
Email Address
MarketingProfs Member Since	May 11, 2005
Company	Read Between the Ps (Blog)
Web Site	http://readbetweentheps.blogspot.com
Occupation	Manager

Bio	Working as a Manager with a top multinational firm in India. MBA, Faculty of Management Studies (FMS) - University of Delhi (India) Before this, I have worked for a few years in IT across different verticals, worked with HR and training consultants, been part of event management and have some faculty experience. I am passionate about... Consumer Behavior/ Rural Marketing/ Advertising/ Branding/ Retail and FMCG, to name a few. To summarize, it would be Marketing :). I love to read and write about the subject and of course, discuss about it, which is what brings me to this exciting place. My focus areas are the Indian and Chinese consumer markets. Currently, I am exploring them further to gain expertise in this region. I strongly believe and recommend a first hand experience of these markets, since there is much more to learn by being here,than what is prescribed academically. In case you are interested to know more about me, you can read my Interview in KHE Newsletter taken sometime back Feel free to drop in a line in case you think I can contribute constructively somewhere. You can skyPe me at: puru-gupta

Total Questions Asked	2
Total Questions Participated	631
Total Answers Accepted	575
Expert Points: Cumulative Total	58168

Question History | Accepted Answer History | Response History

Questions by Puru Gupta [back to top]
Question Title	Status	Date
Understanding Chinese Markets - Key Elements reqd.	Closed	5/30
Congratulations Marketing Profs - 10,000 Posts!	Closed	9/25

Accepted Answers from Puru Gupta [back to top]
Question Title	Status	Date
WORKING OF FOOD MALLS	Accepted	12/20
rural marketing	Accepted	11/14
How to use Vanity Mobile Numbers?	Accepted	11/13
Marketing Infant cereals and biscuits	Accepted	11/7
creative promotional ideas fo a catering business	Accepted	11/4
Research topics in retail merchandising	Accepted	10/27
LED based Emergency Light	Accepted	4/14
Quantification of Country Risk Analysis?	Accepted	2/6
Surrogate Marketing	Accepted	2/5
MSc Management Dissertation Topic / Title	Accepted	2/5
Consumer involvement and recession	Accepted	1/28
food marketing	Accepted	1/27
Community site	Accepted	1/26
Celebrity Brand Ambassadors Switching Brands?	Accepted	1/20
outdoor ads space selling like mobile ad, hoarding	Accepted	1/18
Critical elements in assessing retail performance	Accepted	1/17
Marketing to low income famalies	Accepted	1/15
Branding for Large Multinational (GE Like)	Accepted	1/14
failed rural marketing initiative	Accepted	1/11
branding budget	Accepted	1/8
Exercises Final Test	Accepted	11/15
Planning to choose Marketing as MBA specialisation	Accepted	9/23
Preparation for successful Brand Management	Accepted	7/30
Private Label Packaging and Branding in India	Accepted	7/18
Running PowerPoint Promotions on Screen in Retail	Accepted	7/17
Market positioning	Accepted	6/28
Information On Indian Retail & Its Customer Effect	Accepted	6/18
Failed brand or product releases.	Accepted	6/14
How to promote IT products in Hypermarkets?	Accepted	4/27
kelloges	Accepted	4/26
Helping to narrow my Dissertation Topics	Accepted	4/19
Idea for University Contest	Accepted	4/18
Punch line	Accepted	4/18
Suggestions for Clothing Co. based on Consumer Beh	Accepted	4/17
Thesis on RETAIL GRAPHIC DESIGN	Accepted	4/15
Executive MBA query	Accepted	4/10
creating a marketing plan according to P.Kotler	Accepted	4/7
org. and consumption buyers	Accepted	4/6
i want to patent my tea stall?	Accepted	4/5
Behavioural problems faced in MKTG Implementation	Accepted	4/2
Popularise a common entrance test	Accepted	3/31
Baby Clothes Shop (lines & Copy Needed For the Ads	Accepted	3/24
Topic for Thesis MBA Class	Accepted	3/21
Advertising and Media Strategies	Accepted	3/18
Brand Health: what is it and how is it measured?	Accepted	3/17
BTL activities for a new soup brand	Accepted	3/13
Business Markets	Accepted	3/4
Evaluating online brand	Accepted	3/3
How to find and approach bloggers	Accepted	3/3
How can I branding Fmcg Product at Govt Market?	Accepted	3/3
indian cast polypropylene packaging films market	Accepted	2/27
Breaking the Brand Management Barrier?	Accepted	2/26
need help for summer training project	Accepted	2/26
legal process outsourcing	Accepted	2/25
High school competition ideas?	Accepted	2/25
Senior citizen market	Accepted	2/21
Supermarkets/hypermarkets regular weekend offers	Accepted	2/21
Courses after Sales & Career growth in sales	Accepted	2/16
Launching a Soil Conditioner for Agriclture Market	Accepted	2/16
MR and Markting mix	Accepted	2/15
How to enter marketing field , i am an engineer !	Accepted	2/14
OEM Commissions for Manf. Sales Reps	Accepted	2/9
Can market share be used to arrive to Share of Voi	Accepted	2/8
Idea for Presentation	Accepted	2/6
Media trp levels by catagory	Accepted	2/4
RESEARCH ON MARKT COM STRATEGIES USED ORANGE PROPERTIES BANGALORE	Accepted	2/3
How 2 Market IceCream Machine & IceCream in India	Accepted	1/25
Promotional ideas on valentine day	Accepted	1/25
Creative appeals in copywriting by small business	Accepted	1/14
Campaign targetting the youth for chocolate brand	Accepted	1/10
Consumer behaviour theories in retailing	Accepted	1/3
Undgrad in Marketing - MBA Concentration in ??	Accepted	1/3
What is the future of low cost airlines in India?	Accepted	1/2
Question regarding BPlan	Accepted	1/2
About P.HD. topic	Accepted	12/31
Trying to find area of interest for a good Thesis	Accepted	12/29
How to increase brand-awareness for a product?	Accepted	12/26
MBA-Final Yr Marketing student, project help	Accepted	12/26
dessertaion - need info	Accepted	12/24
A tag line required for a company's CSR wing	Accepted	12/18
How many FMCG and BFSI companies in Chennai?	Accepted	12/18
Global Branding Dilemma	Accepted	12/16
Marketing Strategy and Marketing PPT for SEZ	Accepted	12/14
Advertising new product - Organic Juice (India)	Accepted	12/14
how to sell villas???	Accepted	12/14
Understand the ROI calculation	Accepted	12/12
International name for HolidayHomeCleaning company	Accepted	12/12
Launch of Telecom Service	Accepted	12/12
Bonus Points Concept	Accepted	12/9
C&F Procedure for a new Company	Accepted	12/9
Selling new credit cards through franchisees	Accepted	12/5
Certifications in marketing field for an MBA	Accepted	12/5
Education/Career options after 3 yrs of work ex	Accepted	12/2
What are the proper 7 P's of Marketing	Accepted	11/29
Reaching small communities	Accepted	11/29
Custom Solutions: How to describe them in a plan	Accepted	11/29
control of market sales vs control of market share	Accepted	11/27
Bloggers as Communication Channel in Tourism Ind.	Accepted	11/27
Loyalty Programs by FMCG companies	Accepted	11/27
College recruitment for business students	Accepted	11/26
Interview Question	Accepted	11/24
Im looking for the dessrtation topic	Accepted	11/19
Advergaming :: 4th SEM Project Help	Accepted	11/18
Country branding & emerging markets	Accepted	11/15
market strategy of kingfisher airlines	Accepted	11/11
Non Profit needs Assitive Tech Sponsers - Advice?	Accepted	11/9
Dissentation, China's production in the Uk/tourism	Accepted	11/9
visual communication on Historic building	Accepted	11/9
Dissertation topic on branding of any FMCG product	Accepted	11/6
Strategies For Effective Leadership Events	Accepted	10/24
Dissertation topic for destination branding...	Accepted	10/20
Indian Retail distribution vs Chines distribution	Accepted	10/19
Ideas for MBA Thesis	Accepted	10/17
Research Topic/Title based around Branding.	Accepted	10/17
Strategy to Increase Modern Trade Turnover	Accepted	10/15
What Can Be the Best Name for a Chinese Brand?	Accepted	10/7
topic for the advertising student for the project	Accepted	10/6
How to sell "safety" to parents with teen drivers	Accepted	10/5
Ideas for dissertation on marketing communications	Accepted	10/5
Key Strategic Challenges of Indian Outsourcing	Accepted	10/2
Quick Service Restaurant	Accepted	10/1
4th Sem Thesis Help	Accepted	9/25
Need Help for marketing Research Topic For BBA	Accepted	9/18
walk ins n conversion	Accepted	9/18
strategies used in the org retail sector of india	Accepted	9/7
Need a MKT strategy 4 PizzaOutlet away from Market	Accepted	8/31
how to set a reasonable price for my cakes	Accepted	8/30
hw hertz aware indians for self driving concept	Accepted	8/28
Expected product sales at supermarket	Accepted	8/27
Petroleum Bus Scope of W.African Nation in FarEast	Accepted	8/13
My Marketing MBA Thesis Topic	Accepted	8/13
Best Marketing Web Sites	Accepted	8/13
Skin care equipment marketing	Accepted	8/10
Retailer engagement/loyalty program	Accepted	8/8
Underprivileged Children's Handicraft Products....	Accepted	8/8
Tagline for Karachi City!!!!!!!	Accepted	8/3
Hot Issues in marketing	Accepted	7/31
Customer interaction	Accepted	7/30
Does indian railways enjoys monopoly?	Accepted	7/29
in-store promotions ROI	Accepted	7/27
Building a Marketing Department	Accepted	7/26
Best way to approach grad students 4 market survey	Accepted	7/25
Do I have to go back to sales?	Accepted	7/21
ATL & BTL	Accepted	7/18
In search of an original title for my dissertation	Accepted	7/10
Help-Clubwear fashion show promotions at nightclub	Accepted	7/9
Bottled water business	Accepted	7/7
want to know new btl activities for pads and soap	Accepted	7/4
Brand hierarchy	Accepted	7/4
Which are the Best Colleges for Studying Marketing	Accepted	7/3
Need marketing strategy for online gaming website	Accepted	7/3
Suitable Questions to ask....?	Accepted	7/3
Marketing iPods & other home entertainment devices	Accepted	7/2
Fund Raising Campaign for NGO	Accepted	6/30
Retail Boom India - Success factors	Accepted	6/24
Selling Branded Beer in Rural India	Accepted	6/23
Looking To Market Retail to ESPN WSOP and WPT	Accepted	6/23
want to create Buzz for a woman Apparel store	Accepted	6/21
International Marketing of Steel	Accepted	6/18
want to know how to make a career in pre-sales	Accepted	6/18
India: Leveraging online communities/blogs fr adv	Accepted	6/16
what is the persentage of Principal Ad agency	Accepted	6/16
Need to increase store volume IMMEDIATLY!	Accepted	6/14
How do I sell a Comedy E-book?	Accepted	6/12
Market segmentation of rich customers	Accepted	6/10
Masters in Marketing	Accepted	6/8
Human Billboards	Accepted	6/8
New Media Catch-22	Accepted	6/8
branding an SME IT company	Accepted	5/29
Cigarette brand sponsor of probono against cancer	Accepted	5/29
Dissertation Topic- JVs as market entry in China	Accepted	5/29
Dissertation help needed	Accepted	5/23
Media inquiry: Impulse buying	Accepted	5/21
how to market a pavilion	Accepted	5/21
Solicit feedback for the NEW- Correction made site	Accepted	5/19
competitor analysis in a music recording industry	Accepted	5/18
want topics for marketing dissertation	Accepted	5/17
Advertising Message	Accepted	5/17
Is doing Honours worth it?	Accepted	5/16
A SECOND MBA FROM US...SUGGESTIONS?	Accepted	5/13
Input model/book 'Let's go for Marketing 2.0'	Accepted	5/13
Tobacco Marketing	Accepted	5/12
Average time to build a clientele in hair industry	Accepted	5/11
How to enter in mature market?	Accepted	5/11
Pro's and Con's of Controversial Television Ads?	Accepted	5/9
mobile advertising	Accepted	5/9
BTL Activities for a Gold watch	Accepted	5/8
promoting photography	Accepted	5/3
Team Buying (Tuangou) What are your views?	Accepted	5/3
web buyer behaviour - dissertation question	Accepted	5/3
Distance MBA stream for software professionals	Accepted	5/2
RACECARDRIVER SEEKING SKILLS 2 HELP GET SPONSORS	Accepted	5/2
Authentic South Indian restaurant startup in Thane	Accepted	5/2
DRY CLEANING ROUTE BUSINESS	Accepted	5/1
Best preparation for job interview	Accepted	5/1
Customer Appreciation	Accepted	4/30
PEST Analysis for the adjustable bed market.	Accepted	4/30
Direct Email Results	Accepted	4/29
Orphanage fund-raising	Accepted	4/28
How to quick start into marketing & selling RFID.	Accepted	4/27
Retail Growth In India	Accepted	4/21
Dissertation on Merger & Acquisiton	Accepted	4/12
Positioning of a Business School	Accepted	4/11
What stops you answering a question on this forum?	Accepted	4/1
Affect of western luxury brand to Asian consumer	Accepted	3/26
Retail Industry	Accepted	3/21
Cosmetic Industry in India	Accepted	3/21
A introductory question from a Marketing Student	Accepted	3/1
launching foot heel cream & antifungal itch cream	Accepted	2/27
Marketing help required	Accepted	2/26
Need help on choosing a product for research	Accepted	2/9
topic for the dissertation	Accepted	2/8
customer and consumer engagement via ATL media	Accepted	2/7
Should We Continue to Bundle or Sell Portions	Accepted	2/6
MBA for Software Professionals	Accepted	2/5
Calling Card Service	Accepted	2/5
Product Revitalisation Strategy	Accepted	1/30
Need research topics for completing MBA degree.	Accepted	1/27
Web Addresses	Accepted	1/27
converting products from low to high involvement?	Accepted	1/26
Naming a product/service	Accepted	1/20
Name for a Training centre	Accepted	1/20
packaging	Accepted	1/17
IBM AS/400.	Accepted	1/15
Call Center Ofshoring - Legit Prospects Finding	Accepted	1/11
Moving dream from mind to reality---productions!	Accepted	1/5
Moving IT databases to India	Accepted	1/5
Commercial use of ipods and/or podcasting?	Accepted	1/4
will sex sell on the internet ?	Accepted	1/3
What happened to profiles	Accepted	12/20
Post MBA jobs	Accepted	12/20
Launch of a New branch	Accepted	12/19
HELP!!! Need Sales Desk Name	Accepted	12/18
Website Feedback - Cheese Shop	Accepted	12/16
Intro Letter of a Designing and printing company	Accepted	12/10
Advertising the ovaltine tetrapack in Pakistan	Accepted	12/1
Segmentation Question	Accepted	11/9
Culture: impact on international marketing effort	Accepted	11/7
Alternative to Porter's 5 Forces Model	Accepted	11/5
calculate sample size, frame and design	Accepted	10/31
Re-airing a retro commercial on the Internet	Accepted	10/30
How to Estimate Revenue for a Restasurant	Accepted	10/28
why distribution of coca cola is less in Pakistan?	Accepted	10/28
Father knows best?	Accepted	10/23
Pls help my survey - copywriting commissions	Accepted	10/20
not selling the product to a customer	Accepted	10/19
Help! Branding in Financial Services	Accepted	10/18
HLL'S distribution	Accepted	10/16
Benchmarking Franchise Business Model of EBOs of Mens wear brands	Accepted	10/15
doctoral research topic in strategic technology mgt	Accepted	10/12
Advise on teaching branding	Accepted	10/11
profile of village, Cheruvagattu in Narketpeli	Accepted	10/5
Brand dissertation of HK Disneyland	Accepted	10/3
Advertisement Regulation in Bangladesh.	Accepted	10/2
Contemporary trends in marketing	Accepted	10/2
consumer perceptions on Factory Outlet	Accepted	9/29
Op-Ed Reprints - Solicited or Sold?	Accepted	9/28
Management education in India	Accepted	9/28
Lead Generation for High Tech	Accepted	9/22
Supply chains differs on B2C site compared to B2B	Accepted	9/22
erp	Accepted	9/20
Market Research Programs(Certificate courses)	Accepted	9/19
Does anyone have any info landfills in India?	Accepted	9/19
dissertation on investment opportunities in india	Accepted	9/19
How to get into Oracle Pre-Sales	Accepted	9/19
investments in india	Accepted	9/18
BCG and GE Matrix for indian companies	Accepted	9/15
Love`otionals...!	Accepted	9/14
Difference - BD, Presales, Marketing, Sales	Accepted	9/12
distribution channel alternatives	Accepted	8/28
Sales Promotion of New Biscuit	Accepted	8/25
HELP ME PLEASE	Accepted	8/23
Setting up a value retail store like Vishal	Accepted	8/23
starting a candy shop	Accepted	8/21
Non-profit needs help gaining a donation base	Accepted	8/14
Maggi strategy dilemma	Accepted	8/14
retailing sector in india	Accepted	8/13
Chocolate	Accepted	8/12
LOYALTY PROGRAMME MARKETING	Accepted	8/11
what the tast should be	Accepted	8/11
Dissertation Question	Accepted	8/10
wholesale or retail?	Accepted	8/4
What to call a special group of MProfs members?	Accepted	8/4
Attracting overseas students	Accepted	7/30
mrktg strategy of cadbury after worm controvery??	Accepted	7/28
A Reverse For This Area...Students ONLY Answer...	Accepted	7/18
retailing in india:challenges and oppurtunities in	Accepted	7/17
MNCs Local Environs Adaptation & Its Marketing Mix	Accepted	7/11
History of Cannes Lions and ad festivals	Accepted	7/10
Dissertation Topic	Accepted	7/1
IN NEED OF ADVICE	Accepted	6/23
Ready to eat/cook industry in India	Accepted	6/20
Promoting a Ecotel resort (India)	Accepted	6/8
Customer Service Plan	Accepted	6/6
Club/Bar/Lounge opening. need help with marketing!	Accepted	5/31
Dissertation topic	Accepted	5/31
Regarding the techigues used in Markeing research	Accepted	5/30
URGENT KIDSZONE TAGLINE NEEDED	Accepted	5/29
3 undergraduate students enter a tough market!!!	Accepted	5/28
Regarding buying process	Accepted	5/24
Forming an organisation structure	Accepted	5/24
how to market opening of best fish restaurant in town	Accepted	5/23
How 2 develop marketing audit 4 non profit college	Accepted	5/22
How to Market "Herbal Tea" in Singapore Market	Accepted	5/19
Best Way to Market Children's Items?	Accepted	5/19
Bringing a branded label (clothing) to the market	Accepted	5/18
New business - How to make it successful?	Accepted	5/16
Getting Started With Offshore Software Development	Accepted	5/14
Creative Campaign Ideas for New Book	Accepted	5/13
Are we conning software sales recruits?	Accepted	5/12
Local Pharmacy Re-branding	Accepted	5/12
NEW applications for blue ocean strategy?!	Accepted	5/8
How to Size Christian Video Gaming Market	Accepted	5/8
Dissertation topic for marketing	Accepted	5/1
Ansoff matrix	Accepted	4/30
Kellogs in India	Accepted	4/29
A Mobile Business - Text.Message	Accepted	4/26
Profit margin	Accepted	4/22
Need a Horse Themed Game Idea for Conference	Accepted	4/20
International marketing help please!!!!	Accepted	4/20
Sensory Branding in FMCG	Accepted	4/19
Internal Branding & Value Proposition	Accepted	4/18
Children's clothing shoes accessories store	Accepted	4/17
please suggest me some topics on marketing	Accepted	4/17
Becoming a Professor	Accepted	4/17
Making a business plan for Croatian YellowPages	Accepted	4/16
Looking for brand essence....	Accepted	4/14
Marketing for Pre-Paid phone card Company	Accepted	4/13
Six sigma	Accepted	4/10
Selling to Associations with SME members	Accepted	4/7
ERP in Indian Companies	Accepted	3/26
organising an award show any help?	Accepted	3/23
Reaching out to HNI segment abroad	Accepted	3/20
Advertising for ATC for CAM/CAD Software.	Accepted	3/18
Custom-made coffee table books for businesses	Accepted	3/2
Database & Direct marketing for contraceptive prod	Accepted	3/2
Reaching Consultants	Accepted	2/25
top 25 FMCG companies in India	Accepted	2/24
Opening a sports store	Accepted	2/23
How to merchandising for new PC Phones	Accepted	2/22
Town Branding - Trend	Accepted	2/14
RURAL MARKETING of CATTLE FEED SUPPLEMENT	Accepted	2/12
Marketing toothpaste in South Africa	Accepted	2/7
Pitching Blogs	Accepted	1/30
Strategy for marketing Children's songs	Accepted	1/29
Examples In India for Tipping Points	Accepted	1/28
Help on Picking a Dissertation Topic	Accepted	1/22
Coustomers reaction on a discount sale	Accepted	1/18
Courses for becoming a Marketing Analyst	Accepted	1/17
Difficult assignment at new job	Accepted	1/14
MBA in IS or MS COMP SCIENCE	Accepted	1/10
Promotion of Social Causes through events	Accepted	1/10
How would I give a Local Global Exposure ???	Accepted	1/9
Chinese auto manufacturers	Accepted	1/7
Career in Brand Managemetn	Accepted	1/6
Definition of Dissertation title for BA in UK	Accepted	1/6
Application for MBA INTERNSHIP	Accepted	1/4
Non-traditional media	Accepted	1/3
Sensory Branding: Advantages & Disadvantages	Accepted	1/2
WISHING EVERYONE A LOVING & PROSPEROUS NEW YEAR!	Accepted	1/1
Please critique my website	Accepted	12/31
Please evaluate GiftShop online name/tangline	Accepted	12/31
Attendance building for marathon event	Accepted	12/30
Any suggestion…?	Accepted	12/30
Targeting New/Expectant Mothers	Accepted	12/19
Info on Ready to Eat Foods in India	Accepted	12/19
Reaching Target Market of Professional Women	Accepted	12/10
India Travel Company	Accepted	12/5
Buying Criteria for Denim Merchandisers	Accepted	11/30
How to market a hospital chain in ruraI ndia?	Accepted	11/5
Tagline for internet consultancy "Xafari"	Accepted	11/4
Marketing strategy for Ad Agency	Accepted	10/31
Novel Distribution for Financial Services Product	Accepted	10/31
Sensory Branding	Accepted	10/30
What has been Playstation marketing strategy?	Accepted	10/29
low cost arlines and its impact	Accepted	10/27
Has anyone used eSellerate to offer e-books?	Accepted	10/27
What is Leadership?	Accepted	10/26
reliance infocomm vs. bharti tele	Accepted	10/26
Cause Marketing through Non-Profit Sports Events	Accepted	10/24
BUZZ marketing	Accepted	10/23
Cause Marketing through Non-Profit Sports Events	Accepted	10/21
Association Membership Growth	Accepted	10/20
Student project on kellogs India	Accepted	10/19
how to increase website's organic ranking	Accepted	10/16
Cooperative Strategies	Accepted	10/16
Buyer Behaviour and dissertation....	Accepted	10/13
surrogate marketing in a lay man terms.	Accepted	10/13
Hutch communication plan	Accepted	10/12
Please give your thoughts on our website	Accepted	10/11
visual merchandising in retail	Accepted	10/10
visual merchandising	Accepted	10/10
Tagline / Slogan for Software Company	Accepted	10/8
Blogger Weblog problems...	Accepted	10/7
Branding for a subsidiary	Accepted	10/7
Point of Purchase & Impulse Buying.	Accepted	10/4
high level Value Proposition	Accepted	10/4
Body Lotions	Accepted	10/3
Guidelines to become global training organisation	Accepted	10/3
working In biodiesel unit India	Accepted	10/1
Website critique for small company	Accepted	9/30
Another Website Critique	Accepted	9/30
Value Creation	Accepted	9/30
what should portal for SME have?	Accepted	9/28
Office colors for insurance agency.	Accepted	9/25
Marketing an event for an NGO	Accepted	9/25
sound+sight+smell+taste+touch=Brand	Accepted	9/24
how to design an fictious case study	Accepted	9/24
Selling an alarm clock to young people BIG BUDGET	Accepted	9/20
B2B Website Critique Needed	Accepted	9/13
why are FMCG's called so?	Accepted	9/10
Need more subscribers to www.eTIP.ca	Accepted	8/26
Please evaluate my site	Accepted	8/24
Concepts of Marketing	Accepted	8/20
Input on Consulting Firm Website	Accepted	8/19
whats wrong with our old site? really?	Accepted	8/19
Are there Good Career Prospects after MBA abroad?	Accepted	8/19
Looking Beyond	Accepted	8/18
Suggestions I haven't already thought of	Accepted	8/8
a thesis on packaging design	Accepted	8/6
Dormant Brands	Accepted	8/5
Front Desk & Office Management	Accepted	8/4
Tagline for Career fair booth	Accepted	8/4
Baby Food Market UK	Accepted	8/4
Does doing a 2nd MBA get better marketing jobs?	Accepted	8/4
Site redesigned to drive traffic to storefront	Accepted	8/3
Third Party Logistics Provider in Singapore	Accepted	8/3
Consumer behavior	Accepted	8/2
Unique name for children store	Accepted	7/29
Are models to be used for advertising or not	Accepted	7/28
Direct Marketing for Insurance - Retail, Internet	Accepted	7/27
Clothing Brand - Not purchasing	Accepted	7/27
I plan to launch a Food gallery over the internet	Accepted	7/27
Web site critique	Accepted	7/27
CRM- Thesis topic	Accepted	7/25
Pay-Per Call campaign? Anyone use it?	Accepted	7/23
Directory Usability Critique and Sales Suggestions	Accepted	7/21
Opinions on this Website design welcomed :-)	Accepted	7/16
strategy formulation	Accepted	7/15
Workforce development	Accepted	7/14
Name for Newsletter	Accepted	7/14
Need a tag line for counseor	Accepted	7/14
Effective congress integration ideas please!	Accepted	7/14
Ideas for a corporate event	Accepted	7/13
Promotional product sales	Accepted	7/13
How to calculate market share -fragmented market	Accepted	7/13
New name for new directions	Accepted	7/12
the most effective for selling,advertising or PR?	Accepted	7/12
Correlation btwn Corp Brand and Work Production	Accepted	7/11
How to build a list of 2,000 targeted subscribers?	Accepted	7/10
Search Engine Optimization	Accepted	7/10
name and tagline for a marketing consulting company	Accepted	7/10
Name for Project	Accepted	7/9
how to make marketing to a caricature drawing ?	Accepted	7/9
Internal Marketing of New Software Product	Accepted	7/8
Promotion strategy for a cultural center	Accepted	7/8
What are the types of valuable customer info?	Accepted	7/8
I would like to work abroad - seeking input	Accepted	7/8
Catchy name for a used car lot	Accepted	7/7
HOW TO MARKET A NEW CLOTHING LINE	Accepted	7/7
How to choose your potential export market	Accepted	7/7
how to celebrate birthdays of the employees	Accepted	7/7
How would you define branding for a research and d	Accepted	7/7
Partnering Options for Design Company	Accepted	7/7
How to do Branding for Kids & Adults Channels	Accepted	7/6
Tagline - Mobile Telecommunications Consultancy	Accepted	7/6
Please evaluate our web site	Accepted	7/6
About Summer Internship	Accepted	7/6
Direct Mail Marketing to Financial Services	Accepted	7/5
Scaling an Enterprise Software Business	Accepted	7/5
Distribution Enhancement	Accepted	7/5
The rural and urban divide will bridge in 20yrs	Accepted	7/5
Consultative selling	Accepted	7/5
Internet Cafe Tagline	Accepted	7/4
Conference Tagline Needed	Accepted	7/4
Energy drinks sales channels	Accepted	7/4
How does a celebrity’s SMILE affect his personal brand???	Accepted	7/4
A Little Hut - what does it evoke?	Accepted	7/4
Live8 - Hugely Successful Music Event, What Now?	Accepted	7/3
Business writing for 2nd language English speakers	Accepted	7/3
putting the cart befor the horse	Accepted	7/3
Increasing our Brand Equity	Accepted	7/3
Name for Graphic Design Company	Accepted	7/1
retail marketing of financial products	Accepted	7/1
How can I get my feet wet in a Marketing career?	Accepted	6/30
Name and tagline for bathroom company	Accepted	6/30
Multicultural Branding	Accepted	6/30
contacting the right person in a large company	Accepted	6/29
amount spent on branding in the apparel industry	Accepted	6/29
Is this a good opening paragraph?	Accepted	6/29
What is the role of brand value in brand alliances	Accepted	6/29
Letter to inform clients that I am changing firms	Accepted	6/29
Online Advertising Solutions Critique	Accepted	6/28
Help regarding service Sector mngt	Accepted	6/28
The strategic role of media in brand planning	Accepted	6/28
Success factors for professional publishing site	Accepted	6/28
Which vision is correct?	Accepted	6/28
How can software services be marketed??	Accepted	6/28
storytelling in internal branding	Accepted	6/28
Promotion and Mangaement Sevices to Rising Artists	Accepted	6/28
Need help with tagline for a paralegal association	Accepted	6/27
The Franchise model discussion	Accepted	6/26
Rural marketing in India ITS URGENT	Accepted	6/26
Is this a good lead capture page?	Accepted	6/26
How to promote web site successfully?	Accepted	6/26
Advice on Product Launch Event	Accepted	6/24
Cons of a promotional web page for product launch	Accepted	6/24
is the market trend positive for cut vegetables	Accepted	6/24
mission target objectives goals :definition	Accepted	6/24
Rural web design comp. needs help w/ catchy slogan	Accepted	6/23
Is PayPerView better than Subscription in Europe?	Accepted	6/23
which MBA specialization can i choose?	Accepted	6/23
What is the best marketing strategy?	Accepted	6/22
How can my website improve - please critique	Accepted	6/22
Play on words ~ fun & catchy name for consignment	Accepted	6/22
Crossed T's & Dotted I's: Did I miss any?	Accepted	6/22
Methods in generating sales lead (training prvder)	Accepted	6/22
Data on Indian Retail Marketing	Accepted	6/22
benefits and risks in making a press statement	Accepted	6/20
Click-through Fraud	Accepted	6/20
Naming Our Newsletter ?	Accepted	6/20
Need a name for our Newsletter	Accepted	6/20
Do people like Vokens?	Accepted	6/20
retail marketing strategy	Accepted	6/20
Indian advertisements free sites?	Accepted	6/20
branding strategy for a consultancy firm	Accepted	6/20
Web site advice would be greatfully recieved!!	Accepted	6/19
marketing strategies in a country where there is political crisis	Accepted	6/18
Choosing my Internship Area	Accepted	6/18
Technology Products - Naming Convention	Accepted	6/17
Freight Forwarding Company in India need tagline	Accepted	6/17
Need a tagline for an employee newsletter	Accepted	6/17
buisness name for smoking related stuff	Accepted	6/17
Event Marketing Works!	Accepted	6/16
Branding a Software Solution	Accepted	6/16
When should a company website have a blog?	Accepted	6/16
Do employers in recording studios look for degrees?	Accepted	6/16
Corporate Branding of Business Process Outsourcer	Accepted	6/15
Service business trying to get new customers	Accepted	6/14
Measuring Customer Response to a Bank Remodel	Accepted	6/14
Need tagline for specialist recruitment business	Accepted	6/14
Why is my eBook not selling?	Accepted	6/14
What new in customer service in telecom industry?	Accepted	6/14
Text, text everywhere and not a space to think!	Accepted	6/14
Taxi survey	Accepted	6/13
how do a make a loan product marketing plan?	Accepted	6/13
Real estate tagline for new agent	Accepted	6/13
Provocative business names	Accepted	6/11
suggest company name for marketing of credit cards	Accepted	6/11
Need suggestions on a computer recycling business	Accepted	6/11
Banner space for sale	Accepted	6/10
How do I conduct market research on retail outlet	Accepted	6/10
Should there be a transition period for rebranding	Accepted	6/9
How to increase sales of a street magazine.	Accepted	6/9
what is ghost marketing	Accepted	6/8
how to brand a diversified real estate company	Accepted	6/8
Small Business Magazine Tagline	Accepted	6/7
Tagline required for a Sandwich Company	Accepted	6/7
Logistics Sales & Marketing Ideas	Accepted	6/7
Tonnix.com Website Critique	Accepted	6/6
tagline for auto repair/service company.	Accepted	6/6
How do I create a landing page in my site	Accepted	6/6
how to get data on credit card industry in india	Accepted	6/4
Engineering Software Training Institute	Accepted	6/4
pest management company - tagline	Accepted	6/2
when do you change your marketing strategy?	Accepted	6/1
Lawn Care Website....We Need Advice Please	Accepted	6/1
Changing Perception	Accepted	5/31
How do I boost attendance at meetings and seminars	Accepted	5/22
Private Label branding	Accepted	5/19
Best markeying solutions for Holiday products ?	Accepted	5/19
Internship Query	Accepted	5/11
How to sell IT solution to Software developing co?	Accepted	5/11
To put prices on website, or no?	Accepted	5/10
Best strategy for display at Retailer is ?	Accepted	5/5

Responses from Puru Gupta [back to top]
Question Title	Status	Date
exciting rural development tagline neded yesterday	Closed	10/25
How shall I name my speech to attract listeners?	Closed	2/23
Shelly's Birthday	Closed	1/14
Footfalls in Auto accessories store	Closed	1/13
Research Project	Closed	1/5
Brand Extension of a dormant brand	Closed	11/28
Martketng and Make money through the website	Closed	8/11
Tea Marketing	Closed	7/20
Marketing & adv. for a startup retail hair-care...	Closed	4/28
Need from marketing curriculum?	Closed	4/27
marketing dissertation	Closed	2/27
Lead Generation for Manufacturing ERP software	Closed	2/5
Girls Clothing Store Name and Tagline	Closed	1/20
Point Redemption Rewards - Problems (New)	Closed	1/10
strategy required to sell an old brand	Closed	12/21
How would you sell a US car website Abroad?	Closed	11/10
Need ideas for Insurance Training Seminar	Closed	10/11
bread manufacturing business.	Closed	9/21
Food & Beverage concept	Closed	9/19
marketing in nonregulated vs. regulated market	Closed	9/19
Are You an Innovative Practitioner?	Closed	9/14
Financial Services Industry Conversion Rates	Closed	8/21
Marketing helicopter charter services	Closed	7/20
Champions Required.	Closed	6/20
Understanding Chinese Markets - Key Elements reqd.	Closed	5/30
Pepsi Bubli TV	Closed	4/30
Aggressive Competitors	Closed	4/25
Cigarette Promotions in India	Closed	4/18
Brand Building in new Markets	Closed	4/18
Starting a Farmers Insurance Agency	Closed	10/14
Does my website have a problem?	Closed	10/7
Congratulations Marketing Profs - 10,000 Posts!	Closed	9/25
Headline for Billboard	Closed	8/20
Which Logo should we use?	Closed	8/8
Attributes of beverages(india)	Closed	8/5
"Grand Opening of Hat and Accessories boutique"	Closed	7/23
Website Feedback	Closed	7/23
Medical office needs tagline	Closed	7/23
Help/Comments on tagline for Lucky Dog Designs	Closed	7/8
Seeking a name other than sustainiblity	Closed	7/8
A New Kind of Fitness Company Needs a Great Name	Closed	7/8
what is ghost marketing	Closed	7/6
Moral Considerations in Advertising?	Closed	6/29
Getting ready to refresh our year-old site	Closed	6/29
Tagline/sub-title help for Virtual Tour Company	Closed	6/28
GLOBAL COMPANY SLOGAN	Closed	6/28
Am I giving away too much in my proposals?	Closed	6/28
Need a catchy name for an aviation gift shop!	Closed	6/16
Need short tagline for Construction and Cement Co	Closed	6/16
Need help naming a formal wear store....	Closed	6/13
How big should the logo be on the retail package?	Closed	6/10
Can anyone help with a TagLine or Slogan?	Closed	6/9
Tagline for a .COM entertainment corporation	Closed	6/1
double standard how to control? Insurance industry	Closed	5/23
Word-of-mouth Marketing	Closed	5/22

[back to top]

Know-How Exchange powered by MarketingProfs

MarketingProfs Knowledge Exchange : Puru Gupta

Ask your question ... sign up today! It's FREE!

Sponsored Links

Join over 357,000 members ... SIGN UP!

Already a member? Sign In!

Resources

Community

Company

Marketing Topics