MarketingProfs Knowledge Exchange : Emi

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COMMUNITY NAME	Emi_C
MarketingProfs Member Since	March 6, 2006
Web Site
Occupation	Marketing

Total Questions Asked	12
Total Questions Participated	86
Total Answers Accepted	63
Expert Points: Cumulative Total	4742

Question History | Accepted Answer History | Response History

Questions by Emi_C [back to top]
Question Title	Status	Date
Ideas for PP Presentation	Closed	7/14
PhD topic in Brand Management	Closed	6/12
CAREER IN MARKETING!!!How to go about it???	Closed	4/25
Ideas for short-term Advertising/PR activities	Closed	2/13
Meassuring the effectiveness of promo. campaign	Closed	1/6
Numerical and Weighted Distribution	Closed	11/10
Career in marketing research!	Closed	9/20
Marketing negotiation and Branding	Closed	6/26
how do i get more points?	Closed	4/6
Budgeting and advertising costs	Closed	4/5

Accepted Answers from Emi_C [back to top]
Question Title	Status	Date
if you want to look like a big company...	Accepted	1/29
Branding using regionally specific messaging	Accepted	1/25
Restarting an Art Gallery not a great location	Accepted	1/23
Global Leadership & Business Ethics (2nd Try)	Accepted	1/19
how to set a discount policy	Accepted	1/17
EasyJet five forces anlysis	Accepted	1/16
researchable marketing topics	Accepted	1/16
Young PR Prof wants to Start a PR Firm?	Accepted	1/13
How 2 market 2 diff. prod. to 2 diff. markets?	Accepted	1/12
Re-branding...Creating a brand	Accepted	1/10
revamping campaign for a fashion retail brand	Accepted	1/4
Quantifying the brand: ROI	Accepted	1/3
Measurment with Brand Harmony	Accepted	12/15
Need help	Accepted	11/28
Advertising/Market to students	Accepted	11/28
Brand acceptance Fashion	Accepted	11/25
How to sell my brand in Hypermarket?	Accepted	11/23
London/UK- Cool venues for product launch events	Accepted	11/20
How would you sell a US car website Abroad?	Accepted	11/10
Brand management - Vivienne Westwood	Accepted	11/3
How to create Brand recognition Recall?	Accepted	11/2
Messaging Strategy	Accepted	11/2
The Best BTL activities to get Brand Equity	Accepted	10/31
Psychological branding	Accepted	10/29
Exclusive super premium yogurt ice cream	Accepted	10/29
Launching high end luxury 100% natural mattress	Accepted	10/10
How to determine which magazine for advertising?	Accepted	10/8
Kotler or Trump?	Accepted	9/24
Good Positioning Statements	Accepted	9/18
Case study analysis, what is the format?	Accepted	9/9
Investingating the intangibles around branding	Accepted	9/6
Rebranding minus a budget	Accepted	8/29
How to create a new brand that captures attention?	Accepted	8/28
Possible rebranding with new version release	Accepted	8/28
how to promote a new product (Liquid/process Eggs)	Accepted	8/27
Brand Switchers	Accepted	8/25
Looking for a brand name for furniture	Accepted	8/17
Post-acquisition, old company had brand recgnition	Accepted	8/17
Choose a Tagline	Accepted	8/2
The Fabric of Life- Creating the dream Help?????	Accepted	7/27
celebrity endorsement: Kate Moss phenomenon	Accepted	7/9
types of branding	Accepted	7/4
Marketing Jokes	Accepted	6/26
Pick the worst ads...	Accepted	6/26
The effectiveness of Nestle branding in Malaysia	Accepted	6/23
The effectiveness	Accepted	6/22
Television Advertising Wearout	Accepted	6/21
Mens Fashion Brand communication/ promotional mix?	Accepted	6/21
Logo's small first letter	Accepted	6/20
URGENT! NEED HELP FOR SURVEY OF FINAL THESIS!	Accepted	6/20
When a product is not PROFITABLE but SUCCESSFUL	Accepted	6/18
What does the name "Healthevolve" suggest to you?	Accepted	6/13
Confused and need help	Accepted	6/13
MBA - why do it & what will I gain	Accepted	6/8
Advantages and disadvantages of strategic planning	Accepted	6/4
help me in choosing my advertising career	Accepted	6/3
Dissertation topic	Accepted	5/31
What's the first step in Marketing? HELP!	Accepted	5/25
Another real estate positioning question	Accepted	4/5
Trying to help a communications client stand out	Accepted	4/4
SWOT and PEST for McDonald's	Accepted	4/4
Marketing Management Thesis	Accepted	4/3
thinking about your market	Accepted	4/2

Responses from Emi_C [back to top]
Question Title	Status	Date
Ideas for PP Presentation	Closed	7/14
PhD topic in Brand Management	Closed	6/12
CAREER IN MARKETING!!!How to go about it???	Closed	4/25
Ideas for short-term Advertising/PR activities	Closed	2/13
Why, When and Who wears a Polo Shirt?	Closed	1/23
branding of auto parts.	Closed	1/22
Interviewing 4 assistant marketing manager...	Closed	1/17
WHAT IS STRATEGY? WHY DO I CONFUSE IT WITH TACTICS?	Closed	1/8
Meassuring the effectiveness of promo. campaign	Closed	1/6
Numerical and Weighted Distribution	Closed	11/10
Brand Strategist	Closed	10/27
Two audiences - how many statements?	Closed	10/26
What is Brand Repositioning and Re-Branding?	Closed	10/9
naming a Music company	Closed	9/18
Product Comparisons	Closed	9/14
Beer promotion types	Closed	8/3
does advertising affect consumer behavior	Closed	6/28
Marketing negotiation and Branding	Closed	6/26
What have you done for extra cash?	Closed	6/20
dissertation about online consumer behaviour	Closed	6/3
Partnering Agreements	Closed	4/5
regaining dominant position	Closed	3/6
Rebranding strategy	Closed	2/23

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