|MarketingProfs Member Since||July 9, 2003|
|Company||Dialogue Marketing Group, Inc.|
|Bio||Dialogue Marketing Group is a marketing/management consulting firm founded in 1979. Clients span a broad range of industries, product/service categories and business situations: consumer, B2B, industrial, not-for-profit; Fortune 100, small start-ups, privately-owned, public; domestic and international; high-tech, low-tech, no-tech.|
President Michael A. Goodman is a veteran management consultant, entrepreneur, author, and serious crossword puzzle addict. He held senior positions at Procter & Gamble, Frito-Lay, and International Playtex before becoming a consultant.
Areas of particular expertise include positioning and branding, overall strategic planning and detailed planning for each marketing mix component, general business and performance metrics. Unique combination of engineering/technical and creative problem solving.
You can learn more about Dialogue Marketing Group on the website and more about Michael Goodman in this interview/article from the KHE Newsletter.
|Total Questions Asked||25|
|Total Questions Participated||7261|
|Total Answers Accepted||5648|
|Expert Points: Cumulative Total||490442|