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Member Profile

Name Achinta Mitra
MarketingProfs Member Since November 21, 2003
Company Tiecas, Inc.
Web Site
Occupation President
BioAchinta Mitra calls himself a “marketing engineer” because he combines his engineering education with 20+ years of practical industrial marketing experience to bridge the gap between strategic advice and tactical implementation. In 1987, he founded Tiecas, Inc. – an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. By becoming a trusted marketing partner to his clients, Achinta delivers measurable results and helps engineering, technical and industrial companies profit from increased sales and revenues even in a tough economy. Achinta focuses on developing strategies and producing relevant, original and impactful marketing content to generate qualified leads and nurture them until they are “sales ready” before handing them over to the client's sales team to convert most, if not all, into lifetime customers. He calls this his ROI content marketing strategy to maximize the return on the client’s marketing investment.

Total Questions Asked 0
Total Questions Participated 3
Total Answers Accepted 2
Expert Points: Cumulative Total 318

Accepted Answers from Achinta Mitra

Question Title Status Date
Marketing Efforts
Rewards for referrals

Responses from Achinta Mitra

Question Title Status Date
Which one is better? Article or blog marketing
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