You might find some these responses helpful that were for this question. http://www.marketingprofs.com/ea/qst_question.asp?qstID=11328I'm not so sure about putting numbers in the company name, or at least if it will be requird in the web address. How many times will you have to spell out the name of the company to future clients, and if you did a search on google for that name would you come up with any competitors? For instance I know a company called crown lending that does mortgage brokering. Because of poor design of their website they wouldn't come up on search engines but there plenty of other loan brokerages that came up with similar enough names. With putting numbers in names, we usually do it because we have a password that requires a number so it is harder to guess. For some companies it works, like 1-800 flowers, but in this case "1-800" is more of it's own noun than a series of numbers. I'm finding the same problem with the consulting type appendage to the company name. I wonder if it's even necessary. One company I buy from is called simply "snowcovered.com", no appendages. It attracted my interested when i first heard about it but now the phrase is synonymous with their line of business. But I don't think added cost for "consulting" word would matter. I think if I'm going to get outside help then I know it's going to cost me no matter what. If it doesn't cost me then I can't trust that business because I question how long can they survive with such long AR. Hope these comments help.
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