Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
MarketingProfs Enterprise Solutions
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Need Name, Slogan For A Painting Company
Posted by Anonymous on
2/28/2006 at 12:58 PM ET
Me and my friend have a combined experience of over 30 years and we want to offer top quality work. We wont be the most expensive, but certainly not the cheaper service. We will be concentrating on finding 80% work in repainting interiors and exteriors of houses. We need an original name and a catchy slogan. Anybody have an idea ?
2/28/2006 at 1:37 PM
"Look at that finish!"
I know, I know, it doesn't includes your names, or words suchs as "partners", "&s on"; it doesn't have a pun like "Top Strokes"; it doesn't refer to being quite expensive (most difficult position to defend with price-conscious customers) nor does it reference how long you've had brushes in your hands...
What it refers to is what customers who might like quite expensive are *actually* looking for ( I say this as both a recent customer and as a specifier of decorating services for clients) They know it can be done extremely well, for sure, but they don't see why they should pay over the odds for artists.
What it does is focus on the result you deliver for the customer (what), which is far better than talking about how you produce it and how much it costs
2/28/2006 at 1:41 PM
By the way, absolutely concur with rbauman's great advice on how to identify and focus on differentiators. Still essential for defining your brand (and working out who your real target market is)
2/28/2006 at 8:08 PM
A Professional Painting Company.
(Your Name) & (Partner's Name)
We're Beautiful Inside & Out
Pretty. Good. Painters
2/28/2006 at 11:25 PM
Thanks for the help guys
My friend seems to be hung up on the name Coral Paint Works
Its pretty abstract, but perhaps it could work with the right slogan? Or throw the idea away ?
3/1/2006 at 5:24 AM
Some quick ideas….
Practical Painting - We paint so you don’t have to!
Fresh Coat Painting - Refresh your tired walls
Two Painters - To paint, or not to paint?
Perfect (or Prime) Painting – 30 years of practice
Is it Coral as in color, sea life, town…? If Coral has some meaning this may work, otherwise I might keep looking….
Coral Paint Works or Coral Painting?
We paint so you don’t have to!
Refresh your tired walls.
3/2/2006 at 3:08 AM
Are you on the coast? Is there some geographic reference for Coral. It could work, otherwise it seems rather abstract to me and some what tough to support. (of course it is nearly 2AM).
Having hired a painters for my home I can tell you some of my concerns were: are they reputable, reliable, use quality products, listen to my requests then give their professional opinion, identify any problem areas beforehand, finish the job in a reasonable amount of time and stand behind their work if there's a problem.
The best one didn't have a fancy name or tagline.....he had all the business he could handle by referral.
Obviously name and tagline have value, I'm just throwing out some things to think about based on my experience as a consumer.
A name that encompasses all that is something like TrueColors. (add Paint Works if you want) That has multiple meanings, and is nicely reinforced by stobi's tagline of "A Professional Painting Company."
So visually it would read....
A Professional Painting Company.
That (or something close to it), would make me want to call you.
3/2/2006 at 10:16 AM
Coral Coat - A Painting Company
The Coral DeVinci -- Painting the Future
VanGO Painting -- by van we go -- painting mo
3/2/2006 at 12:23 PM
Nice work homeplate ! I think I could use that, or something very similar. Thanks
Yes We're on the West Coast, 5 minutes from the beach.
3/3/2006 at 11:54 PM
I know it's only brush and roll but I like it
Don't try to lay no boogy woogy on the king of brush and roll
3/5/2006 at 5:51 PM
Master Crafts Painting
Modern Masterpiece Painting
Tag: We Treat Your Home Like A Piece of Art
3/6/2006 at 3:55 AM
Facelift painters - make your interiors look younger.
If you provide various shades you could go for something like:
16bit painters - only 65536 color choices.
or on similar lines:
n-bit colors - <2 to the nth power symbol> colors with an n-chanting finish.
3/6/2006 at 12:08 PM
"Turning your house into a home."
"From bleak to sleek."
"We make house calls."
"A house for all seasons."
"We work like a HOUSE afire."
"Put your HOUSE in order."
"PAINTing sunshine with every brush stroke."
"Painting the clouds with sunshine."
"For the house of your dreams."
"Love that house!"
3/8/2006 at 12:03 AM
Coral paint - "Revitalizing your home"
Coral paint - "Making your home more shiny"
Coral paint- "For your dream home"
Coral paint- "colouring your dream"
Coral Paint- "Let your wall feel our 30 years of Experience"
Coral paint- "Feel mark of perfection"
Coral Paint- "Your Home is our Heaven"
Coral Paint- "Bringing back smile on your walls"
Coral Paint- "The affordable painting company"
Coral Paint- "Color up your home"
Coral paint- "Quenching the thirst of your wall"
Coral Paint- "Immortalizing your wall"
Coral Paint- "Giving life to your wall"
Coral Paint- "Interiors and exterios at the best"
Coral Paint- "specialist in interiors and exteriors
3/15/2006 at 8:19 AM
I am closing this question since it's more than 2 weeks old. We do this to reward the contributions of participants in a timely manner + to give increased visibility to the newer questions.
Thanks for participating!
Carrie (Production Editor)
BACK TO TOP
Post a Comment
Six Essentials for Good Storytelling—and Great Content ...
by Jennifer Smoldt
2Q16 Email Deliverability Benchmarks
by Ayaz Nanji
The (Marketing) Maven
by Tom Bentley
Six Email Habits That Are Alienating Your Customers
by Tink Taylor
Five Simple but Often Overlooked Ways to Boost Your Email ...
by Meera Kothand
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with