MarketingProfs' Members Register for B2B Forum 2010 for just $695! (good until 11/30) »

Ask your question ... sign up today! It's FREE!
Taglines/Names     
 
This question has been closed, and points have been awarded.
Catchy Taglines Needed!!!
Posted By: chromielouise* on 8/4/2006 5:46 PM (CST) 125 Points
4 of us are opening an optometry business and naming it "Innovative Eyewear"....
We really need a catchy tagline so I'm enlisting the help of all of you!
Thank you so much in advance for your help!

Posted by: ag_gervais Accepted Answer
8/4/2006 5:52 PM (CST)
Helping You Look Cool in Your Specs
Sassy (or Savy) Specs for the New You
 
Posted by: chromielouise* Author Response
8/4/2006 6:14 PM (CST)
I like that.... would really like some additional ideas as well. thanks ag_gerfvias!
 
Posted by: chromielouise* Author Response
8/4/2006 6:34 PM (CST)
Anyone else?
 
Posted by: rbauman* Accepted Answer
8/4/2006 6:46 PM (CST)
- Here's Looking At You
- Look Good While Seeing Well
 
Posted by: deni418 Accepted Answer
8/4/2006 6:55 PM (CST)
Innovative Eyewear- It's Not Your Granny's Glasses!

Innovative Eyewear- Making the World More Beautiful.
 
Posted by: chromielouise* Author Response
8/4/2006 7:09 PM (CST)
Wow you guys are good!
I LOL with yours deni418..... It's not your granny's glasses!
I need lots of ideas to take back to the group next week so keep them coming please!
 
Posted by: peggy.garrison Accepted Answer
8/4/2006 9:22 PM (CST)
- Visionary
- For an inspired outlook
- Extraordinary View
- You'll enjoy the view
- SPECtacular
 
Posted by: sumeet_k_anand Accepted Answer
8/5/2006 11:13 AM (CST)
SeeMore.SeeSmart
 
Posted by: ag_gervais Member Response
8/5/2006 12:47 PM (CST)
Look like a 10 while seeing 20/20
 
Posted by: schirmcat* Accepted Answer
8/6/2006 6:24 AM (CST)
I love Peggy Garrison's, "you'll enjoy the view", ....keeping along with that, what about

"Come and enjoy the view"

"It's time for a change of view",

"Let us change your point of view"

"Innovative Eyewear...A new point of view"
 
Posted by: Frank Hurtte Accepted Answer
8/6/2006 11:18 AM (CST)
Innovative Eyewear... Not a correction, a lifestyle
 
Posted by: mbarber Accepted Answer
8/6/2006 7:15 PM (CST)
Innovative Eyewear - a lens on the future

Innovative Eyewear - where vision meets style
 
Posted by: zeewaqar77 Accepted Answer
8/7/2006 7:34 AM (CST)
1. Innovative Eyewear - Your Vision's Choice

2. Innovative Eyewear - For Stylish Vision

3. Innovative Eyewear - Seeing is believing

I hope this will help you. Goodluck
 
Posted by: vic Accepted Answer
8/7/2006 10:41 AM (CST)
"Try us and you will see"
 
Posted by: info Accepted Answer
8/8/2006 9:59 AM (CST)
Innovative Eyewear
Seeing is wearing
 
Posted by: Dramagenics* Accepted Answer
8/8/2006 5:00 PM (CST)
- Your sight is our focus.

- Let us help you focus.

- Squinting? We can help.

- If you can't see us, then we'd like to see you!
 
Posted by: ward5830* Accepted Answer
8/10/2006 5:43 PM (CST)
Chromie, I know you started this thread looking for a tagline - but I feel I would be doing you a disservice not voicing a concern.... If you could, please Go to google and type in the word innovative. There are 651,000,000 results for that word.....

651 million instances of the word innovative makes it's choice, well, pardon the irony, not very innovative. My point is that the word has become over used and is, or will soon become, a fading buzzword (think information super-highway. Who doesn't cringe when they hear that now?)

If you still want to stick to the idea, progressive is another word that does the trick and doesn't have nearly the exposure that innovative does. You might also consider perceptive, as perception has connotations that tie in nicely with vision.....

Just a thought
 
Posted by: adguru Accepted Answer
8/13/2006 4:56 AM (CST)
- Putting things in focus

- We have the 'I' for it

- When you need help focussing

- Lets focus on things, together.
 
Posted by: ozdesign Accepted Answer
8/16/2006 4:20 AM (CST)
At risk of derailing the thread, but I have to agree with Ward. In fact I'd go even further and suggest you take a totally new look at your naming criteria.

Innovative eyewear is a feature not a benefit. Innovative eyewear describes what you sell. It doesn't describe what the customer buys.

Keep away from what you PROVIDE; Focus on what the customer GETS. Develop a really clear marketing message that describes your VALUE to your customers, and derive the name from that.

And altho' you've probably sweated blood to come up with the existing name, my advice is to push even further. Find something truly distinctive. It may even be abstract. But it must reflect a much stronger brand promise than "innovation". Then you can look past the corny puns to something truly memorable.

Sorry to go off on this tangent, but I hope it helps.
 
Posted by: test Accepted Answer
8/17/2006 6:13 AM (CST)
Hi.

Name:
Optiflex
Eye2Eye
VisionTek
CrystalView

Slogan:
For your eyes only.
Re/Vision
Crystal Clear Vision

P.S. One of the larger italian eyewear manufacturers besides Luxotica, Safilo and Marcolin was Innotica. They closed last year. They came up with the "innovation" name 15 years ago.

AG :)
 
Posted by: DeBrady Accepted Answer
8/17/2006 12:41 PM (CST)
Putting your Vision first
Visions in Store
 
Posted by: zeewaqar77 Member Response
8/18/2006 4:51 AM (CST)
Just wear and see
 
Posted by: carrie77 Moderator Response
8/18/2006 5:12 AM (CST)
Hello Everyone,

I am closing this question since it's more than 2 weeks old. We do this to reward the contributions of participants in a timely manner + to give increased visibility to the newer questions.

Thanks for participating!
Carrie (Production Editor)
 


Get more answers ... ReTweet this!

Would you like to post a response?
Welcome to Know-How Exchange!
This is a collaborative community. We welcome everyone's participation.
All you need to do is login. Enter your account info in the box above (top right).
Not a member? Not a problem. Register here (it's FREE and EASY).




Know-How Exchange powered by MarketingProfs


Sponsored Links

Buy a Link Now

Just Released ... Download Today!
Just Released ... Download Today!
Look inside
Included with Premium Membership
User Name:
Password:
Remember Me
Forgot your password?

Top 25 KHE Experts
(Taglines/Names)
Jay Hamilton-Roth (118779)
PhilGrisolia=Results (50958)
mgoodman (35690)
casey (27917)
vic (25818)
Mikee (24528)
Frank Hurtte (22862)
mdlugozima (22558)
W.M.M.A. (21692)
proeditor (17927)
Jo Masterson (17742)
SteveByrneBranding (13863)
NovaHammer (12753)
JudyJudyJudy (12070)
browncatfan (11145)
Levon (10795)
Gary Bloomer (10570)
Marketing-Riot (10503)
ASVP/ChrisB (10360)
D4Demand (10338)
rakesh_sethia80 (9754)
mbarber (8689)
michael (8270)
peanutpeanut (8225)
SRyan ;] (7751)
Recently Posted Marketing Jobs
Director of Marketing and Communications
Demand Generation Manager
Marketing/Advertising Faculty
Director of Marketing
Market Analyst
Sr. Field Marketing Manager - Business Intell.
Associate Vice President of Marketing and Corporat
Marketing Manager
[more jobs]

Join over 355,000 members ... SIGN UP!

My email address is and I'd like my password to be .

Already a member? Sign In!

My email address is , and my password is .


HACKER SAFE certified sites prevent over 99.9% of hacker crime.