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Name For A Sales Training Program
Posted By: FrankP* on 1/30/2007 7:48 PM (CST) 500 Points
I provide sales training for professionals
who don't perceive themselves as sales reps.
or that they are engaged in "sales". Most of them
work in the elective healthcare field, such as
cosmetic surgery, hair replacement, implants, etc.

I need a catchy title. Thanks

Frank P

Posted by: hotbuttons Member Response
1/30/2007 9:43 PM (CST)
Hhmmm. Interesting.

In the mind's eye. A practioner's guide to perfecting the picture. (Alternatively: In their eyes)

Picture perfect. Strategies for the successful practioner.

Transformations. Taking the tools of your trade one step further.

Beyond skin deep. Mastering the skills of the thriving practioner.

Do these jeans make me look fat? A practical guide to developing rapport and increasing your bottom line.

Tracy
 
Posted by: charles.stannard Accepted Answer
1/30/2007 9:45 PM (CST)
Subtle Selling

Mining the Gold

Shifitng to Sales

Moving Outside Your Comfort Zone

Which Hat Are You Wearing?

"Other Duties As Assigned"

Simply Selling or Selling Simply

It's ALWAYS About Selling / Sales

Interaction Equals Opportunity

Who is selling who?

Why not me?

There's a tie in with the clients - they are "selling" something with their makeovers

Unmasking the sales (opportunity).

Rotating Roles

Role Reversal

Selling - Embrace It!

Engage

Opportunity Knocks
 
Posted by: Jo Masterson Accepted Answer
1/31/2007 11:55 AM (CST)
Hello,

Another approach is to make a word from a phrase that will be your tagline…

The ECHO Program:
Elective Consulting for Healthcare Organizations

The CASH Approach:
Consultative Approach to Selling Healthcare

Other:
Consultative Selling

Good Luck,
Jo
 
Posted by: FrankP* Author Response
1/31/2007 12:08 PM (CST)
Hello,

Thanks a lot. Subtle Selling is a good option,
Could we explore similar ideas, giving a new angle
to the traditional sales training.

FrankP
 
Posted by: Marketing-Riot Member Response
1/31/2007 1:41 PM (CST)
Communicating Benefits and Uncovering Client Needs

Communicating Benefits in Client Terms

Donna
Marketing Riot
 
Posted by: Marketing-Riot Member Response
1/31/2007 2:00 PM (CST)
Prospect to Client in Easy Steps

Donna
Marketing Riot
 
Posted by: pghpromo Accepted Answer
1/31/2007 3:08 PM (CST)
Is your training designed to make your attendees realize they ARE, in fact, doing sales work? Or is your training designed to make them better at what they do without first trying to convince them the word "sales" must be embraced? Seems to me your answer should be reflected in your seminar title so as to entice your target effectively.

For instance, why would someone who perceives himself not to be in sales take time to attend a "Subtle Selling" seminar? (Unless the boss makes him go, of course.) You and I and all of us here know that everything relates to sales; but maybe your seminar title could reflect what your potential audience might be thinking:
"The Anti-Sales Sales Seminar," or
"Business Growth for Non-Sales People," or
"It's Not Called 'Sales' But it Still Gets Results," or
"You Don't Have to Be In Sales to Affect the Bottom Line," or
"Relationships Sell: Effective Steps for Client Growth."

The last title above suggests that it is relationships that do the selling, and so the seminar would hopefully address how to build client relationships--thus neatly avoiding any notion that "if you come to my seminar you will learn to SELL SELL SELL" while simultaneously helping attendees sell better anyway.
 
Posted by: rjohnni Member Response
2/1/2007 6:04 AM (CST)
Improving Business Engagement - The non sales way

Business Relationship management : Winning Skils
training

Healthy Business Relations: A practioners' traning programme
 
Posted by: rjohnni Member Response
2/1/2007 6:13 AM (CST)
Sorry..sepll cehk nto done....aobve
 
Posted by: FrankP* Author Response
2/1/2007 4:11 PM (CST)
Thank you everybody.

pghpromo asks a good question:
I'd say that my clients are feeling ok
about the selling part, but they want a
professional angle.

That's why I'm looking for a name
that would reflect that vision.

FrankP
 
Posted by: Marketing-Riot Member Response
2/1/2007 11:18 PM (CST)
Learn the Skills to Professional Selling

Masters of Professional Selling

Master the Art: Professional Selling

Professional Wisdom

Donna
Marketing Riot
 
Posted by: Marketing-Riot Member Response
2/1/2007 11:19 PM (CST)
Selling Your Practice

Promoting Your Practice

Do Professionals Need Sales Skills?
 
Posted by: bbogue* Accepted Answer
2/2/2007 12:59 PM (CST)
I've been working on a conference program for a bunch of folks who ARE in sales and the objective is still the same. Make it sound intersting -- fun.

My theme: Create Chemistry -- has nothing to do with Sales but is a monitaving call to action about what they can accomplish in the year ahead.

In your industry, I would explore some of the great lingo -- and try to have fun with it. Like:

-- Nip & Tuck Your Performance
-- Give Your Bottom Line a Lift
-- Do Your Sales Skills Need a Lift?
-- Can You Enhance Your Bottom Line?
-- Make Your Profits Beautiful!

You get the idea...

bbogue
 
Posted by: Caroline Melberg Member Response
2/2/2007 5:03 PM (CST)
Hi there,

Considering your audience, and your desire to help folks who don't think of themselves as sales people understand their role my suggestion is:

Metamorphosis
Professional Sales to Transform Your Practice

Caroline
 
Posted by: ishwi_bawa Member Response
2/3/2007 9:48 PM (CST)
Greetings,

I believe, going by your brief, the tag line should not sound sales oriented.. It should be generic tagline with an implied meaning. And since you want it to be catchy:

how about:

Convivial Competentcies: Developing an Apetite for Profit
OR
Convolutional Competencies

Hope you find these useful!

Regards
Ishwinder
 
Posted by: ollyl Member Response
2/4/2007 7:04 PM (CST)
Given that your people work with bodies why not simply
Bodybuilders. or
Building the body beautiful. or
Building the whole person or
Wreck rescue or


Regards,

Ollie Lind
 
Posted by: Giselle Member Response
2/5/2007 4:28 PM (CST)
Sharing beauty in a motivational and powerful way.
Sharing Beauty - Powerful strategies to promote your business.
 


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