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This question has been answered, and points have been awarded.
Hair Care Distributor Needs Clever Company Name!
Posted by Anonymous on
5/21/2007 at 11:07 PM ET
4 days ago I became a distrubutor of professional hair care products woking with salons & spas and I am in search of the perfect name for my company.
I would love to hear your creative ideas and or comments.
Here are some examples: Vision Beauty Concepts, Eternal Salon Solutions, LIving Salon Concepts
Savvy Salon Solutions, New Day Beauty Solutions.
I appreciate your input!
5/22/2007 at 1:31 AM
5/22/2007 at 5:44 AM
*Exquisite Beauty Solutions
*Affinity - Beauty Concepts
* Curls and locks
5/22/2007 at 12:51 PM
What criteria are you going to use to determine which of the naming suggestions is best? If we know that, we have a much better chance of coming up with a winner.
The goal is usually to communicate your positioning, so people know what you stand for and what makes you different from, and better than, all the other people in the business. In short, the name and tagline usually give people a quick (and accurate) snapshot of the key reason why they should buy from you.
Do you have a positioning statement? Is it part of a marketing plan that supports your business plan? If so, you might want to share that with us.
And, if you can wait that long, there's going to be a virtual seminar on July 20 titled
Positioning, Naming and Taglines
. That will have a slew of suggestions and direction to help you deal with your question on your own ... or at least to help us help you in a more orderly way.
Click on the link in the previous paragraph for more details about the seminar. It's part of the Small Business Marketing Series developed by MarketingProfs.
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