Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 610,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
MProfs PRO Seminar Q&A
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Name For A Home Improvement Company
2/23/2010 at 7:44 PM ET
I'm having trouble thinking up a name for my small business. I plan on starting up a home improvement
company, located in western north dakota. my skills in the field are near second to none. experianced from foundation to ridge cap...
2/23/2010 at 8:02 PM
Then tell it like it is...
The Home Improvement Pros, Inc. (Yes, you're going to have to incorporate your business. Any lawyer will give you dozens of reasons why.) The plural makes you sound like more than a 1-man band...at the same time the names positions you as a qualified tradesman.
Another option would be...
Professional Home Improvement, Inc.
Professional Remodeling, Inc.
"Home Improvement" sounds a bit more upscale, if those are the customers you're looking to attract.
You'll probably need a tagline to go with any name you choose, a few choice words that explain what you can do, something like...
From Basements to Rooftops
You don't want to get too cute or too clever with a name. You're best off with something descriptive or you might lose customers. Hope that helps.
2/23/2010 at 10:14 PM
I think you want to begin to build your brand. You have people who will testify to your expertise, and they will use your name. If you used something like "Golden Hills" or North Dakota Home Improvement, no will know it's you.
Build your brand...use your name.
2/24/2010 at 9:12 AM
Best Blue Collars For Your Dollars
2/24/2010 at 10:19 AM
Another tagline suggestion: North Dakota's Expert Craftsman
3/6/2010 at 9:12 AM
I am closing this question since there has been no activity in 10 days.
Thanks for participating!
Carrie (Production Editor)
BACK TO TOP
Post a Comment
How to Build an Influencer Marketing Strategy
by Andrew Cravenho
Six Tactics for Successfully Marketing to Millennials
by Dave Hawley
This Writing GPS Helps You Create Ridiculously Good Content
by Ann Handley
What the ALS Ice Bucket Challenge Can Teach Us About Content ...
by Lauren Covello
Five Visual Design Trends to Inspire You
by Josephine Sabin
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with