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Know-How Exchange

Topic: Taglines/Names

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This question has been answered, and points have been awarded.

Name For A Home Improvement Company

Posted by Anonymous on 125 Points
I'm having trouble thinking up a name for my small business. I plan on starting up a home improvement
company, located in western north dakota. my skills in the field are near second to none. experianced from foundation to ridge cap...

  • Posted on Accepted
    Then tell it like it is...

    The Home Improvement Pros, Inc. (Yes, you're going to have to incorporate your business. Any lawyer will give you dozens of reasons why.) The plural makes you sound like more than a 1-man band...at the same time the names positions you as a qualified tradesman.

    Another option would be...

    Professional Home Improvement, Inc.
    or
    Professional Remodeling, Inc.

    "Home Improvement" sounds a bit more upscale, if those are the customers you're looking to attract.

    You'll probably need a tagline to go with any name you choose, a few choice words that explain what you can do, something like...

    From Basements to Rooftops

    You don't want to get too cute or too clever with a name. You're best off with something descriptive or you might lose customers. Hope that helps.

    Phil
  • Posted by MonMark Group on Accepted
    Iverson Improvements

    I think you want to begin to build your brand. You have people who will testify to your expertise, and they will use your name. If you used something like "Golden Hills" or North Dakota Home Improvement, no will know it's you.

    Build your brand...use your name.

    Randall
  • Posted on Accepted
    Tagline?

    Best Blue Collars For Your Dollars
  • Posted by Jay Hamilton-Roth on Accepted
    Another tagline suggestion: North Dakota's Expert Craftsman
  • Posted by carrie77 on Moderator
    Hi Everyone,

    I am closing this question since there has been no activity in 10 days.

    Thanks for participating!
    Carrie (Production Editor)

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