PRO boosts your marketing IQ. Save 30% when you go PRO with code PROBRAIN »
Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
MarketingProfs Enterprise Solutions
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
How To Launch A New Brand Of Liquor
Posted by Anonymous on
7/15/2011 at 8:28 AM ET
I am looking to launch a new brand of liquor. Can someone point me in the right direction for resources that outline the necessary steps to accomplish this? Are there professionals who can assist with packaging, outsourcing production and navigating the laws and other barriers to entry?
7/15/2011 at 8:43 AM
You want to find the major liquor distributors that carry your category of liquor. They can give you basic advice about your category and point you to marketing consultants and attorneys who specialize in your field.
Read the labels of competitive beverages to learn who the main distributors are in your category; then Google them to learn more.
7/15/2011 at 2:56 PM
Andy, we work with one of the premier in-store product distribution firms in North America. We can also help you develop labels and research all you need done.
If you wish, contact me.
7/15/2011 at 7:59 PM
If you do one thing this year to help your business, and to help your new liquor brand, contact Randall Montalbano at MonMark.
Contacts, smarts, connections, experience, inside knowledge, understanding: Randall's got it all and more.
I hope this helps. Good luck to you.
The Direct Response Marketing Guy™
Princeton, NJ, USA
7/16/2011 at 7:28 AM
Thank you for your responses. They are all helpful and will give me a place to start my project.
BACK TO TOP
Post a Comment
Five To-Do's for a Rebrand That Rocks
by Robin Saitz
Five Local SEO Tips for Small Business Owners
by Aleh Barysevich
B2B vs. B2C Content Marketing: Stuff You Need to Know
by Abhishek Talreja
Why People Share Content on Facebook
by Ayaz Nanji
Tap Into Free, Cheap, and Easy Visual Marketing Tools ...
by Barry Feldman
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with