Question

Topic: Advertising/PR

Car Shop

Posted by Anonymous on 8/18/2011 at 3:49 PM ET 125 Points
we where trying to have our fall promotion on september we would like to give good discount to our client we are running a motor shop at this moment. we do body paind, breaks and rotors anyting regarding car repairs as much as simple as change oil i need help for tag lines for our promotional discount thank you
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RESPONSES

  • Posted by Jay Hamilton-Roth on 8/18/2011 at 5:31 PM Accepted
    How much of a discount?
    How will people know that in addition to a good price, you offer great service?
    How will your prices compare to your competition's? How do you know?
    Where are you located?
    What types of autos do you specialize in working on?
  • Posted by mgoodman on 8/19/2011 at 6:18 AM Accepted
    Please answer Jay's questions.

    What's the objective of this promotion? Why a discount? Are you overpriced? How will you measure the success of this promotion?

    Why does the promotion need a tagline? What do you want to communicate other than the discount?
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