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Mobile Marketing
Posted By: dragan* on 11/2/2004 4:32 AM (CST) 250 Points
Please, do you know any good websites or resources to find reports, articles, news about mobile marketing? Industry outlooks, competitive analysis would be great.
I would like to thank everybody willing to help me out on my reserach.

Posted by: alistair* Accepted Answer
11/2/2004 5:05 AM (CST)
Hi Dragan,

The offer is open to point you in the right direction if you can be more specific with your question(s). There is a lot material on the Web and on my HD . . . if you drop "Mobile Marketing" into Google you will get some 7 million plus hits.

My company MobiMarketing has a website at www.mobimarketing.com and a blog of daily material on TXT, MMS and new technology phones at www.mobimarketing.com/tips

Cheers
Alistair
 
Posted by: Carl Crawford Accepted Answer
11/2/2004 5:07 AM (CST)
hi dragan;

try these past questions:

http://www.marketingprofs.com/ea/qst_question.asp?qstID=1396

http://www.marketingprofs.com/ea/qst_question.asp?qstID=3564

http://www.marketingprofs.com/ea/qst_question.asp?qstID=2373

have a nice day

Carl Crawford
 
Posted by: dragan* Author Response
11/2/2004 7:55 AM (CST)
Thank you for helping me out. wo, what exactly do I need? well, i would need information like industru report, that specifies major players within the industry, which countruy has gone the most with mobile marketing development. also what are the most functional push marketing campaigns -prefereablty with bar codes. and finaly where can i find the most sourcefull list of upocoming mobile marketing symposiums and the topics that will be presented.
ONCE AGAIN THANKS A LOT!!!!
 
Posted by: kennovak Accepted Answer
11/8/2004 12:25 PM (CST)
Dragan:

I find one of the best sources of news, commentary, and predictions of the future in the mobile business is at TheFeature.com (http://www.thefeature.com). I believe it originates from the UK, and takes advantage from the advanced state of the mobile industry in Europe. I recommend it as a place to inform you of mobile marketing's present and future.

Ken Novak
 
Posted by: jose04 Accepted Answer
11/8/2004 2:47 PM (CST)
Hello Dragan

You might use this site called World Wireless Forum to benefit you:
http://www.w2forum.com/p/mobile_marketing_statistics

Some facts for you. 2.5 billion text messages sent in the US each month. Its therefore worth it to create, manage and deploy successful mobile marketing campaigns – that produce results. If campaign don't include a wireless marketing strategy then it has just ignored 150 million mobile consumers. Some agencies were slow to adopt the Internet as a marketing medium. Are we going slow on the mobile strategy? A point to ponder on , for all marketers.

A google search on symposias and conferences wil get you enough info.

All the best!

Hope these thoughts help!!
 
Posted by: SteveByrneBranding Accepted Answer
11/9/2004 8:52 PM (CST)
Here’s another site --

“Mobile phones are taking over the world. There will be 1.7 billion wireless subscribers by 2006 according to Strategy Analytics ..”

The Future: Mobile Marketing
http://www.olate.com/articles/239

best of luck,

- Steve
 
Posted by: thinkmor Accepted Answer
11/16/2004 7:10 PM (CST)
Hi Dragan

Topics:

Phishing -

http://networks.silicon.com/mobile/0,39024665,39118524,00.htm

Bluesnarfing -

http://www.silicon.com/networks/mobile/0,39024665,39118440,00.htm

Smart phones -

http://hardware.silicon.com/pdas/0,39024643,39117491,00.htm

Mobile Spamming -

http://www.silicon.com/research/specialreports/protectingid/0,3800002220,39...

Near Field Communication Technology:

http://www.forrester.com/ER/Research/Brief/0,1317,33860,FF.html

Content for 3G Delivery:

http://www.forrester.com/Research/Document/0,7211,34095,00.html

Trends in Mobile Campaigns:

http://www.forrester.com/Research/PDF/0,5110,33585,00.pdf

Mobile Trends - TV, FM, 3G, E-Wallets:

http://ojr.org/japan/wireless/1085643286_2.php

Mobile Trends:

http://searchmobilecomputing.techtarget.com/tipsIndex/0,289482,sid40_tax294...

Mobile Trends (Paid research):

http://www.marketresearch.com/search/results.asp?sid=48864391-304364915-281...

Hope this helps.

Zahid Adil
 
Posted by: Val (Moderator)* Moderator Response
11/19/2004 12:42 AM (CST)
Hello all. I am closing this question, since its more than 10 days old. We do this to make sure members' contributions are rewarded in a timely manner and to improve the visibility of newer questions.

Thanks, so much, for participating!
Val (Moderator)
 


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