Summer sale: Go PRO for just $195 (reg. $279) with code SUMMER2015 »
Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
MProfs PRO Seminar Q&A
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Mobile Dog And Cat Veterinary Clinic
12/5/2012 at 4:53 PM ET
I need a tagline for my new mobile practice. I want to convey that i am equipped like a full service clinic. I want my prospective clients to know that i am not a vaccine clinic, but a better, safer, more convenient choice
12/5/2012 at 5:03 PM
Who is your primary target audience? Where do they live? How will your target audience know you exist? Do you have a marketing plan? Does your new mobile practice have a name, or is it just your name followed by DVM?
If the business has a name already, we need to know what it is in order to develop a tagline. If it doesn't, then it makes most sense to have the name and tagline developed together.
12/5/2012 at 5:13 PM
It will be named medi-waggin'. My target client is an extremely discerning pet owner who seeks quality medicine, state of the art diagnostics, and convenience
12/5/2012 at 5:14 PM
I have a 24' van with all info on sides. I am taking brochures to groomers, pet stores, housing communities, etc.
12/5/2012 at 5:29 PM
[TownName]'s Full Service Veterinarian
[TownName]'s Full Service Pet Clinic on Wheels
Because the name is fanciful, you need a serious tagline that expresses your positioning clearly.
[TownName] can be the town, neighborhood, region, nickname for the area, local landmark, etc.
12/5/2012 at 7:16 PM
"We Come When You Whistle!"
whimsical, and certainly not following Mr. Goodman's sensible advice. There are times that you can't resist a tagline like this!
12/5/2012 at 7:22 PM
Some other suggestions: "[TownName]'s Mobile Veterinarian" , "The Modern Veterinarian Who Makes Housecalls", "Veterinarian On Wheels", and "4 Wheels Helping 4 Paws".
12/6/2012 at 5:22 PM
Have Pets. We'll Travel.
12/9/2012 at 9:37 PM
Thank you to all who responded. I went with an explanation as a tag line because my fictitious name will not be self explanatory to everyone. I loved the four wheels idea as well.
I appreciate everyone who took time out of their lives to help me.
BACK TO TOP
Post a Comment
Bye-Bye to These 10 Web Design Trends
by Scott Donald
Five Marketing Lessons From Taylor Swift, Brand Savant
by Katie L. Fetting
These Mistakes Can Make Your Content Marketing an Epic Failure ...
by Jeff Sierra
Seven Content Marketing Metrics That Would Make Your Math ...
by Pawan Deshpande
How to Create Buyer Personas [Infographic]
by Verónica Maria Jarski
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with