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What Is Position ? (brand)
Posted By: lenih2712* on 1/11/2005 2:54 AM (CST) 25 Points
I'm seeking some documents about "position" (of course about brand), so any membership has them, please send me follow by: lenih2712@yahoo.com.
Thank you very much!



Posted by: SRyan ;] Member Response
1/11/2005 3:10 AM (CST)
Please do not expect the members of this forum to do your homework for you.

Before posting ANY question in the future, do these two things:

1. Read the Important Guidelines page.
2. Use the Search Questions page.

Both of these links are on your right.

In the future, keep your questions in the Student category. And NEVER post your email address here. Use your Profile page.
 

Posted by: Carl Crawford Accepted Answer
1/11/2005 3:18 AM (CST)
Hi lenih,

Welcome to KHE!

First of all please read the important guidelines, you are not supposed to post your email in your question, it belongs in your profile.

This is because robot harvest the addresses and send you lots of spam and viruses. The profile's have some javascript to protect them from being seen.

Next you will want to use the search questions function:

http://www.marketingprofs.com/ea/qst_search.asp

Then you might want to check out the resource library, the experts have been loading it up with there favorite stuff:

http://www.marketingprofs.com/ea/res_search.asp

Then you might try having a look on www.google.com , if you are unable to find what you are looking for then please visit www.googleguide.com and take the beginner tutorial.

It might help to know what product you are trying to position and some info about your business.

Hope this helps

Have a nice day

Carl Crawford
 

Posted by: tjuhnke Accepted Answer
1/17/2005 12:51 AM (CST)
Please reference the above folks comments that we do not do homework.

Might I also suggest that you see about qualifying your question a bit more, positioning in technology is quite different from positioning in retail or food and beverage segments. Then from that what you may be able to do is to use some online expert forums, similar to this one to be able to get insight and information that would really be accurate and authentic. As an example of this, say that you were looking at digital cameras, there are some sights like DPreview.com among others that would really let to dig into a macros level both on the manufacturer and consumer side. I know that there are similar pages out there for nearly all technology industries as well as many other segments.

Good Luck on your project, if you get to somewhere where you could use some additional pointers, please ask us. However if you are looking for answers to your homework questions, you are in the wrong place.

 

Posted by: telemoxie Accepted Answer
2/6/2005 7:45 AM (CST)
Certainly we will not do your homework for you - but maybe we can offer some guidance. Have you tried a google search? The search:

+"white paper" +branding +positioning

got me some interesting results. Good luck.

 

Posted by: Sanjeev Kumar Vyas Member Response
2/20/2005 11:00 PM (CST)
Since you have not responded to any of the members request I guess you just wanted us to do your homework which ofcourse we do not do.
None the less you have received help for your question. I am glad that such questions are being moderated now.
Good luck
 

Posted by: Shelley, MProfs Moderator Response
2/21/2005 4:33 AM (CST)
I'm closing questions abandoned by students.

In the future, I'll make an effort to block the homework assignments that students like this one frequently dump on the forum.

Thanks for your efforts to help.
 



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