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Topic: Just for Fun

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Top Ten Marketing Gurus Of All Time!

Posted by Anonymous on 200 Points
For all you history buffs in the know who do you consider to be the top ten most influential and most important marketing minds of the last 150 years?

And I dont mean guys like seth godin and harry beckwith.

I mean guys like Philip Kotler,Thomas Nagle,Wroe Alderson,P.T barnum

  • Posted on Accepted
    Reluctantly I would include Sam Walton on the list
  • Posted by Pepper Blue on Accepted
    Mac is back!

    Philip Knight - Nike. Revolutionary marketing first with "sports shoes" then sports gear in general.


  • Posted by Michele on Accepted
    David Aaker, Peppers and Rogers, Marshall McLuhan, David Oglivy.
  • Posted by mgoodman on Accepted
    I'd nominate Neil McElroy.

    In 1931, Neil McElroy, Procter & Gamble's Promotion Department Manager, created a marketing organization based on competing brands managed by dedicated groups of people. The system provided more specialized marketing strategies for each brand and Procter & Gamble's brand management system was born.

    McElroy might not have been a marketing genius himself, but he sure changed the way brands are managed. The P&G brand management system has produced countless successful marketers, and it all started with the management perspective of Neil McElroy.
  • Posted by Blaine Wilkerson on Accepted
    In no particular order:

    Marilyn Manson - itself, creating unfounded fear to make his enemies look stupid and help him promote record sales, PR

    Dennis Rodman- Himself, successful rebel, non-conformity

    Madonna - herself, rebellion, non-conformity, pop music

    George Lucas - Science Fiction, Toys, Character Licensing

    Bill Clinton - The Presidency, himself, magazine sales

    Bill Gates - Windows, DOS, himself, capitalism, opportunity

    P.T. Barnum - Rarities, Human Nature, Entertainment

    Sam Walton - Low-Cost Stuff, capitalism

    Thomas Jefferson - America, "Freedom", Courage

    Henry Ford - Convenience, Status, Luxury, Transportation

    Larry David - Seinfeld, laughter, TV ad rates

    Simon Cowell - TV ad rates, public ridicule

    Tricon Global Restaurants - cheap tacos, chcken, pizza, root beer, and fish

    3M (Art Fry)- Post-It notes

    Sabhir Bhatia - Free Email (HotMail)

    Larry Page - Google

    Christianity - viral marketing, eternal life, Bible sales
  • Posted by coupon man on Accepted
    Lester Wunderman...

    ...coined the term..."direct marketing"...

    ...i'm a sucker for the results-oriented folks...

  • Posted by coupon man on Accepted
    God...

    ...have you seen his billboards?
  • Posted on Accepted
    Steve Jobs
  • Posted on Author
    I meant from an academic point of view but thanks for the responses
  • Posted on Accepted
    I have to put in my 10c worth and say Russell Abratt - ex-South African marketing prof who now teaches at a top university in the States - we would welcome him back anytime - he has been very influential in shaping young marketer's minds!!!
  • Posted on Accepted
    I have to put in my 10c worth and say Russell Abratt - ex-South African marketing prof who now teaches at a top university in the States - we would welcome him back anytime - he has been very influential in shaping young marketer's minds!!!
  • Posted by chough on Member
    nobody mentioned Wally Ollins...
  • Posted on Member
    i want to introduce a new one as allaudin khilji maitain a whole balance for that. he could be the one for early marketing strategies.
  • Posted on Member
    i personally feel that gurus like Tom Asacker,Dave ,BalterScott Bedbury, B. J. Bueno, Seth Godin, Andy Goodman, Doug Hall, Mark Hughes, Jay Jurisich. Guy Kawasaki, Richard Laermer, Anne Libera, Ben McConnell, John Moore, Jack Trout, David Wolfe, Willy Wonka, John Zagula, and above all PHILIP KOTLER WHO IS THE GREATEST POSSIBLE ASSTE FOE ANY MBA ROUND THE GLOBE

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