Question
Topic: Strategy
National Video Production Company Needs Help!
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The problem is we grew very quickly and until this point never needed marketing because we were so busy, we have a small number of bread and butter clients, but we need to expand. Here are the current things we plan to implement:
Direct mail brochures to companies in our niche, My question here is how do we make sure our brochures get into the hands of the right people ( PR managers, marketing managers, media managers, etc..) and two, what is the best way to build a target list?
Using LinkedIn to reach out to old colleagues. is there any secrets to using LinkedIn effectively?
Tickling old or dormant clients or contacts
That's all we have come up with so far, can you guys offer some ideas to market to these type of clients that we haven't thought of? We don't mind spending some money, but we're not sure where to go from here,,we need some fresh ideas!
Our website is fineblendmedia.com
Thanks.