FREE social media marketing virtual event this Friday » Register Now!
Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
Professional Development Solutions
Schedule of Events
Digital Marketing World
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 626,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
MProfs PRO Seminar Q&A
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Need Ideas To Increase Website Visit
6/17/2013 at 1:48 PM ET
We are a usage based car insurance comparison site. That means we provide a list of discounts that car insurance providers are willing to give based on your driving data. I need ideas to get more visit to our website. We have done PR, posting on social networks, and sign up with affiliate brokers. Any suggestions to get more traffic would be much appreciated. PS, we are a startup so no marketing $$$ for advertising.
6/17/2013 at 1:54 PM
Can you provide a link to your site?
6/17/2013 at 2:22 PM
What about an Adwords campaign? You only pay when someone actually clicks through to your website.
If you really have no marketing money, maybe you don't belong in this business. You won't get many visitors to the site without paying for awareness. Knowing that up-front will save you hours of grief and time and emotional energy that could be applied elsewhere.
6/17/2013 at 4:30 PM
Startup or not, you need to invest a little money in an advertising campaign. If you don't it's going to be really hard going for you especially in this tightly packed niche.
Just having a comparison site and a few affiliates is unlikely to move many visitors.
What you really need to do is either use Mr Goodman's idea of a PPC campaign - or get really clever and have a display network campaign. It's the other side of Adwords and is where you get ads showing for keywords across the web regardless of whether anybody is actually looking for what you're offering.
The point is to find your niche. There will be a few channels that really respond well - and this information wont cost you much more than it cost to develop your website. You can then leverage this knowledge further - and more to the point you can target your website copy and any further campaigns to that niche directly.
It's fast, it's effective and its reflexive. You can't lose if you have a good product.
6/17/2013 at 6:12 PM
P.T. Barnum said it best "Without advertising, an incredible thing happens: nothing!"
If you lack funds for advertising, find some: this is not an expense, it's an investment.
Please provide a link to your site.
Please tell us what kind of SEO and linking strategy you've been using.
6/27/2013 at 7:45 AM
I am closing this question since there hasn't been any activity in 10 days.
Thanks for participating!
BACK TO TOP
Post a Comment
Take 10 / Online Seminars
The Most (and Least) Effective Keywords in Email Subject Lines
by Ayaz Nanji
Get Rid of Your Lousy 'About' Page Once and for All
by Sonja Jobson
How to Start Building a Customer Base With Your Newsletter ...
by Marian Pinera
Six Trends for 2014 in Mobile Marketing and Advertising
by Gregory Kennedy
B2B Lead Generation Trends for 2014: What's Hot and What's Not ...
by Seth Price
See more marketing articles »
Eight Secrets to More Successful Collaboration Between Sales and Marketing
Marketing Automation Goes Agile
Take 10: Key Tips to Consider When Creating a Digital Strategy
MarketingProfs University: How to Make Your Content the Belle of the Marketing Ball
Three P's of Successful Marketing Teams: People, Perspective, and Process
See more online seminars »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with