Question

Topic: Advertising/PR

Choose The Right Rug

Posted by jeanette.bender on 3/12/2015 at 11:12 AM ET 200 Points
I need to come up with a new slogan. The concept is for choosing a rug by style color and size. This is for a high end product.
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RESPONSES

  • Posted by mgoodman on 3/12/2015 at 11:43 AM Accepted
    What is the current slogan? Why do you need to come up with a new slogan? What's the name of the company?

    Just as important, who is the primary target audience? Where? What unique and important benefit do you deliver? Why should someone trust you and believe your claims?
  • Posted by Gary Bloomer on 3/12/2015 at 2:55 PM Accepted
    What KIND of rug? For use WHERE? Define "high end". Where will this slogan be applied? How do you see it helping customers in their decision making process?
  • Posted by Shelley Ryan on 3/30/2015 at 2:46 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been any activity in at least 10 days.

    Thanks for participating!

    Shelley
    MarketingProfs
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