Question

Topic: Branding

Handy Women Need Help Naming Business

Posted by tcloud077 on 3/17/2015 at 8:39 AM ET 250 Points
We (2 co-owners) are seeking ideas for naming our Handy Women business that we are creating in the Commonwealth of Richmond Va. We are not licensed contractors, but each of us are skilled in most areas of home improvement, remodeling, assembling products,installations, landscaping, etc.

We have each started and run successful businesses of different natures in another state, so we are used to be great problem solvers and very customer centric. We hold a very high regard for customer service.

Our focus is being women owned and operated,having integrity, tenacity, being skilled and professional, trustworthy and dependable.Our desired market are people needing small home repairs done,home improvements required before listing to sale their homes etc.

We need help with our name and tagline !!

Read more: https://www.marketingprofs.com/ea/qst_question.asp?qstid=43979#ixzz3Ue5o9us...
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RESPONSES

  • Posted by mgoodman on 3/17/2015 at 8:58 AM Accepted
    A really good name probably shouldn't be limited to the qualities you list as your "focus." Better if they can capture the unique BENEFIT you deliver to your customers. See the world from their eyes. What itch of theirs do you scratch? What is going through THEIR minds when they are considering hiring someone like you?


    Fix-It Sisters
    Reliable Home Maintenance

    Fix-It Sisters
    Expert Home Maintenance
  • Posted by cookmarketing@gmail. on 3/17/2015 at 9:51 PM Accepted
    Narrow your overall scope and focus on the female purchaser. They will have more 'trust' with other women and Word Of Mouth can be your advertising.

    Lady Handyman
    Handyladies
    Ladies in Richmond
    Pink in Richmond
  • Posted by Shelley Ryan on 3/30/2015 at 3:02 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been any activity in at least 10 days.

    Thanks for participating!

    Shelley
    MarketingProfs
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