Question

Topic: Student Questions

Question Via Email For Research Online Marketing

Posted by stefan.schilder2 on 3/25/2015 at 10:00 AM ET 250 Points
Dear forum members,

I'm currently doing a research about online marketing products. About myself, i'm 22 years old and living in the Netherlands, nearby Amsterdam. I'm currently following an online marketing internship. Online marketing is my passion and my future. My generation are the new ambassadors of the digital century. My dream is to work abroad as an online marketing specialist.
I hope you have some time to answer the 10 questions below through email.

1. Can you give a small introduction about yourself? (job, title, work history)

2. Did you see the marketing world changes since you have started working? What were the changes?

3. Research * has shown that the Netherlands is one of the fastest growing e-commerce markets in Europe. It is expected to be done that 1/5 of all online purchases via mobile devices. The US are a step-a-head of the Europe market and have already reached this level of marketing. Do you see a shifting between offline and online marketing? And how is your company using the trends of online marketing?

4. Research*shows that most spending is done via the PC. The online advertising (SEO & SEA) is important to get relevant people to your website. How ensures your company to get relevant traffic to her own website?

5. Do you have certain countries/companies that you have studied in the field of online marketing, that can be used for your own company?

6. In America, there's been a while a trend going on called 'marketing automation’. Are you using marketing automation? What do you think of the added value of the software?

7. Online marketing is a fast moving market. Standing still is seen as a loss. How remains your company a step ahead of the competition?

8. Do you see new online marketing trends? What are the new trends?

9. Google Fiber Google's fiber-to-to-site service in the United States. Google Fiber provides broadband Internet and television. Google is currently working on a test to get personalized ads appear in series and / or programs. What do you think of this 'new trend'?

10. What is your vision in the field of online marketing, if you look at the future?

* Independent research conducted by the Centre for Retail Research in Nottingham in 2015. The research analyzes online retail sales between 2013 and 2015 and expectations in Europe, Canada and the US The investigated countries are: France, Germany, Netherlands, Poland, Sweden, United Kingdom, Canada and USA

I hope you can help me.

Kind regards,

Stefan Schilder

https://nl.linkedin.com/pub/stefan-schilder/34/265/a24

Twitter: Stefanvolendam
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RESPONSES

  • Posted by mgoodman on 3/25/2015 at 11:21 AM Accepted
    While you may get a few responses, this is probably not the right forum for what you are asking.

    First, you are asking for private-email replies. That defeats the purpose of this forum. The idea is that we learn from each other. If you are the only person who sees a response, I miss the opportunity to learn from others on this forum.

    Second, the question list is long. Typically folks spend just a few minutes responding to a question, not 15 minutes (or more). Any ONE of your 10 questions would be about the right length/complexity for a good posting on this forum.

    Third, it's not clear how the responses will be used or what the research protocol is. Many will probably be deterred from responding as a result of that uncertainty.
  • Posted by stefan.schilder2 on 3/25/2015 at 11:29 AM Author
    1) People can share their answers on this forum. So they can learn and share their knowledge.
    2) For my research i need 10 questions, i know i ask a couple of minutes from that person. But it will take 5-10 minutes.
    3) I will compare the answers of the people so that i can make a small conclusion. I need 3-6 people who can fill in the questions. If you have some suggestions of how i can reach 3-6 people who will fill in my questions let me know.
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