Question

Topic: Taglines/Names

What Is Catchy Titles For A Financial Wellnes

Posted by coni.enterprises on 5/3/2015 at 10:43 PM ET 250 Points
I will be conducting a financial wellness to the group of teachers and employees who do not know what to do with their excess funds. I have products to show to introduce to them, but before that, I need to get their interest to sign up for the meeting with them to allow me to discuss the value of saving their funds for future use. Can anyone give me a very catchy title to entice them to join the seminar/ meeting?
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RESPONSES

  • Posted by Gary Bloomer on 5/4/2015 at 8:18 AM Member
    Why does your title have to be "catchy"?
  • Posted by Jay Hamilton-Roth on 5/4/2015 at 8:50 AM Member
    Be careful. You're asking people to entrust their life savings with you (a serious decision) based on something catchy (generally something light-hearted). That will likely be seen in the wrong light. Instead, focus on the clear benefit you offer: why should someone trust your advice (instead of doing what they're already doing)?
  • Posted by coni.enterprises on 5/4/2015 at 6:15 PM Author
    Thank you jay for the prompt reply. The reason it has to be catchy is because the word financial wellness are no longer attended by the participants. They thought they know all about finances but the school admin said that some just spend money like there is no tomorrow. That is the reason for the request for the catchy so they can see how it will benefit them than use the generic financial wellness topics
  • Posted by Gary Bloomer on 5/4/2015 at 8:01 PM Member
    "Catchy" and benefits are mutually exclusive. What elements of relevance do your audience understand?
  • Posted by jstiles on 5/5/2015 at 4:02 PM Accepted
    Maybe use fear or focus on the goals?

    Financial security seminar
    Retirement made possible
    How NOT to lose your money


    ~best of luck.
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