Question

Topic: Advertising/PR

Proofreading Without A Proofreader

Posted by tina.norwood on 8/14/2015 at 10:42 AM ET 125 Points
My marcom team has no proofreader. What are some best practices to ensure that we effectively proofread our work?
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  • Posted by mgoodman on 8/14/2015 at 10:47 AM Accepted
    Best practice = hire an outside professional proofreader just for individual pieces. There are plenty of good freelance proofreaders, and they are well worth what they charge.
  • Posted by Jay Hamilton-Roth on 8/14/2015 at 1:19 PM Accepted
    If you have zero budget, then swap your work with another team (ideally, customer-facing) to ensure what you're saying makes sense to them. But ideally, hire someone. You only get one chance to make a first impression.
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