Question

Topic: Student Questions

Good Tagline Please

Posted by sdonnamaedelacruz on 8/19/2015 at 2:14 PM ET 25 Points
Hi,

we have just named our company "OBNIXE", a Manpower Agency, and we supply to different companies

I am looking for a good tagline for our company, kindly help me in this

thanks,
Nhamie
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RESPONSES

  • Posted by Jay Hamilton-Roth on 8/19/2015 at 3:23 PM Accepted
    Is this a homework assignment? If so, we can only guide your thinking, not do your work for you.
    If this isn't homework, can you give us a context to better understand your company, target market, positioning, location, etc.?
    What criteria will you use to judge the tagline?
  • Posted by mgoodman on 8/19/2015 at 3:28 PM Accepted
    Why would you name a manpower agency "OBNIXE"? Does anybody still speak Latin? Who is your target audience? Where?

    Having an obscure or nonsense name means that all the communication requirement falls to the tagline ... in which case the name is useless.

    Time to re-think the name.
  • Posted by Gary Bloomer on 8/19/2015 at 8:33 PM Member
    Define "good".
  • Posted by sdonnamaedelacruz on 8/28/2015 at 1:13 PM Author
    Mr. Jay Hamilton-Roth, this is for our feasibility study, we proposing a business plan for our subject and at the end of the semester, we will defend it.
  • Posted by sdonnamaedelacruz on 8/28/2015 at 1:20 PM Author
    Mr. mgoodman, we choose OBNIXE because it's meaning is "with all one's strength" , and the primary objective of the formation of this company was to unite the skill of every worker.
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