Question

Topic: Advertising/PR

Any Fresh Ideas For Loan Promotions?

Posted by cokelly89 on 9/22/2015 at 6:34 PM ET 250 Points
I've recently obtain a job in the banking industry and I have been task to create new promotions for our upcoming Christmas season that will attract new customers. I'm tired of the same old low interest rates, waiver on loan payments for particular months and giving gifts to new customers. Now I need something more attractive for our customers. What would you like your bank to offer you when it comes to Loans? Any suggestions?
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RESPONSES

  • Posted by Jay Hamilton-Roth on 9/22/2015 at 7:06 PM Accepted
    A chance for a zero-interest loan at signing.
    A donation to a favorite charity.
  • Posted by Gary Bloomer on 9/22/2015 at 7:13 PM Member
    Give you customers a bullshit free promise that they will be treated fairly. Then honor this agreement.
  • Posted by cokelly89 on 9/23/2015 at 10:35 AM Author
    Dear Jay,

    The company I work for is always giving back to charity. So we don't normally include that in our promotions.
  • Posted by cokelly89 on 9/23/2015 at 11:03 AM Author
    Dear Gary,

    Its the norm to fulfil each agreement we make with our customers.
  • Posted by Gary Bloomer on 9/23/2015 at 8:35 PM Member
    That's nice, but when HSBC is laundering drug cartel money and getting a teeny-weeny fine of a few hundred million, fulfilling an agreement isn't enough. Try again.
  • Posted by cokelly89 on 9/28/2015 at 11:37 AM Author
    Dear Gary,

    Well its a good thing we AREN'T HSBC :).. Enjoy your day!
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