Question

Topic: Branding

Naming My Portrait Studio

Posted by homefree21 on 250 Points
Im opening a portrait studio in a small old but very quickly growing town. I'm trying to come up with a DBA that will elevate my brand which is organic, soft, memorable. I photograph maternity, newborn, children and family. i will be opening in an old house in the downtown
district.
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RESPONSES

  • Posted by mgoodman on Accepted
    What will elevate your brand quickest is doing great work and displaying it where your target audience can see it. The name is more like a way to identify what you deliver -- on a practical and emotional level.

    Tell us about the town. What are some famous landmarks? What kinds of emotional reactions have people had when they see your work? What words do they use to express themselves when they describe your work?

    Give us some of that rich input, and we'll translate it into a name for your business.
  • Posted by Gary Bloomer on Accepted
    What terms are the people who are most likely to become your clients searching for?
  • Posted by homefree21 on Author
    Breathtaking, stunning, precious, the best photo they have ever taken. You made me look great.

    Old Texas town, no real landmark.

    terms search would be Newborn photographer, family photographer, Maternity Photographer
  • Posted by Jay Hamilton-Roth on Accepted
    Why not use your name, and add a tagline: The Best Photo (or Portrait) You've Ever Taken
  • Posted by homefree21 on Author
    Dont want my name. Thats why Im in a pickle.
  • Posted by mgoodman on Moderator
    How about something that uses your town name?

    [Town Name] Photography
    {Town Name] Memories
    Capturing [Town Name] Life
    Etc.
  • Posted by Shelley Ryan on Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs

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