Question
Topic: Branding
Marketing Collateral For B2b Businesses
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The way B2B industry is evolving with mobile devices dominating the landscape, which marketing collateral do you think would be more effective and preferred by the senior management?
In my understanding, the few of them are:
Whitepapers
Webinars
Infographics
Podcasts/Videocasts
Newsletters
1-2 pagers/flyers
Could you please list few more examples with a short explanation? Thank you.