Taglines/Names - I need a name for a school faculty newsletter. from Anonymous: MarketingProfs Question 45344

Topic: Taglines/Names

I Need A Name For A School Faculty Newsletter.

Posted by Anonymous on 6/30/2016 at 10:26 AM ET 250 Points

I need a name for a newsletter for our school faculty. We are a junior/senior high school and our mascot is an Indian chief.

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Posted by mgoodman on 6/30/2016 at 11:07 AM Moderator

Where? Name of School? What kind of content in the newsletter? (Social, business, policy, tips/techniques, other?) What do you want the name to communicate? (Why not "SchoolName Faculty Newsletter?")
Posted on 6/30/2016 at 12:11 PM Author

It will include both business and social news. Upcoming events, teacher "shout-outs", etc... I could just use the school name but would rather have something a little more fun and catchy.
Posted by mgoodman on 6/30/2016 at 12:39 PM Accepted

Unfortunately (for your project), we are marketing professionals, and we are really good at solving marketing problems. We identify the target audience and the need, and then deliver a solution that satisfies the need for that target audience.

Your project has a target audience -- school faculty -- but the need is fuzzy: "... something a little more fun and catchy." Why? Are you afraid they won't read it if the name is "SchoolName Faculty Newsletter?"

It's OK to want something a little more fun and catchy, but that's not really a marketing problem. That's more like a personal indulgence ... creativity for its own sake.

Maybe someone here will actually come up with something for you. More likely we are the wrong place to solve your problem -- if you can call it that.