Question

Topic: Branding

Brand Name For Packaged Drinking Water

Posted by saleem.mohammed on 8/12/2016 at 6:06 AM ET 250 Points
Awesome catchy attractive impressive brand name for packaged drinking water for Indian middle and upper economy class
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RESPONSES

  • Posted by mgoodman on 8/12/2016 at 8:38 AM Accepted
    What is the unique reason-for-being for this new brand? Is there an unmet need that you're planning to fill?

    Why catchy? Very often "catchy" is a trap that says, "We don't really provide a compelling benefit, so we'll amuse or entertain you instead."
  • Posted by Gary Bloomer on 8/12/2016 at 7:58 PM Accepted
    Give me one good reason why the name has to be catchy. How do you define awesome?
  • Posted by Shelley Ryan on 10/28/2016 at 5:03 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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