Question

Topic: Branding

Tagline Including The Word Top

Posted by andrew.coffman on 8/31/2016 at 1:36 PM ET 50 Points
Company name includes the word top and images on website show pictures of me on top of mountains. Trying to play of the word TOP. Taking your brand to the TOP. Or your TOP choice....

Thanks in advance for your help.
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RESPONSES

  • Posted by mgoodman on 8/31/2016 at 2:15 PM Accepted
    What's the purpose of the tagline? Why the fixation on "top?" What are you really trying to communicate? (If the company name says "top," why do you want to repeat it in the tagline?)
  • Posted by njambiqim on 9/26/2016 at 7:23 AM Accepted
    Try Top That
  • Posted by Shelley Ryan on 11/9/2016 at 4:25 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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