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    <title>Current Questions from MarketingProfs Know-How Exchange</title>

    <link>http://www.marketingprofs.com/ea</link>
    <description>The most current questions</description>

 
    <item>
      <title>Catchy Tag Line for Snacks Product</title>
	  
      <link>http://www.marketingprofs.com/ea/qst_question.asp?qstID=31291</link>
      <description>I need a catchy tag line for my snacks. &lt;br&gt;We love to snack thus we select snacks that are &lt;br&gt;unique, yummy and healthy (as far as possible). We are also constantly coming out with variety of snacks so that customer can look forward to have something new on the shelf. &lt;br&gt;&lt;br&gt;We hope that it brings a smile.. happiness and pleasure to the people who LOVE to snacks..&lt;br&gt;</description>
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    <item>
      <title>pest</title>
	  
      <link>http://www.marketingprofs.com/ea/qst_question.asp?qstID=31290</link>
      <description>I want to know about pest analysis of macDonald?&lt;br&gt;and i want to know pest analysis of nakshatra dimond jewallary?</description>
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    <item>
      <title>Tagline for a new brand of clothing</title>
	  
      <link>http://www.marketingprofs.com/ea/qst_question.asp?qstID=31289</link>
      <description>Hi All,&lt;br&gt;&lt;br&gt;Am launching a new brand of clothing named "Spirit". The audience is 13 to 33 years old.&lt;br&gt;The idea behind the name is to show vigour, determination, courage &amp; passion (BUT NOT A DEAD SOUL). Spirit also means "state of mind", "courage", "vigour". Visually the adverts of "Spirit" would convey those key words as message. Maybe i&apos;ll show a guy wearing the "Spirit" branded clothes jumping over a wall or hanging down a rope single-handed, etc....doing something extreme.&lt;br&gt;&lt;br&gt;But my biggest query is the tagline. Here&apos;s a list of them. &lt;br&gt;1. Complement your character&lt;br&gt;2. Look inside yourself&lt;br&gt;3. State of mine&lt;br&gt;4. Come to life&lt;br&gt;5. Experience the burning sensation&lt;br&gt;6. Be born again&lt;br&gt;&lt;br&gt;Personally, i like No. 4 (Come to life)&lt;br&gt;I think it fits well with the name "spirit" as i want to show vigour, courage, determination, etc... as it illustrates a person doing something lively and courageous. &lt;br&gt;&lt;br&gt;But my question is ; wouldn&apos;t it be contradictory to use "spirit" and the tagline "come to life"? I fear that it is misunderstood by the audience. Maybe people might think the spirit brand was dead and is only coming back to life. I dont want the brand to be associated with any negative aspect. &lt;br&gt;Should i change the tagline? or look for a new one? or the worst of it all is; should i look for a new brand name (after finalising the logo and stationary) ? &lt;br&gt;&lt;br&gt;Any new proposals for the tagline are the most welcome.&lt;br&gt;&lt;br&gt;Thanks in advance.&lt;br&gt;&lt;br&gt;Zaheed</description>
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