Tim Siukola is responsible for design program management and thought leadership for ExactTarget's Design Services offering. He is an expert in performance-driven email design strategies that deliver business results. Tim has led design engagements for a wide variety of B-to-B and B-to-C businesses, including CareerBuilder, Genworth Financial, Charles Schwab, ULTA and Expedia. As a member of AIGA, the professional association for communication design, Siukola regularly participates and conducts email marketing events to extend his expertise to the design community. He has contributed to numerous design-related whitepapers, case studies, webinars, and blogs as well as participating in the Email Experience Council (EEC) Design Roundtable.