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Product Markeketing Manager, CRM
Posted on 6/11/2008
Company: Epicor Software Corporation
Location: CA-Irvine USA
Job Type: Full Time Employee
Education: Bachelors Degree
Experience: 6-8 years
Pay Rate: N/A

Contact: jane marchman
Contact at: jmarchman@epicor.com
Additional Information: Click here to read more

Job Description:

About Us….
Do you want to join an organization positioned as a leader in today's enterprise business software market? Do you want to be part of a well-established team with a proven track record of success? If you answered yes to both of these questions, then we have an exciting challenge for you! Epicor Software Corporation is a recognized world leader in the development of enterprise business software solutions for mid-sized companies and divisions and subsidiaries of the Global 1000. Founded in 1984, Epicor is a rapidly growing and profitable organization with more than 20,000 customers worldwide. Please review our web site: www.epicor.com

About the Opportunity….
As Product Marketing Manager, you will be part of our dynamic product marketing team with primary responsibility for developing and executing on product direction and market demand for our industry leading Epicor Customer Relationship Management (CRM) solutions, built using advanced service-oriented architecture (SOA) and Microsoft technologies.

Specifically, you will be actively involved in shaping industry-specific applications for Sales Force Automation, Case Management, Partner Relationship Management, Customer Self-Service, Marketing Automation and CRM Analytics, working closely with sales, product management and other internal and external groups as we continue to maximize our opportunity in an exciting and dynamic marketplace. You will also have responsibility for managing and marketing Epicor IT Service Management (ITSM) solutions into an equally compelling and growing market sector for business software.

About the main responsibilities of the opportunity….
• Develop and execute overall positioning and go-to-market (GTM) messaging in conjunction with marketing communications, sales, and PR/AR.
• Develop a coherent strategy for CRM offerings along with associated packaging working closely with sales, service and support teams as well as other internal sources.
• Work with marketing programs teams to ensure effective demand creation for Epicor CRM offerings.
• Conduct market analysis including segmentation, market sizing, trends and competitive intelligence
• Manage analysis programs to ensure the company understands profitability and demand for all services offerings by product line, region and customer segment.
• Provide strategic and tactical support (sales tools, call scripts, presentations, objection guides, FAQ, business case models, etc) for world field operations (sales, consulting, etc) including sales process analysis, sales training, participation in sales calls and serving as a spokesperson at events as needed.
• Assist with business planning and strategy around Epicor SaaS initiatives.

What you should bring to the table…
• Bachelors Degree or equivalent business experience
• At least five years experience in application software product marketing, product management, support, sales or consulting, ideally in CRM or involved with the sale/marketing of on-demand or SaaS solutions.
• Ability to learn key differentiators and features and benefits, and be able to enunciate these to C-level stakeholder customers/prospects, analysts/media, etc.
• Demonstrate industry knowledge and experience so as to be able to provide high-level positioning and presentations.
• Experienced in creating market requirements definitions and managing new initiatives from concept through launch.
• Communicate effectively, both orally and in writing.
• Self motivated, performance driven professional
• Comprehensive knowledge of Microsoft Office (PowerPoint, Word, Excel, Pivot Tables, Project) and Microsoft SharePoint.
• Strong overall technical and presentation abilities.
• May require up to 30% travel, domestic and international.
To Apply: Go to Epicor.com/Careers and search Marketing/U.S.
Epicor is proud to be an Equal Oppotunity/Affirmative Action Employer.


 

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