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by Verónica Maria Jarski
As Tax Day approaches, flustered US taxpayers head online for help filing their annual tax returns. This infographic shows how tax filers use the Web to seek help and how tax preparers can seize the opportunity to engage them.
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by Verónica Maria Jarski
Have you seen a recurring online image? Does the image make you laugh or groan? If so, you've likely spotted an internet meme. MDG Advertising studied the most viral memes of 2012 and created the following infographic analyzing what made those memes popular.
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by Lenna Garibian
Google was the top-ranked Web property in February 2013, attracting some 228.1 million total unique visitors via desktop and mobile devices in the US, according to comScore's newly launched Media Metrix Multi-Platform service.
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by Angela Natividad
It's all here: great uses for Vine, promos via Tumblr, and hashtags on Twitter. Hashtags on Facebook. More targeted Twitter ads. YouTube's record-breaking traffic. Yammer for SharePoint. Social warfare with Shakespeare-worthy love.
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by Lenna Garibian
Google is the most popular Web destination among users of mobile devices, according to new data from Hitwise Mobile: Google attracted 17.27% of total Web traffic via mobile devices for the week ended February 23, 2013.
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by Verónica Maria Jarski
If Big Data were personified, it'd be a kid. As anyone who has children or works with them knows, kids love to ask questions. Likewise, Big Data seems to be asking questions all the time. In this infographic, Infochimps playfully compares the questions of children to those of Big Data.
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by Lenna Garibian
Led by Facebook, five websites captured 20% of all search clicks from US search engines (Google, Bing, etc.) in the fourth quarter of 2012, and some 500 websites captured nearly 50% of search clicks, according to a new report from Experian Hitwise.
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by Verónica Maria Jarski
The sales world seems to be in a state of constant change, thanks to the emergence of new technologies. To explore the most pivotal inventions that revolutionized sales, Lattice Engines created the following infographic.
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by Verónica Maria Jarski
Figuring out which mobile approach to take can be complicated. Fortunately, Mutual Mobile has created an infographic that guides you to your destination through the process of elimination, so you know what you want (and what you don't).
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by Lenna Garibian
Some 81% of women business owners (WBOs) say they're optimistic about their business performance in 2013 (66% of WBOs are more optimistic than they were last year), and 73% plan to invest more in marketing in 2013, according to a survey conducted by Web.com and National Association of Women Business ...
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by Verónica Maria Jarski
To remember the Internet's past is to remain open and curious about its future. After all, seeing how far along it has come inspires us to wonder about where it's going. So, the fine folks at AVG have put together an infographic about the history of the Internet.
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by Lenna Garibian
With the advent of digital, social, and mobile media, the consumer buying process has become more complex than simply identifying a need, exploring options, and making a purchase, according to new research conducted by Latitude and About.com. Even so, buying decisions appear to happening more quickly than ever, the study ...
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by Lenna Garibian
In 2012, roughly 2.4 billion people worldwide used the Web, recording some 2.7 billion Facebook likes and 175 million tweets per day, according to a report by Pingdom, which compiled a year of data on the Internet, email, and social media.
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by Verónica Maria Jarski
Smartphones and tablets are growing in popularity, so you might be assuming that they are completely transforming how folks shop. Transforming? Yes. Completely? Not quite. This infographic shows how mobile devices are really affecting the shopping experience.
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by Christian Gulliksen
Here's timely refresher in the ABCs of developing and keeping a loyal blog readership—some seemingly obvious, but all-too-often ignored, best-practices.
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by Christian Gulliksen
Your customer came thisclose to making an online purchase, but—for some reason—abandoned her cart before finalizing the sale. How should you follow up?
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by Lenna Garibian
For the fourth consecutive year, "facebook" was the most popular search term, accounting for 4.13% of all searches conducted in the US in 2012, up 33% from 2011 levels, according to a report from Experian Marketing Services, which analyzed the top 1,000 search terms for 2012.
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by Lenna Garibian
Growing numbers of Americans say they trust other travelers' reviews of travel experiences shared online and are factoring those reviews into their travel plans in 2012, according to a new Ipsos Public Affairs poll conducted on behalf of Allianz Global Assistance USA.
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by Verónica Maria Jarski
The amount of content videos and video ads viewed in 2012 reached record-breaking numbers, according to SundaySky report. To help illustrate those stats and the state of online video in 2012, SundaySky created this infographic.
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by Verónica Maria Jarski
Shoppers plan to spend $92-$96 billion online during the 2012 holiday season. To help brands understand how to reach those online shoppers, Maxymiser created this infographic of five online-shopper personas.
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Only one-third (35%) of small business owners cite social media as a beneficial tactic for their business, though views about the benefits of social marketing vary by industry, according to a survey from Hiscox.
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by Ann Handley
Today, we've launched a far simpler and cleaner homepage that we think helps visitors make sense of MarketingProfs and directs them efficiently and easily to the content they are looking for.
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by Matthew Grant
Before we can effectively communicate with our customers, we need to get their attention. According to Jeff Bander of EyeTrackShop, this means that when evaluating the effectiveness of our ads or calls-to-action or emails or whatever, we need to answer the question, "Did they see them?"
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On Black Friday (November 23), myriad holiday shoppers avoided the crowds at brick-and-mortar stores in favor of their Web browsers. Some 57.3 million Americans visited online retail sites on Black Friday, up 18% from the same day in 2011, according to data from comScore.
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More than half of Americans (57%) are expected to shop from the comfort of their own computer and mobile screens this Cyber Monday; moreover, consumers will use social media for finding discounts (57% of consumers), reading reviews (51%), and finding gift ideas (49%), according to Radium One.
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