MarketingProfs Daily: Career Management
Go PRO Now
Get unlimited access to all of our exclusive marketing resources
- "All of us want to belong, and all of us really want to make an impact, and some of us... we invent Facebook," Ekaterina Walter, social media strategist at Intel and author of Think Like Zuck told me during this week's episode of Marketing Smarts. more
- "There will be times when your income is zero and you just might as well plan for that right now," Becky McCray told me. She is a resident of Hopeton, Oklahoma (population 30), cattle rancher, liquor store owner, and co-author (with Barry J. Moltz) of Small Town Rules, which, among ... more
- Author Amy Howell talks about how professional women can use their personal networks to build their career, and the importance of cultivating genuine connections online and offline. more
- To find out how LinkedIn is transforming job recruiting, the folks at Masters in Human Resources did some research and created the following infographic. more
- Dorie Clark talks about the concept of personal branding, the importance of producing your own content as part of a reinvention effort, and how one goes about finding and benefiting from work with a mentor. more
- Steve Bushong's background in systems engineering, and his experience with sourcing, procurement, and operations, gave him a unique perspective on how marketing can and should work in today's complex media environment. more
- Among recruiting and staffing professionals, increased access to passive job candidates via social media presents the biggest opportunity for recruiting in 2013, according to a survey from Bullhorn. Among those using social media for recruiting, LinkedIn was the most popular channel. more
- On March 8, 2013, SXSW will start rocking Austin with more than 1,000 conference sessions and 580 booths at its Interactive Festival alone. To help B2B marketers hit the places most relevant to them, Demandbase created this infographic. more
- The outlook for marketers worldwide continues to strengthen, according to new data from Warc's Global Marketing Index. The headline GMI, a metric that combines trends observed in marketing budgets, trading conditions, and staffing levels, registered a reading of 56.2 in February 2013, up from 53.8 a month earlier. more
- Your personal brand is how you market yourself. In a matter of speaking, you are the product. Need help establishing your personal brand? This infographic can help you through the process in nine basic steps. more
- The typos on the title slide and other errors in this slide show are intentional. Moreover, MarketingProfs sincerely implores you to not follow the advice herein as prescription. In fact, consider it proscription. more
- Often, the best way to reach a huge goal is to break it down into small, less intimidating goals. To help businesses tackle the daunting task of developing a social media presence (without feeling overwhelmed), Intuit has created this "Path to Social Success in 2013" infographic. more
- Job prospects for direct and digital marketers have remained flat in the first quarter of 2013: The proportion of employers planning to add marketing staff over the next three months held at 47%, up only 1 percentage point from the previous quarter, according to Bernhart Associates' Quarterly Employment Report. more
- Numerous studies throughout 2012 reiterated just how challenged marketers are in proving Marketing's business value. Some marketers, though, are cracking the code, and we can learn lessons from them as we work to power up our marketing. more
- LinkedIn, like any other social site, has its proponents and detractors. Before taking sides, though, consider this helpful data about what's often considered a truly business social network. more
- When creating a business card, keep in mind that it will be a memento in someone's wallet or purse to remind them of your meeting. So make sure your card includes these top 5 elements of the well-designed business card. more
- Organizations are still cautious about dedicating resources to social media marketing: Only 27% of those surveyed employ someone who focuses exclusively on social media, according to a study by Ragan Communications and NASDAQ OMX Corporate Solutions. more
- Fully one-third (33.3%) of advertising and marketing executives surveyed say they are planning to fill design or marketing positions in the first quarter of 2013, according to a survey from The Creative Group. more
- C.C. Chapman, co-author of Content Rules, has a new book out, Amazing Things Will Happen, which is a collection of short pieces, lessons, and observations intended for "anybody out there," C.C. says, "who may be stuck in a rut or maybe just not doing exactly what they wanted with their ... more
- The job prospects of direct and digital marketers have weakened for the fourth quarter of 2012, according to Bernhart Associates' Quarterly Employment Report: 46% of employers plan to add marketing staff over the next three months, down from the 50% who planned to do so six months earlier. more
- To inspire you in your marketing, we've put together a roster of 16 remarkable smarty-pants who over the past few centuries changed marketing—and, often, business itself. more
- Too many PR practitioners choose to ignore editorial etiquette, some going as far as demanding to see an article before it goes to print or offering bribes for positive coverage. But here's the right way to do great PR. more
- To help managers better understand Millennials and their value, The Young Entrepreneur Council (YEC) partnered with MBA@UNC to share their research about Millennials, who constitute a market (and workforce) numbering 80 million. more
- Let's face it, most executive bios are deathly boring—a list of career highlights delivered in the driest corporate-speak imaginable. If yours is one of them, don't despair. Here are four tips that'll help you add life to your bio. more
- Dealing with on-the-job distractions is a constant part of every marketing professional's day, according to a new survey by The Creative Group. Ad and marketing executives say the longest they can work on a task without being interrupted is 30 minutes, on average. more
![A Passion for People: Intel's Ekaterina Walter Talks Entrepreneurial Success on Marketing Smarts [Podcast]](http://i.marketingprofs.com/assets/images/articles/lg/010813_ekatarina_walter_lg.jpg)
![Small Town Rules: Author Becky McCray on Marketing Smarts [Podcast]](http://i.marketingprofs.com/assets/images/articles/lg/becky-mccray-lg.jpg)
![Entrepreneurship and Women in High Gear: Author Amy Howell Talks to Marketing Smarts [Podcast]](http://i.marketingprofs.com/assets/images/articles/lg/130515-podcast-Amy-Howell-lg.jpg)
![LinkedIn: Revolutionizing the World of Recruiting [Infographic]](http://i.marketingprofs.com/assets/images/daily-chirp/linkedin-revolutioning-recruiting-peek.jpg)
![Personal Branding and 'Reinventing You': Author Dorie Clark Talks to Marketing Smarts [Podcast]](http://i.marketingprofs.com/assets/images/articles/lg/130417-podcast-Dorie-Clark-lg.jpeg)
![The Art of Marketing Operations: Steven Bushong of Disney ABC Talks to Marketing Smarts [Podcast]](http://i.marketingprofs.com/assets/images/articles/lg/130313-podcast-bushong-lg.jpg)

![The B2B Marketer's Guide to SXSW [Infographic]](http://i.marketingprofs.com/assets/images/daily-chirp/SXSW-B2B-Marketers-Guide-peek.jpg)

![A Nine-Step Path to Personal Branding [Infographic]](http://i.marketingprofs.com/assets/images/daily-chirp/personal-branding-infographic-peek.jpg)
![11 Foolproof Ways to Ruin Your Presentation Slides [Slide Show]](http://i.marketingprofs.com/assets/images/articles/lg/130131-slide-show-lg.jpg)
![The Path to Social Media Success in 2013: A 12-Month Plan [Infographic]](http://i.marketingprofs.com/assets/images/daily-chirp/Intuit-2013-Social-Road-Map-peek.jpg)

![Power Up Your Marketing to Prove Business Value [Infographic]](http://i.marketingprofs.com/assets/images/daily-chirp/PowerUpYourMarketing-peek.jpg)
![How Much Do You Know About LinkedIn? [Slide Show]](http://i.marketingprofs.com/assets/images/articles/lg/130110-slide-lg.jpg)
![How to Design Your Business Card With Psychology in Mind [Infographic]](http://i.marketingprofs.com/assets/images/daily-chirp/ThePsychologyofBusinessCards-peek.jpg)


![Work Hard and Be Amazed: C.C. Chapman on Marketing Smarts [Podcast]](http://i.marketingprofs.com/assets/images/articles/lg/121112_cc_chapman_podcast_lg.jpg)

![16 Smarty-Pants Who Changed Marketing [Slide Show]](http://i.marketingprofs.com/assets/images/articles/lg/120927-franklin-slides-lg.jpg)
![Four Ways to Deliver Great PR [Slide Show]](http://i.marketingprofs.com/assets/images/articles/lg/071912_slideshow_lg.jpg)
![Six Reasons Your Company Needs Millennials [Infographic]](http://i.marketingprofs.com/assets/images/daily-chirp/gen-y-in-the-workplace-infographic-mba-at-unc-infographic-sneakpeek.jpg )
![Four Tips for Writing an Effective Bio [Slide Show]](http://i.marketingprofs.com/assets/images/articles/lg/120614_slideshow_lg.jpg)
