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Online Seminars: Most Recent

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  • Enhancing Your Mobile Strategy—A Neiman Marcus Case Study
    Broadcast on Nov 25, 2014 with Michelle DeVore, Mike Puffer
    Join us for this free seminar to discover how Neiman Marcus is effectively using mobile as a direct and persistent link to its customers. You'll learn results-focused strategies that you can use to improve mobile acquisition, increase engagement, and refine your messaging. more
  • How to Build a Thriving Brand Community
    Broadcast on Nov 20, 2014 with Dorothéa Bozicolona-Volpe This online marketing seminar received 4 star(s)
    In this PRO seminar, we'll share the essential components for building and maintaining an online community, and how to get buy-in from your organization to get started. more
  • Why Events Are the Best B2B Marketing Channel in the World
    Broadcast on Nov 18, 2014 with Jennifer Hawkins, Justin Gonzalez
    Join us for this free seminar to learn how to get your entire organization excited about and contributing to your corporate events. You'll discover how these events impact every part of the customer journey and what tools, tactics, and strategies (from mobile to social) you can use to ensure killer results. After this seminar, you'll be able to enthusiastically explain why events truly are the best B2B marketing channel in the world. more
  • How to Lead the Mindful Marketing Revolution
    Broadcast on Nov 13, 2014 with Lisa Nirell This online marketing seminar received 4 star(s)
    In this PRO seminar, you'll learn how today's marketing revolutionaries have learned to stop, breathe, and reflect on the more human side of marketing to generate new opportunities and transform customer relationships. more
  • Want to Sit at the Grown-Up Table? Get Sirius About Data
    Broadcast on Nov 12, 2014 with John Donlon, Sean Crowley
    Join us for this free seminar where we'll provide a new framework to assess and advance your data management maturity. You'll learn how to make your engagements with prospects more relevant and opportunity creation more predictable and profitable. more
  • How to Create Visual Content That Gets Shared and Drives Traffic
    Broadcast on Nov 6, 2014 with Donna Moritz This online marketing seminar received 5 star(s)
    In this PRO seminar, we'll cover the principles of using visual content and how it can contribute to your overall marketing mix. We'll discuss the key elements to creating visual content that drives traffic, and provide you with tactical tips on how to achieve maximum impact in minimum time. more
  • Five Strategies to Increase Event ROI
    Broadcast on Nov 4, 2014 with Alex Rolfe
    Join us for this free seminar to learn how to integrate marketing events into your overall marketing strategy. You'll discover how to plan properly, set goals, and analyze and measure against your goals. Most importantly, you'll be able to improve the ROI of your events--and prove it. more
  • H2H: Learn to Speak Human, Share Human, and Market Human
    Broadcast on Oct 23, 2014 with Bryan Kramer This online marketing seminar received 5 star(s)
    In this PRO seminar, we'll explore why and how marketing communications need to be adjusted to exude the same simplicity, empathy, and imperfection that exist in human nature. We'll uncover why so many marketers struggle to truly connect with people via social media, and provide you with tips to really connect with people on a human level. more
  • How to Win Friends and Increase Profits With Killer Dashboard Design
    Broadcast on Oct 21, 2014 with Amanda Gessert
    Great dashboard design requires a little bit of art, a little bit of science, and an abundance of strategy and communication. Join us for this free seminar to learn how to create dashboards that communicate effectively and enable on-the-spot decision-making. You'll discover strategies for using data to tell a compelling story and answer your most pressing business questions. Sponsored by Tableau Software more
  • How to Use Metrics to Achieve Greater Results From Your Next Exhibit
    Broadcast on Oct 16, 2014 with Joe Federbush This online marketing seminar received 4.5 star(s)
    In this PRO seminar, we'll share how exhibitors, regardless of size or budget, can develop and execute an effective and strategic event marketing measurement strategy. You'll learn how to use the right tools to justify your event's budget, and take away tried-and-true tips such as how to calculate the optimal booth size and number of personnel needed to achieve maximum results. more
  • Social Analytics: Stop, Look, and Go Beyond Listening
    Broadcast on Oct 15, 2014 with Karen L. Galiger, Burke Powers
    Join us for this free seminar to learn how advanced analytics can help you achieve a 360-degree customer view by transforming big data from millions of online sources into valuable insights. Go beyond listening to uncover patterns and trends in attitudes and sentiment, identify relationships and affinities associated with your product or brand, and discover topics that can open doors to new market opportunities. Sponsored by IBM more
  • MarketingProfs University: Capitalize on the Content Marketing Obsession
    Broadcast on Oct 2, 2014 with Ginger Conlon This online marketing seminar received 4.5 star(s)
    In this PRO seminar, you'll learn the core elements of a lucrative content strategy so you can successfully capitalize on the current content marketing obsession. more
  • Marketing Automation: Starting, Switching, and Making It Sing
    Broadcast on Sep 30, 2014 with Michael Berger, Lauren Brubaker
    In this free seminar, we'll review the steps NetProspex followed to set up their new platform, including the must-haves necessary to achieve best-practice level marketing automation. You will learn how they prepared their sales and marketing database for a massive overhaul to get ready for the switch, as well as the light bulb moments they had throughout the implementation process. Sponsored by NetProspex more
  • Relevance is the Key to a Competitive Content Strategy
    Broadcast on Sep 25, 2014 with Ardath Albee This online marketing seminar received 5 star(s)
    In this PRO seminar, we'll explain what it takes to achieve the level of relevance needed in this real-time environment to turn prospects into buyers. We'll discuss why relevance requires marketers to look beyond the one-off campaign approach to a more continuum approach that builds a story. You'll leave with several key skills that will help you improve the effectiveness of your content marketing efforts. more
  • Integrating Social for Cross-Channel Success
    Broadcast on Sep 23, 2014 with Elaine Yavorcik, Ashley Lockridge
    Join us for this free seminar to learn from our experts how brands are effectively integrating social into their cross-channel marketing strategies. Walk away with new ideas and insights you can apply to your program today. Sponsored by Experian more
  • How to Turn Trade Show Leads Into Trade Show Sales
    Broadcast on Sep 18, 2014 with Jim Beretta This online marketing seminar received 3 star(s)
    In this PRO seminar, we'll share proven tips and techniques that will help you continue the conversation after the show, extending the life of the event and your marketing budget. You'll learn how to master trade show data that can lead to big results for your company. more
  • Email Marketing Benchmarks: How Do You Stack Up Against the Best?
    Broadcast on Sep 16, 2014 with Laurie Hood
    Join us for this free seminar where we'll share the results from a recent email performance study of nearly 3,000 brands. From open rates to clickthroughs, to metrics you may not even know exist, you'll discover which numbers are really important and how they can help drive your email strategy and tactics so you can rise above the rest. Sponsored by Silverpop more
  • What Every Marketer Needs to Know About Growth Hacking
    Broadcast on Sep 11, 2014 with Sean Ellis This online marketing seminar received 4.5 star(s)
    In this PRO seminar, you'll learn how to align your team and resources to take advantage of the new opportunities that come through growth hacking, as well as how you can put these strategies to work for your business. From finding new areas of opportunity to give you a leg up on your competition, to doubling down on successful channels, you'll walk away with a growth hacking framework that will help energize your marketing and find new wins for your business. more
  • Crush the Global Market: Convince Your Boss It's Time to Translate!
    Broadcast on Sep 3, 2014 with Nataly Kelly
    Join us for this free seminar to learn how making an investment in a multilingual web presence will help you gain leads, revenue, and customer loyalty. You'll discover that translation doesn't have to be a slow, cumbersome process. Walk away with the information you need to get your leadership on board and to start the translation process. Sponsored by Smartling more
  • Retrain Your Brain for Healthier Marketing
    Broadcast on Aug 28, 2014 with Lorrie Thomas Ross This online marketing seminar received 4.5 star(s)
    In this PRO seminar, you'll learn the marketing concepts that set the tone for optimization, strategy, and most importantly, new behaviors that can directly impact your success. You'll receive a framework to begin the optimization process and set these new actions in motion, and learn simple changes that you can make to ensure your time and money aren't wasted, but invested. more
  • How to Create Amazing Blog Content That Gets Seen and Shared
    Broadcast on Aug 21, 2014 with Mack Collier This online marketing seminar received 5 star(s)
    In this PRO seminar, we'll show you how to take your blog from an afterthought to one of your most powerful customer acquisition tools. You'll learn how to maximize your business blogging efforts, write more compelling content, and organize posts that your customers will read, act on, and share. Plus, you'll learn how to create attention-grabbing headlines that are optimized for social sharing and will improve your search engine ranking. more
  • MarketingProfs University: Putting the User Back Into the User Experience
    Broadcast on Aug 14, 2014 with Shari Thurow This online marketing seminar received 4.5 star(s)
    In this PRO seminar, you'll learn how to organize and label your website content for a greater impact on SEO and search engine marketing. You'll also learn how social media can impact your search engine marketing strategy by generating natural links and how to cater to customers using a variety of devices. Make sure both your target audience and search engines can find your site by learning today's most effective best practices for findability. more
  • The Convergence Imperative: How Social, Content, and PR Combine for Marketing Success
    Broadcast on Aug 7, 2014 with Jason Falls This online marketing seminar received 5 star(s)
    In this PRO seminar, you'll gain a deep understanding of how success in search requires the combination of 'holy smokes' content, strong social media, and brilliant PR. You'll learn how to apply this effective combination to your online and offline marketing efforts. more
  • Social Selling: How to Market and Sell to the Modern Buyer
    Broadcast on Jul 24, 2014 with Jill Rowley This online marketing seminar received 4.5 star(s)
    In this PRO seminar, we'll cover why, what, and how to use social selling at an individual sales rep level. You'll walk away with fresh ideas on how to find, relate, connect, and engage with your customers and future advocates. more
  • The Art of Retention: How to Create Customers for Life
    Broadcast on Jul 17, 2014 with John Morgan This online marketing seminar received 4.5 star(s)
    In this PRO seminar, you'll learn how to implement key strategies that will increase brand loyalty with your current customer base, so you don't have to constantly chase down new prospects. You'll walk away with an action plan to ensure your customers look forward to doing business with you again. more

Results for Online Seminars » Most Recent: 1 - 25 of 389

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