MarketingProfs will be conducting scheduled maintenance on Saturday, 11/21. During this time the MarketingProfs website will be temporarily offline.

Benefit of Premium membership

Marketing Quick Reads

Access hundreds of our Sales resources here. Select any of the popular topics below to narrow your search.

See More Marketing Topics

SEARCH thousands of marketing articles, seminars, case studies, research, and downloads


MarketingProfs Today

Get new marketing updates delivered to your inbox! Sign up for MarketingProfs Today for FREE!


Get to the Po!nt Newsletters

Bite-sized topic-specific newsletters on B2B Marketing, Customer Insight, Email Marketing, High-Tech Mktg & Sales, Marketing Analytics, Marketing in a Downturn, Marketing Inspiration, MarketingProfs Daily, Mobile Marketing, Search Engine Marketing, Small Business, Social Media and more. Sign up for one, two or all...for FREE!


Unlimited Seminars for a Year

Try Premium Plus Membership and get 40 or more online seminars plus access to our whole seminar library.


What Our Members Say

Check out what our members say about Marketing Profs.
Read more

Marketing Quick Reads: Sales

Get unlimited access to these exclusive marketing resources
  • Somebody's Watching MeEmail Marketing
    In March 2008, Amber Duick began receiving email messages from a criminal fugitive who identified himself as Sebastian Fowler. "Amber, mate!" read one missive. "Coming 2 Los Angeles. Gonna lay ...
  • So Hot You're Cool, So Cool You're HotSmall Business
    "A hot brand ends up in one of two different ways," writes Laura Ries at the Ries' Pieces blog. "It burns bright too fast and fizzles. Brands like this are ...
  • Why? Because I Can!Email Marketing
    "Give a man a hammer," says Lori Feldman at The Database Diva blog, "and everything looks like a nail. Email marketing campaign software often has the same effect on novice ...
  • Don't Forget Those News GuysSearch Engine Marketing
    Last month, we offered a bunch of options for optimizing your local search advertising. Well, here's a way to extend your local search marketing options even further: through your good-old ...
  • Wonder-Twin Powers, Activate!Email Marketing
    Inactive subscribers are a conundrum for email marketers. Although they treat your messages with apparent indifference, they never opt out; as a result, you continue to send messages that they ...
  • Come Tweet With MeSocial Media
    Hoping to position Lufthansa as bigger than just a German airline, digital agency Profero has helped it create MySkyStatus—a tool that has brought Lufthansa's branding catch-phrase, "passion for precision," to life ...
  • Tip Your Hat to the Tried-and-TrueB2B Marketing
    "Too often, we are looking for silver-bullet systems or recipes for success, while ignoring the basics," says Bill Rice in a post at the Better Closer blog. "In my experience, ...
  • Who Invited You?Email Marketing
    Last summer, Morgan Stewart of ExactTarget quizzed 2,400 people on their attitudes toward marketing and made an interesting discovery. "70% of consumers who visit Facebook at least once a month ...
  • Successful Selling: Hitting the TrifectaHigh-Tech Mktg & Sales
    There are three elements to selling: access, influence and delivery. Whether you work in sales or marketing, whatever you do must impact one of those elements—that is, give you access to ...
  • Enjoy Some Good Holiday CheeseSocial Media
    As the goblins and ghouls out there munch away on their Halloween bounty, fond memories arise of one apparition we saw a lot of this season—the Monster Mash JibJab "sendable." The ...
  • Don't Leave Me This WaySmall Business
    It's the bane of every retailer with an online store—somewhere between adding products to shopping carts and finalizing their purchases, some customers vanish into thin air. According to Brendan Regan ...
  • I Prefer a Smooth BlendSearch Engine Marketing
    To be free or not to be free? That is the question many content providers are asking these days. Says SEO Book author Aaron Wall in a Search Engine Land article: ...
  • Mind the Big Three Be'sMobile Marketing
    Fun fact: Only 13% of the mobile market has an iPhone. That sounds like plenty when you consider how long the phone's been available, but it merits remembering that the ...
  • Why Salespeople FailHigh-Tech Mktg & Sales
    "It's a battle of the plans, and the person with the stronger plan wins," says Steven Kraner at Hightechguru.com, and it's the main reason why high-tech salespeople fail. Technology buyers ...
  • The Ho-Ho Heat Is OnEmail Marketing
    "The holiday season is the most important time of year for retailers, when aggressive goals are set for increased traffic and sales, both in-store and online," says eROI's Alex Williams ...
  • It's All in the PresentationCustomer Insight
    At this time of year, food merchants—from purveyors of gourmet treats to large-scale grocers—are focused on one goal: getting customers to add more items to their shopping carts. 'Tis the ...
  • Good Design Doesn't Just HappenSearch Engine Marketing
    Ever wonder how great search results end up that way? Well, in a recent post at the User Interface Engineering blog, Jared Spool says there are no shortcuts to search-result ...
  • What Would We Do Without You?Mobile Marketing
    You've probably heard a lot that the days of "push" messaging—a mythical golden age when marketers could feed passive viewers whatever rigmarole the ad department pleased—are dead. So true. But for ...
  • Does This Look Like Spam to You?Email Marketing
    "We all have opinions about what constitutes spam," begins a post at the Marketance blog. Indeed, while some would argue that meeting the letter of the CAN-SPAM law puts you ...
  • Cheer-in the Holidays!Email Marketing
    "The pumpkins come out, the days grow shorter, the weather cools, and there's no mistaking that the holiday season is upon us," says Karen Talavera in an article at MarketingProfs. ...
  • Be a Devil This HalloweenB2B Marketing
    Even though things are starting to look up, companies are still a bit wary about spending limited dollars in a tough economy. Might there be a devilish tactic lurking somewhere ...
  • Just Show Me What You WantEmail Marketing
    When you have products or services that customers don't buy on a regular basis—for instance, big-screen televisions or luxury excursions on the Orient Express—targeted email offers based on previous purchases ...
  • They Like Us! They Really Like Us!Social Media
    Research coming out of Penn State reports that 20% of tweets—those wee messages published on Twitter—are brand-oriented. And not the way you'd naturally expect. While researchers originally thought they'd find ...
  • Would You Like a Tattoo With That?Marketing in a Downturn
    "Hoping to keep its 119 rooms filled," writes Hugo Martín at the Los Angeles Times, "Hotel Erwin on Venice Beach is offering an unusual promotion for its countercultural clientele: an ...
  • Try an Event-Driven EmailEmail Marketing
    In a post at the Email Wars blog, Dylan Boyd praises a recent message from Banana Republic. The minimalist email used simple text on an all-black background to announce an ...

Results for Marketing Quick Reads » Sales: 1 - 25 of 213
 1 2 3 4 5 6 7 8 9 Next

 

Sponsored Links

Buy a Link Now

Join over 355,000 members ... SIGN UP!

My email address is and I'd like my password to be .

Already a member? Sign In!

My email address is , and my password is .


HACKER SAFE certified sites prevent over 99.9% of hacker crime.