Take 10: How to Plan a YouTube Video Shoot in 6 Steps
- Michael Miller
- Fri., Aug. 6, 2010, 11am ET (8am PT)
- 10 minutes
One of the great things about marketing via YouTube is that you can get a big potential bang for a very small investment. In fact, most YouTube videos are self-produced. What do you need to know to set up a YouTube video shoot? What equipment do you need, and how do you go about planning your shots?
This short webcast provides detailed recommendations for planning and setting up a YouTube video shoot. YouTube for Business author Michael Miller shows you how to prepare a script and storyboard, what equipment to purchase, and how to set up your shots. You'll even learn what accessories are necessary to keep your professional video from looking like an amateur production. It's everything you need to get started on YouTube.
Michael Miller is the author of more than 100 non-fiction books published in the past two decades. Collectively, his books have sold more than one million copies worldwide. His best-selling titles include YouTube for Business (Que, 2008), Teach Yourself YouTube in 10 Minutes (Sams, 2009), Online Marketing Heroes (Wiley, 2008), and The Complete Idiot's Guide to Search Engine Optimization (Alpha Books, 2009). Michael worked almost 20 years in retail and corporate marketing environments before switching to writing full time in 1999. Throughout his career, Michael has established a reputation for practical advice, technical accuracy, and an unerring empathy for the needs of his readers.
Who Should Attend?
This PRO webcast is for time-pressed marketers. If you don’t like taking notes, you’ll love the checklist. And if you want to learn during your commute (or at the gym, at a coffee shop, at the airport, or while walking your dog), even better. This Take 10 is portable.
What Will You Learn?
- Determine the best length for your video
- Write the script
- Develop a visual storyboard
- Determine what kind of camcorder to use
- Steady the camera with a tripod
- Improve your videos with external lighting
- Make the audio more understandable with an external microphone
- Position the subject on the set
- Prepare for the shoot itself
About our Take 10 Program
In just 10 minutes, each Take 10 webcast features step-by-step instructions on a narrow topic. Packed with takeaways, every episode comes with a handy one-page checklist, so there's no need to take notes. Just download the PDF. PRO members can now watch Take 10 webcasts using the MarketingProfs mobile app. Download the iPhone or Android app, and get smart on the go!
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